Business Commons^™

Meeting The Sustainability Challenges: An Assessment Of Entrepreneurial Education, Anna Zherdeva, Intesar Madi, Abrar Alzankawi, Lucia Morales Dr, L. Pop, A. Soler-Dominguez, J.C. Saez

Conference papers

The importance of sustainability and entrepreneurship education is highlighted in this study. The world economies are facing significant challenges as they try to enable the transition towards more sustainable economic and business models. Therefore, at the centre of the transition process, it is critical to consider the role that business education can play and, more specifically, the role of business schools in integrating and supporting the development of skills and competencies that align with our contemporary society's needs. In this paper, we initially assess the need to connect entrepreneurial and sustainability education by exploring the educational offerings at Technological University …

The Evolution Of Ethics In The Irish Real Estate Profession, Lorna Colley, Lloyd Scott

Conference papers

Since the Economic Collapse of 2008 much discussion and analysis of the role of ethics in the financial sector in Ireland has occurred. However little if any of this focus has been on the real estate profession. The purpose of this paper is to examine how the Irish Real Estate Profession deals with the issue of ethics. How has this relationship evolved over time? Has the Irish political context influenced the approach to ethics on a societal level and has this fed into the profession’s approach? The role of ethics education is also examined in current Irish real estate qualifications, …

A Career In Tour Guiding: A Case Study Of Dublin, Ireland, Detta Melia

Conference papers

Tourist guides are the essential interface between a tourism destination and its visitors, and are very much responsible for the overall impression of the destination and satisfaction offered. However, of the small amount of literature published, very few studies have asked tourist guides their views and opinions, or have built up a profile of the tourist guide. This paper attempts to redress the balance. This study, concentrating on professional tourist guides in Dublin, Ireland.

Potential threats and challenges to the future of the industry are explored, particularly threats from unqualified guides and from the introduction of information technology (IT). Primary …

Examining Best Practice For A Post-Graduate Module In Food Entrepreneurship, Kathleen Farrell

Conference papers

As a lecturer in entrepreneurship education, the challenge of embedding an entrepreneurship mindset in my students is of great interest. A traditional lecturing approach is inadequate and there is a call for more creative teaching and a more experiential learning approach. In the words of Plutarch

“Minds are not vessels to be filled, but fires to be ignited”

The author decided to evaluate an existing Masters module on food entrepreneurship in the light of best practice. The approach involved a review of the literature and both EU and national policy documents. The syllabus, teaching methods and assessments on the Masters …

Augmented Reality And The Events Curriculum: The Students' Perspective, Mary O'Rawe, Alex Gibson

Conference papers

The emergence of Augmented Reality (AR) as a ground-breaking technology has transcended both business and academic sectors. Despite its rapid rise commercially, evidence of the benefits of AR in the classroom at higher education is slower to emerge, with only a limited focus to date on its specific relationship with curriculum development and learning outcomes. To respond to the changing characteristics of the higher education learning environment, and the shift towards mobile learning (M Learning) and ubiquitous learning (U Learning), it is clear that educators should reflect these trends in curriculum design and didactic methods. This paper presents the findings …

Understanding The Relationship Between Entrepreneurship Education, Experiential Learning And Business Ethics, Kathleen Farrell, Thomas Cooney, Christina Benson, Gary Palin

Conference papers

Recent cognitive research in entrepreneurship describes the entrepreneur as a ‘motivated tactician’, who can be characterized as a “fully engaged thinker who has multiple cognitive strategies available” (Haynie et al., 2010: p18), and the ability to shift and choose rapidly from among them based on specific goals, motives, needs and circumstances, leading to the ability to act (or not) in response to perceived entrepreneurial opportunities. The Association for Experiential Education broadly defines experiential education as: “a philosophy and methodology in which educators purposefully engage with learners in direct experience and focused reflection in order to increase knowledge, develop skills and …

Returning To Ulysses: The Need For Ireland's Higher Education Institutions To Re-Imagine The Provision Of Entrepreneurship Education, Thomas Cooney, Kathleen Farrell, Paul Hannon

Conference papers

This paper is a detailed analysis of entrepreneurship education in Higher Education Institutions (HEIs) on the island of Ireland based on a survey of all twenty-six institutions. The paper examines the number and types of courses and activities currently being offered to students and concludes that the vast majority of the existing provision is quite traditional in its approach. It is further argued that entrepreneurship education needs to be re-imagined if it is to meet the needs of Ireland’s current economic and social challenges, and that educators should seek inspiration from some of the island’s most creative artists from its …

The Wiki Way: Supporting Collaborative Learning For First Year Students, Kathleen Hughes

Conference papers

Skills in working in teamwork are demanded from graduates, and these are ever more likely to be over the internet. Horizon (2011) calls for this need to be reflected in students’ project work. The use of Wikis has been posited as a tool for collaborative online knowledge creation, increasing engagement, and social constructivism (Wheeler and Wheeler, 2008). The use of wikis in student groups is still relatively new, however, and the need for deeper investigation of its role in supporting group collaboration has been identified in literature (Bruen et al, in Donnelly, Harvey and O’ Rourke, 2010).

This study utilised …

The Wiki Way: Supporting Collaborative Learning, Kathleen Hughes

Conference papers

ABSTRACT:

Skills in working in teamwork are demanded from graduates, and these are ever more likely to be over the internet. Horizon (2011) calls for this need to be reflected in students’ project work. The use of Wikis has been posited as a tool for collaborative online knowledge creation, increasing engagement, and social constructivism (Wheeler and Wheeler, 2008). This study aims to contribute to the debate about the role of wikis and student group work, it should be of interest to instructors who use group work in their teaching, and those who wish to explore the application of web 2.0, …

Integrating Sustainability Into Tourism Education And Training In Ireland: Current Reality And Future Actions, Kevin Griffin, Sheila Flanagan, Jane Stacey, Anna Tottle

Conference papers

The focus of this paper is to provide an overview of the current sustainability content in Irish tourism programmes and the identification of key trends in this regard. It is based on extensive research of secondary and tertiary education sectors across tourism and hospitality programmes in Ireland, undertaken by the Tourism Research Centre at the Dublin Institute of Technology. The research considers a range of programmes, including tourism, hospitality, culinary arts, event management, leisure and business programmes with a tourism component.

Designing And Implementing A Blended Learning Approach To Executive Scm Education: A Case Study From Ireland, John Mee, Edward Sweeney

Conference papers

The National Institute for Transport and Logistics (NITL) is Ireland’s centre of excellence for supply chain management (SCM). As part of its mission to promote the development of supply chain expertise in Irish business, it designs and delivers executive modular learning programmes. In 2004, as part of a drive to create more flexible learning opportunities for course participants, NITL designed and implemented an eLearning programme, which involved converting traditionally tutored modules to online modules. This paper describes the rationale behind this initiative and the significance of technology as an enabling tool for executive education, as well as detailing the design …