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Full-Text Articles in Business
The Technological Gaze In Advertising, Norah Campbell
The Technological Gaze In Advertising, Norah Campbell
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This article is concerned with what a technological gaze might mean; what regimes of truth and what new modes of subjectivity are filtered through it. By drawing on television and print advertising, we can see the pervasiveness of a gaze that is technological in contemporary Western consumer culture. This article argues that, far from being a simple “ high-tech” effect, a technological gaze is a way of seeing that may be deconstructed. To this end, it will call on visual culture studies, feminism, film theory and Derridean deconstruction to highlight how high-tech images are cultural artefacts, which underscore contemporary imaginings …
Informed Retail Location Decisions: A Critical Concern For Irish Smes, Edmund O'Callaghan
Informed Retail Location Decisions: A Critical Concern For Irish Smes, Edmund O'Callaghan
Articles
No abstract provided.
City Break Motivation: The Case Of Dublin, A Successful National Capital, Gerard Dunne, Sheila Flanagan, Joan Buckley
City Break Motivation: The Case Of Dublin, A Successful National Capital, Gerard Dunne, Sheila Flanagan, Joan Buckley
Articles
This paper investigates why people take city break trips. The main objective of the study was to reveal the underlying push and pull motivational factors associated with taking a city break holiday to Dublin. In-depth interviews with 40 city break visitors uncovered six push factors and eight pull factors. The main push motives involved were, ‘escape,’ ‘socialising,’ and ‘self esteem (gift giving).’ City breaks were generally viewed as active or ‘doing’ holidays, with the ‘relaxation’ motive hardly featuring at all as a reason to visit. Pull factors were found to be particularly important in terms of the travel decision. Factors …