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Full-Text Articles in Business
The Principles And Practices Of Bar And Beverage Management - The Drinks Handbook, James Peter Murphy
The Principles And Practices Of Bar And Beverage Management - The Drinks Handbook, James Peter Murphy
Books/Book Chapters
The bar and drinks business is hugely competitive. The key to success or failure between the many beverages and services offered in any bar is the employees who make, market, sell and serve them. Customer expectation and demand is constantly increasing and so it’s crucial for all staff to have comprehensive product knowledge and superior specialized service skills.
The Principles and Practices of Bar and Beverage Management - The Drinks Handbook is an authoritative resource and comprehensive training guide, essential for all students, bartenders, sommeliers, mixologists, waiters and food and beverage practitioners the world over. Written and configured in an …
Principles And Practices Of Bar And Beverage Management - The Drinks Handbook, James Peter Murphy
Principles And Practices Of Bar And Beverage Management - The Drinks Handbook, James Peter Murphy
Books
Murphy, J. (2013) The Principles and Practices of Bar and Beverage Management - The Drinks Handbook, Goodfellows Publishing Ltd, Oxford, England.
The Principles and Practices of Bar and Beverage Management - The Drinks Handbook is an authoritative resource and comprehensive training guide, essential for all students, bartenders, sommeliers, mixologists, waiters and food and beverage practitioners the world over. Written and configured in an accessible and user-friendly style, packed with facts, explanatory illustrations and case studies it provides an in-depth knowledge of the products, plus the technical skills, practices and latest developments in the bar and beverage area.