Business Commons^™

An Analysis Of The Micro-Determinants Of Domestic Holiday Expenditure By Households In The Republic Of Ireland, Lisa Noonan

Irish Business Journal

The dramatic decrease in overseas visitors to Ireland in 2020 due to the Covid-19 pandemic has demonstrated the risks, for the tourism sector, associated with being over-reliant on international tourism. Growing the domestic tourism market is now critical for sustaining jobs and businesses within the sector. The purpose of this paper is to examine the micro-determinants of expenditure on domestic holidays by households in the Republic of Ireland.

Using data from the Irish Household Budget Survey 2015-2016, instrumental variable estimators are used to conduct the analysis. The results reveal that disposable income, being located in the Border, Midlands and Western …

The Business Landscape 2021/2022, Holly Barry Dr

Irish Business Journal

No abstract provided.

Gender, Role Models, Entrepreneurial Self-Efficacy And Career Intentions: Implications For Entrepreneurial Education, Ciara Marie Lavelle - O Brien

Theses

This thesis explores gender, role models, entrepreneurial self-efficacy and career intentions of secondary school students in Ireland. Most prior research includes entrepreneurial education as an important factor in the decision to start a business. Few studies include the importance of entrepreneurial perceptions, role models, self-efficacy, and career intentions combined and what implications this may have for entrepreneurial education. Previous studies cite the importance of role models for potential entrepreneurs but ignore how the role model is perceived or who the role models of this generation (Gen Z) are. This study used a semistructured questionnaire and the Repertory Grid Technique (RGT) …

Public Perceptions Of Hydrogen As An Energy Vector And Aid To Decarbonisation In The Republic Of Ireland, Colm Delaney

Masters

In the face of global commitments to decarbonise society by 2050, there is growing excitement surrounding the potential of hydrogen to emerge as a solution to many decarbonisation challenges. A transition to hydrogen as an energy vector in place of fossil fuels such as natural gas will require a significant transformation of existing energy policy, infrastructure, and regulations. While the technical aspects of a potential transition to hydrogen as an energy vector are undergoing large scale research, much of which is moving into the trial phase, it is widely presumed that a transition would be met with the widespread acceptance …

Harvesting A New Synergy: Exploring ‘Smart And Green’ Hotels Within The Context Of The Irish Hospitality Industry, Yi Sheng Tan

Masters

Hospitality emphasizes the ability for exchange of friendly and generous reception between businesses, guests and strangers. The complex nature of future travel and tourism industry directs the converging forces towards the hospitality industry to develop progressive strategies in response to increasing economic turbulence. Within the hotel sector, particular emphasis on emerging opportunities like sustainability and digitization are quickly shaping the strategic agenda in this competitive sector. It is envisaged that the hospitality industry will differ completely from today, owing to developments in artificial intelligence and smart technology. This research has explored the key components of the overall ‘smart and green’ …

Is The Irish Immigration Policy Delivering The Best For Its Economy Through Its Non-Eu Dependent Immigrants. An Empirical Study, Pai M.J Arjun

Masters

The Emerald Isle is fast becoming the next big hotspot for highly skilled migrants aspiring to relocate to the last English-speaking nation within the European Union [EU]. The transition from the state of being an emigrant country to an immigrant nation poses complex opportunities for the country, its people, and the immigrants who relocate in making Ireland their home. Despite a consistent inflow of skilled immigrants migrating into the country since the last few decades, policy reforms adopted in Ireland towards dependent immigrants remain reactive, lacks the backing of studies in evaluating the utilization of available skilled dependent immigrants in …

An Exploration Of The Motivations And Behaviours Of Generation Z Festival-Goers In Ireland., Sinéad O'Mahony

Theses

The current study explores the motivations and behaviours of Generation Z festival-goers in Ireland. The goal of this research is to identify the motivations and behaviours of Generation Z festival-goers in Ireland. Generation Z comprises those who were born between the years of 1995 and 2009 (e.g., Goh and Lee, 2018). This area is largely under-researched, especially in Ireland. This study investigated early Generation Z, those aged between 18 and 23 years old at the time of the present study. A mixed method approach was utilised in the current study. A sample of early Generation Z festival-goers (n=131) completed an …

What Supports Are Needed To Encourage And Assist Community Festivals And Events To Succeed And Grow? An Empirical Study., Helen Mcdwyer

