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Full-Text Articles in Business
Dialogue And Roles In A Strategy Workshop: Discovering Patterns Through Discourse Analysis, Martin Duffy
Dialogue And Roles In A Strategy Workshop: Discovering Patterns Through Discourse Analysis, Martin Duffy
Masters
Strategy workshops are frequently used by Executive management teams to discuss and formulate strategy but are under-researched and under-reported in the academic literature. This study uses Discourse Analysis to discover participant roles and dialogic patterns in an Executive management team’s strategy workshop, together with their effect on the workshop’s operation and outcome. The study shows how the workshop participants adopt different roles through their language and content. It then identifies a dialogic pattern in the workshop discourse, with the emphasis on achieving shared understanding rather than winning the debate. The workshop facilitator’s role is shown to bring discussion as a …
The Sales Organisation: Influencer Or Mere Implementer Of Business Strategy? Investigating The Evolving Role Of Sales Strategy And Processes In Attaining Overall Business Objectives And Goals In International Markets, Sarah Browne, Katrina Lawlor, Pamela Sharkey Scott, Laura Cuddihy
The Sales Organisation: Influencer Or Mere Implementer Of Business Strategy? Investigating The Evolving Role Of Sales Strategy And Processes In Attaining Overall Business Objectives And Goals In International Markets, Sarah Browne, Katrina Lawlor, Pamela Sharkey Scott, Laura Cuddihy
Conference papers
This research will attempt to empirically examine the evolving nature of the sales organisation from a mere tactical support function of marketing, to a strategic capability in its own right and one that perhaps has a salient role to play in attaining overall objectives and goals pertaining to the business level strategy for international markets. The foundations of this research stem from multiple strands of literature including, strategic marketing, strategic management, selling and sales management and business internationalisation. This proposal attempts to locate this early stage research within these important and growing strands of literature and address the under researched …
Subsidiary Entrepreneurship, Strategy Development Processes And Strategic Initiatives, Pamela Sharkey Scott, P. T. Gibbons
Subsidiary Entrepreneurship, Strategy Development Processes And Strategic Initiatives, Pamela Sharkey Scott, P. T. Gibbons
Conference Papers
MNCs gain competitive advantage through leveraging initiatives generated by their subsidiary networks. Yet we continue to have limited understanding of the complex conditions which promote initiatives. By integrating the subsidiary entrepreneurship literature and strategy development theory, we argue that the subsidiary’s approach to strategy development mediates the relationship between entrepreneurship and strategic initiative generation. We test our propositions on data generated from surveying the total population of Irish subsidiaries of foreign MNCs. Our findings confirm that an entrepreneurial subsidiary’s engagement in formal strategy development makes it better at generating strategic initiatives. This evidences the need for headquarters to encourage both …
Strategic Planning In Irish Quantity Surveying Practices, Roisin Murphy
Strategic Planning In Irish Quantity Surveying Practices, Roisin Murphy
Other
No abstract provided.