Business Commons^™

The Future Of The Renewable Fuel Standard, Jacob Urban

Honors Capstone Projects - All

Persistent uncertainty about the future of the Renewable Fuel Standard led to an analysis of the policy’s language and the varying degrees of political support for the program in the Senate. Applying probabilities to the various conceived scenarios resulted in a 40% change that the program continues in its current form in perpetuity. The report finds that a Democratic Congress would implement legislation that focuses on the policy’s missed environmental goals. Conversely, a Republican Congress would lead to the most uncertainty in the market due to competing views of the RFS within the program. With a narrow Republican majority, legislation …

The Investment Potential Of Modern Hip Hop Artists, Kyle Garuccio

Honors Capstone Projects - All

Popular modern hip-hop artists are often seen flaunting custom jewelry, pricey cars, expensive personal collections, and other highly-depreciative luxury items. The influence of hip hop culture on the spending habits of its members is responsible for these traditional portrayals. Members of the hip hop community feel the need to mold to the norms established by its history and momentous idols. If those who identify themselves as members of the hip hop community invested their money in the financial markets and instruments, they may have the opportunity to grow their income at a much larger rate. I propose possible market investment …

The Golden Ticket: How Blockchain Technology Can Be Implemented Into Event Ticketing, Jack Singer

Honors Capstone Projects - All

When the group/individual named Satoshi Nakamoto first conceptualized blockchain in 2008, it served as the underlying foundation to the cryptocurrency Bitcoin. In the years following, cryptocurrencies alike experiences massive gains in profitability; however, after the bubble had burst organizations began to look at the technology from a more academic standpoint. It was quickly found out that there is a massive application for blockchain in almost all sectors of industry from bulk stores (Walmart) to banking (IBM). This paper will explore how blockchain technology can be implemented into event ticketing, more specifically concerts. The current landscape of the industry is under …

Humanitarian Aid Logistics: Response Strategies In The 2015 Refugee Crisis, Molly O'Connell

Honors Capstone Projects - All

Humanitarian aid logistics is an emerging field that applies principles of supply chain management and logistics to the humanitarian relief sector. This thesis explores humanitarian aid logistics strategies in the context of the 2015 Refugee Crisis. An unprecedented number of refugees sought asylum in Europe beginning in 2015, where European officials and humanitarian organizations were largely unprepared to provide for them. The 2015 Refugee Crisis offers a unique perspective on humanitarian aid logistics because it requires both short-term and long-term response strategies. Through the framework of management science, a subfield of supply chain management, and logistics, this thesis creates a …

Creating Sustainable Brands: How The Green 4 Ps Influence Consumers' Attitudes Toward Brands, Julia Dipersio

Honors Capstone Projects - All

I study the important brand-building relationship between consumer characteristics and the green 4 Ps that has been neglected in the literature: how the green marketing mix can work simultaneously to influence a consumer’s attitude toward a green brand with the goal of understanding how a green brand image is created. This study considers Information Integration Theory and Social Judgment Theory to assess how attitudes can be formed through the green 4 Ps. I collected data through a Qualtrics online survey from 185 respondents. Subsequent regression analyses in SPSS revealed certain strong relationships between select consumer characteristics and a positive attitudinal …

The Rhetoric Of Blockchain Technology, Mira Kohli

Honors Capstone Projects - All

The purpose of this honor’s thesis is to consider the rhetoric about blockchain technology. It is recognizable that blockchain technology does not share a common definition, method, or general understanding; this absence or opacity influences its use in institutions and industries. To advance my thesis about the rhetoric of blockchain, I developed a framework to analyze and critique blockchain technology use. Then, I applied this framework to two articles that discuss the adaptation of blockchain in the financial industry. My findings were that advocates for the technology are influencing its intended use. The rhetoric surrounding the technology is why the …

Help Wanted: Inside The Role Of A Community Development Lending Policy Editor, Robert Spichiger

Honors Capstone Projects - All

Students receiving professional degrees are often less motivated than their peers to graduate from the Renée Crown University Honors Program at Syracuse University. One possible explanation for this is that these students are discouraged by the requirement of writing an academic thesis. To remedy this issue and motivate more students from the Martin J. Whitman School of Management to graduate from the Honors Program, this project aims to serve as an example to future business students of one possible way to structure a professional thesis.

This paper is a critical reflection of the skills one develops while working at a …