Theses

Abstract: Communities are motivated to host festivals and events for a myriad of reasons. They generate important economic and social benefits for an area with increased visitor numbers, increased local spending and greater community cohesion. Festival and event tourism is an important segment of the overall tourism product in Ireland, particularly in an area such as Kerry where there is a heavy reliance on tourism. Many festivals and events in Kerry are organised by community and voluntary groups and yet these groups are increasingly pressurised to increase the professionality of their offering to compete for regional funding and sponsorship. Changes …

Exploring The Role Of Irish Local Authorities In Tourism Development: A Senior Management Perspective On Tourism Development In Cork County Council, Monica Moisuc

Masters

In an Irish context, the government's engagement in tourism and its role in developing the sector is acknowledged across most Irish government publications. However, despite efforts made to highlight the major role of the government in tourism, the number of studies that seek to understand how Irish local governments are engaging in tourism is limited. In an attempt to fill this knowledge gap, this study brings a new contribution to the current relevant literature by exploring the role of the government in developing tourism within a local Irish context.

Using a qualitative case-study approach, the particular entity under investigation is …

Drivers Of Early Technology Sector Development In Ireland, Sarah Davis, Breda Kenny

Irish Business Journal

This paper explores the origins of the electronics and software sector, now called the Information Communications and Technology (ICT) Sector in the Republic of Ireland and its subsequent development from 1960 to 2010 inclusive. The research sought to identify key developments that influenced the emergence of the sector. For the purposes of this study, the ICT sector is defined as the foreign-owned and indigenous firms actively involved in the production, design and/or servicing of hardware and software electronic products within the Republic of Ireland. Empirical evidence in the form of 15 semi-structured interviews was analysed and validated by three respondents …

Designing Narrative Artefacts, Jennifer Dempsey

Masters

This thesis documents an investigation that explored the use of narrative and material culture to present aspects of women’s lives from eighteenth-century Cork city to a twenty-first century museum audience. There were two objectives of this research. The first was to create a catalogue of elements from material culture through which these women’s lives would be revealed. The second was to use narrative to make this information accessible and engaging.

This research is linked with Nano Nagle Place, a heritage centre in Cork city that opened in 2017. The centre documents the life of Nano Nagle, an eighteenth-century philanthropist who, …

Farm Deaths And Injuries: Changing Farmer Attitudes And Behaviour On Farm Safety, Kieran O'Connell

Theses

While the Irish agricultural sector accounts for just 6% of the working population of Ireland, it consistently has the highest proportion of fatal incidents of any sector - generally ranging from between 35% and 45% of all workplace fatalities in any given year (Health and Safety Authority, 2015). This was again evident in 2014 where 55% (30 of the 56) of the fatal workplace incidents were in the agricultural sector (Health and Safety Authority, 2015). Agriculture has an ageing workforce with the average age of an Irish farmer now standing at fifty-seven and farmers are eight times more likely to …

Consumer Understanding Of Nutritional Supplements: An Irish Context, Julie Anne Walsh, Angela Wright

Dept. of Organisation & Professional Development Publications

Nutritional Supplements have been available in Ireland for over thirty years. Originally available in health food stores only, supplements now have several distribution channels including pharmacy, practitioner, and online. Recommendations for consumption can come from many sources including general physicians, alternative practitioners, dieticians and nutritionists. The demand for Nutritional Supplements has increased over the years, and the industry has expanded exponentially. Nutritional Supplements provide an important opportunity to optimize illness prevention. As scientists and health professionals start to understand the value of Nutritional Supplements in terms of the prevention and treatment of disease, consumers follow suit. Market growth of Nutritional …

An Exploration Of The Smart Cities Concept: The Case For The Cork Region, Marguerite O'Connor

Theses

The term “Smart City” has gained a lot of attention from policy-makers, business leaders and citizens in recent years. The definition of what a smart city is differs depending on the city, region or individual that you ask but most definitions define it as local governments’ projects and initiatives that are implemented through some form of information and communication technologies, which are designed to enhance the quality of life for citizens and stakeholders whilst maintaining a sustainable future. This study aims to build an understanding of what the Smart cities concept actually means to Cork and the implications of Information …

Social Acceptance Of Renewable Energy : Exploring A Citizen Centric Paradigm, Paul O'Brien

Theses

The energy landscape in Ireland is being transformed. Energy policy is geared towards substantially decarbonising the electricity system by 2050. The implementation of large scale renewable energy generation remains a key policy objective. The scale of the transformation presents challenges in terms of policy and technology, as well as social acceptance.

