Business Commons^™

Ready, Set...Pitch: Marketing Yourself With A High Five, Connie I. Reimers-Hild

Connie I Reimers-Hild, PhD, CPC

Create a great Elevator or Quick Pitch using Dr. Connie's High Five: 1) What? 2) Who! 3) Wow! 4) Why? 5) When? The attached pdf is a PowerPoint presentation for the webinar, "Ready, Set...Pitch: Marketing Yourself with a High Five," taught for the PK Partnership's Business Enhancement Network by Dr. Connie on February 21, 2011. For more information, please contact Connie Reimers-Hild at: creimers2@unl.edu

Marketing Yourself With A High Five! Powerpoint Presentation, Connie I. Reimers-Hild

Connie I Reimers-Hild, PhD, CPC

Great elevator pitches are created to sell your idea, business, organization, product or service in 30 seconds or less (the time it takes to go from the first floor to the top of the building in an elevator). It’s important to develop and practice an effective pitch so you are ready to use it under fire. When you step onto an elevator with Warren Buffett or Bill Gates, you want to be prepared! This worksheet will help you create an amazing pitch by using the “High Five” method of What, Who, Wow, Why and When. Note: As you develop your …

Promoting: Programs For And Challenges Of The Knowledge-Based Small Business, Joan Imukuka, Bhishna Bajracharya, Linda Too, Greg Hearn

Bhishna Bajracharya

ExtractSmall businesses have long been recognized for their contributions to innovation, job creation and the overall health of most economies (Audretsch, 2004; North et al., 2001; Tilley and Tonge, 2003). Government policies in most countries, therefore, often include support measures and infrastructure to help nurture small businesses, particularly in relation to their innovation-related needs (North et al., 2001). Most recently, there has been growing interest in fostering the emergence of new and innovative small businesses, especially in the high-technology and knowledge-intensive sectors (Bridge et al., 2009). The ’high technology’ and ’knowledge-intensive sectors’ are those sectors of the economy that have …

Employee Outcomes: Human Resource Management Practices And Firm Performance In Small Businesses, Christopher J. Collins, Jeff Ericksen, Mathew Allen

Christopher J Collins

[Abstract] Improving company performance is something of interest to all small business leaders. Small business leaders have many tools at their disposal — from finance to marketing to customer service — that could potentially improve the performance of their company. Among these tools is the way that small business leaders manage their people. As has been mentioned in previous reports, research has shown that people management does indeed impact company performance, even at the financial level. Studies show increases in value per employee of up to $40,000 and survival rates for IPO firms as much as 20% higher for companies …

Human Resource Management Practices, Workforce Alignment, And Firm Performance, Christopher Collins, Jeff Ericksen, Mathew Allen

Christopher J Collins

Small business leaders are charged with delivering high levels of company performance. There is no shortage of potentially fruitful investments available for consideration; these include developing new products or services, improving product or service quality, and enhancing marketing and sales. Another possible investment - improving the way a company manages its people - tends to receive less attention. This is somewhat surprising, however, when one considers that the human resource management practices a company uses can dramatically impact the bottom-line. One study of large publicly traded firms, for example, found that companies using "high performance" human resource practices have market …

Enabling Enterprise: Tackling The Barriers To Formalisation, Colin C. Williams

Colin C Williams

No abstract provided.

Re-Thinking Informal Entrepreneurship: Commercial Or Social Entrepreneurs?, Colin C. Williams, Sara Nadin

Colin C Williams