Open Access. Powered by Scholars. Published by Universities.®
- Discipline
Articles 1 - 5 of 5
Full-Text Articles in Business
Measuring The Quality Of Ecotourism Services: Case Study–Based Model Validation, Nor’Aini Yusof, Faiz Abd Rahman, Mohd Fitri Che Jamil, Mohammad Iranmanesh
Measuring The Quality Of Ecotourism Services: Case Study–Based Model Validation, Nor’Aini Yusof, Faiz Abd Rahman, Mohd Fitri Che Jamil, Mohammad Iranmanesh
Mohammad Iranmanesh
Ecotourism forms the pillar of the country’s tourism industry. Ecotourists make up more than 10% of international tourists in Malaysia. When service quality is thought of as an important factor to the success of tourism service providers, the importance of estimating service quality provided to tourists becomes apparent. Estimating service quality provides tourism service providers with the necessary information needed to manage their marketing operations appropriately. Therefore, this estimation should be performed with the right measurement scales. Despite the high volume of research on service quality (SERVQUAL) models in recent years, limited effort has been directed toward improving the tool …
The Role Of National Culture On Relationships Between Customers’ Perception Of Quality, Values, Satisfaction, And Behavioral Intentions, Chao Wen, Hong Qin, Victor R. Prybutok, Charles Blankson
The Role Of National Culture On Relationships Between Customers’ Perception Of Quality, Values, Satisfaction, And Behavioral Intentions, Chao Wen, Hong Qin, Victor R. Prybutok, Charles Blankson
Chao Wen
The purpose of this paper is to examine the influence of individualistic cultures (such as the American culture) and collectivistic cultures (such as the Chinese culture) on the interrelationship among service quality, food quality, perceived value, customer satisfaction, and behavioral intentions in the fast-food industry. First, the authors provide empirical evidence of the robust relationships among the constructs across diverse cultures. Second, they investigate how moderator variables such as customer age, gender, and national culture affect customer behavioral intentions. Moreover, they examine how national culture, as a moderator, affects the magnitude of the relationships among these constructs. Using survey data …
Modeling Quality Dynamics In It Services Management, Shahriar Akter, John D'Ambra, Pradeep Ray
Modeling Quality Dynamics In It Services Management, Shahriar Akter, John D'Ambra, Pradeep Ray
Shahriar Akter
The increasing importance of information technology (IT) services in the global economy prompts IS researchers to focus on service quality dynamics to capture the critical interaction between human behavior and IT. The purpose of this study is to develop and validate a user perceived IT service quality model for mHealth using a cross-disciplinary approach. The conceptual model is rooted in the traditional cognition (service quality) – affective (satisfaction)– conation (continuance intentions) chain but explicitly identifies three primary dimensions (i.e., system quality, interaction quality and outcome quality) and eight subdimensions (system reliability, system efficiency, system privacy, responsiveness, assurance, empathy, utilitarian benefits …
Assessing Service Quality In Public And Private Fitness Centers In Greece, Yanni D. Afthinos, George Costa, Nikolas Theodorakis, Dimitrios Gargalianos
Assessing Service Quality In Public And Private Fitness Centers In Greece, Yanni D. Afthinos, George Costa, Nikolas Theodorakis, Dimitrios Gargalianos
Yanni D Afthinos
No abstract provided.
A First Approach To Measure Service Quality In Greek Fitness Centers, Yanni D. Afthinos
A First Approach To Measure Service Quality In Greek Fitness Centers, Yanni D. Afthinos
Yanni D Afthinos
The aim of this paper is to examine the contextual stability of a service quality instrument in an international setting . This study is the first step of a bigger research project that will attempt first to conceptualize and measure service quality in Greek fitness centers, and second to test its relationship with customer satisfaction and behavioral intentions.