This study was conducted to explore social acceptance of renewable energy within the context of a broader energy transition. A concurrent mixed method design integrates three distinct strands of primary research. A series of semi-structured interviews with multidisciplinary energy professionals explored contemporary social issues, from a developer, utility and …

The Problem Of Masculinity For Male Health, Kieran Geary, Maurice Murphy

Dept. of Management & Enterprise Publications

Men’s health has historically received little attention in terms of consultation, planning, strategy development or project implementation, but in recent years there has been an increased focus on gender in the context of men’s health. Whilst in the past the focus on gender and health in Ireland has tended to be synonymous with women’s health, the significance of gendered health practices (particularly gendered patterns of help-seeking) have more recently come to the forefront in the context of men. Men’s reluctance to seek help and use health services is a concern across most Western cultures. Some commentary has suggested that men …

Cigarette Packaging In Ireland: The Plain Future, Maurice Murphy, Wesley Connolly Tong

Dept. of Management & Enterprise Conference Material

No abstract provided.

An Examination Of The Factors That Influence The Strategic Priorities Of Ireland's Public And Private Higher Education Senior Managers, Ruth O'Donnell

PhDs

Globally, higher education is experiencing transformative changes, and higher education institutions now operate in highly competitive and dynamic environments. Funders of higher education, including governments, subsequently, require the strategic spending of funding, and expect higher education institutions to deliver a satisfactory return on investment. In this landscape, and in the context of Ireland’s challenging economic environment in recent years, this research seeks to understand precisely what factors influence the strategic priorities of Ireland’s higher education senior managers. Research on strategic planning in Irish HE is limited, particularly in the context of Ireland’s volatile economic environment, in recent years, and global …

Designing Museums For Participation, Collaboration And Social Interaction, Martin Mccarthy

Masters

This thesis documents the design and development of novel interactive experiences that explored concepts aimed to enhance the visitor experience to Cork Butter Museum, Cork, Ireland.

The context to the work is that in recent years, museums and cultural institutions are increasingly motivated to apply creative strategies to engage visitors who come for recreational, social and sometimes educative purposes. Novel museum exhibits designed to cater for such needs often involves the integration of new media technologies in response to rising expectations visitors have with regards to being actively engaged during their visit. This often requires a higher level of participation …

The Significance Of Social Media And Website Use In The Promotion Of Regional Festivals, Áine B. Organ

Theses

The purpose of this thesis is to demonstrate the significance of social media and the use of website in the planning of an event. In any industry, communication is vital to the development process. This communication is especially important in the event planning industry. Communication with suppliers, civil servants, clients and general publics is an element of every event. Promotion falls under the communication process. This promotion can be done via: press releases; fliers; posters; word of mouth; traditional media and social media. Social media is a growing importance in relation to the promoting of events.

Those who have worked …

Analysis Of The Current Public Relations Practices Within The Irish Luxury Hotel Sector And The Importance Of These Practices To The Industry., Aoife Ducatta Lohse

Theses

The purpose of this study was to investigate the current knowledge, importance and application of public relations within Irish Luxury Hotels. Another aim was to find out how the public relations theories of relationship management, strategic management and communications are used in the sector.

The research methodology in this study used a mixed method approach. Quantitative research was used in the form of an online questionnaire and qualitative research was used in the form of semi-structured interviews. The online questionnaire was distributed to all luxury four star and five star properties with an online presence in Ireland with an aim …

An Investigation Into The Importance Of Organisational Public Relations For Live Music Festivals In Ireland, Paying Particular Attention To Organisational Identity, Image And Reputation, David Mahy

Theses

This research is concerned with Image and Reputation creation and management within the entertainment sector, specifically with regard to live music festivals and how a Public Relations campaign can successfully create a favourable image with its main target demographics and maintain a positive reputation and corporate identity.

The literature on the subjects of reputation, identity and event management revealed that relationship building and image management with primary groups of stakeholders can be very significant contributors to the success of live music festivals. Successful two way engagement with customers and perspective attendees of the festival can ensure the continued existence of …

Assessing Service Quality In Adventure Tourism, Prof. Antonie Bauer

Irish Business Journal

The purpose of this paper, which is based on a survey of activity providers in South West Ireland, is to assess the quality of adventure tourism offerings and to investigate which aspects of the experience contribute most to visitors’ perception of quality. In addition, it explores the validity of different methods for the assessment of service quality. A new importance weighted method is developed that avoids the inconsistencies of existing approaches and has higher predictive value than the other models for the Irish sample. A simple performance only approach is second best in explaining variation in overall perception of quality, …

How Is Social Media Changing The Public Relations Industry In Ireland: A Case Study Approach, Linda Wright

Theses

This thesis explores how the evolution of social media technologies are impacting on the Public Relations (PR) Industry in Ireland. It attempts to identify if social media has changed the landscape in which PR Practitioners work and if they believe it has changed the PR Industry in Ireland.

