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Sustainability Innovation In Small Medium Enterprises (Smes): A Qualitative Analysis, Budi Harsanto, Asep Mulyana, Yudi Ahmad Faisal Mr, Venny Mellandhia Shandy, Muntasir Alam Nov 2023

Sustainability Innovation In Small Medium Enterprises (Smes): A Qualitative Analysis, Budi Harsanto, Asep Mulyana, Yudi Ahmad Faisal Mr, Venny Mellandhia Shandy, Muntasir Alam

The Qualitative Report

Prior research suggests that today, sustainability is an important key in innovation. While the integration of sustainability into innovation in large enterprises has been widely studied, research on small-medium enterprises (SMEs) is still lacking. The aim of this study is to understand the sustainability innovation practices in SMEs. We interviewed 30 SME owners and managers in Indonesia and analyzed the data using thematic analysis to understand how SMEs practice sustainability innovation. The findings show that sustainability innovation in the form of product innovation is commonly practiced through the use of more environmentally friendly raw materials and packaging materials. As for …


A Guide To Abductive Thematic Analysis, Jamie Thompson May 2022

A Guide To Abductive Thematic Analysis, Jamie Thompson

The Qualitative Report

Thematic analysis is an increasingly popular method for analysing qualitative data within the social sciences. Current guides for conducting thematic analysis promote the method’s broad flexibility across research designs, which has resulted in criticism that the method lacks the rigour and structure necessary for credible academic research. Recognizing the challenges faced by qualitative scholars, I developed and present an 8-step prescriptive approach specific to abductive methodologies incorporating many concepts from seminal works in thematic analysis, and importantly maintaining the balance of theorising with empirical data, which is the core of abductive research.


Characterizing And Categorizing The Essence Of Sport Consumption Behavior: A Thematic Analysis, Sid Terason Sep 2021

Characterizing And Categorizing The Essence Of Sport Consumption Behavior: A Thematic Analysis, Sid Terason

The Qualitative Report

Sport consumer decision making is a complex process in which an individual evaluates, acquires, uses, or disposes of sport products or services. This qualitative study aimed to identify, understand, and describe the essential characteristics of sport products consumption behavior among professional athletes in Thailand. In-depth interviewing was carried out on 25 professional athlete consumers who responded to semi-structured questions regarding their sport goods consumption. Thematic analysis was performed on the transcripts to describe the essential characteristics of the consumption and to identify overarching topics. Following social constructionism, three themes (i.e., acquisition, use, and disposal) were analyzed and eight categories (i.e., …