This study attempts to fill the gap in Public Relations research and literature and to merge the social media technologies with the existing Public Relations communication tools.

PR Practitioners recognise the need to embrace social media. However a clear gap exists in the PR industry in Ireland. While some have embraced the …

An Investigation Into Recent Developments In The Regulatory Regime For Financial Accounting In Ireland, Mark James

Theses

In the last decade the Irish accounting regulatory regime has been radically reformed from one consisting largely of private sector regulation to one where public sector regulation has increased importance. This change has taken place within a larger international context of the rise of the regulatory state, and a period of greater convergence between regulatory activities internationally. While an extensive body of research on this topic has accumulated in other countries, particularly America, Irish research has generally been focussed on the role of the accounting profession in this development. This study aims to build on the existing literature by focusing …

Critical Success Factors In The Promotion Of Sustainable Rural Tourism By Destination Marketing Organisations: A Study Of Ballyhoura Fáilte, Louise Nugent, Siobhán Lynch

Irish Business Journal

With the Irish tourism industry maturing, destination marketing organisations (DMOs) must meet tourists’ changing expectations. For rural tourism destinations, the challenge lies in ensuring that they obtain a position of sustainability in the Irish tourism industry (Department of Arts, Heritage and Gaeltacht, 2011). Due to the highly volatile nature of the Irish rural tourism industry, treating rural tourism like any other product does not comply with the new approach to destination marketing management, which considers the resources available, the environment, the tourist, and the residents themselves (Buhalis, 2000; Pike, 2008). The aim of this study is to carry out a …

Measurement Of The Effect Of Policy Changes On Volatility In Dairy Markets1, Eoin Kelly, Declan O'Connor, Michael Keane

Irish Business Journal

Volatility in dairy commodity markets has become a major concern for many in the dairy supply chain and is likely to remain so in the future. Changes to the Common Agricultural Policy (CAP) over the past decade have more closely aligned EU and World prices and their associated volatilities. The aim of this paper is to measure volatility at farm level in Ireland over time, identify possible reasons for the increased volatility and identify ways of reducing volatility. Statistical measures such as coefficient of variation (CV) and annualised standard deviation are used to provide measures of past volatility and its …

An Evaluation Of Entrepreneurial Difficulties In Ireland Since The Economic Downturn Of 2008, Edward Keogh

Theses

This Research Study looks at the Irish entrepreneurial landscape in the aftermath of the collapse of the Celtic Tiger, particularly at the small businesses sector. This study also looks at what entrepreneurs think of the effectiveness of the current policies in Ireland in helping entrepreneurs and businesses to cope and survive the current recession. The study looks at people who lost their businesses during the collapse of the Celtic Tiger and asks the question 'Can these people be supported to start-up back into business again?’

A qualitative research approach was undertaken in this study using the semi-structured interview method to …

Golf Tourism In Ireland: An Inbound Perspective, Brian Murphy

Theses

The fact that Ireland has some of the finest natural golf courses in the world is not a new phenomenon, with renowned courses such as Waterville, Ballybunion and Royal Country Down regularly appearing in the list of top ten best golf courses in the world. The sheer ruggedness and natural beauty of many of Ireland’s links golf courses have for many years attracted golfing enthusiasts to our shores. The experience of playing these magnificent courses is only surpassed by the warmth and hospitality which is shared by the local people. Ireland has a reputation for welcoming visiting tourists with open …

Is Organisational Commitment Culturally Bound?, Helen Chen, John Murray

Irish Business Journal

The paper investigates whether organisational commitment is culturally bound. Literature was reviewed on the impact of Hofstede’s four dimensions of culture on organisational commitment. Three hypotheses were put forward in relation to the cultural impact on the three components of organisational commitment: affective, normative and continuance commitment. Data was collected from two branches of an American multinational corporation with operations in China and Ireland. The two cultures were chosen as they demonstrate differences as well as similarities on Hofstede’s dimensions, which provided an opportunity to explore the cultural impact. The results supported two of the hypotheses that Chinese employees have …