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Full-Text Articles in Business

Maintaining Substainable Growth: The Strength Of Partnerships, Maria Bovina, Matt Carcione, Greg Goeller, Ed Ryan, Dawn Distefano Mba, Phd Nov 2020

Maintaining Substainable Growth: The Strength Of Partnerships, Maria Bovina, Matt Carcione, Greg Goeller, Ed Ryan, Dawn Distefano Mba, Phd

Faculty Works: Business (1973-2022)

The impact of fruitful partnerships can go a long way to improve society and better the communities in which we live in. Student consulting teams have taken the initiative to conduct field research and establish a wide range of partnerships in order to raise awareness of a local non-profit and continue its mission toward sustainable growth. This past semester has brought about additional challenges that normally would not be present in order to complete their charge assigned by their client (e.g. non-profit) and do it with finesse. The capstone course is transformational in nature due to the students working with …


Bridging The Gap In The Technology Commercialization Process, Christopher Rontanini, Adam Mahadeo, Meryl Rosenblatt Mba Nov 2020

Bridging The Gap In The Technology Commercialization Process, Christopher Rontanini, Adam Mahadeo, Meryl Rosenblatt Mba

Faculty Works: Business (1973-2022)

Cogeneration merges the production of usable heat and electricity into a single process that helps to reduce carbon emissions, energy waste and energy costs. Until now, this source of sustainable energy has been used mostly in the industrial sector, the consumer market is unknown. One type of cogeneration system, the Stirling engine, is a heat engine that is operated by a cyclic compression and expansion of air or other gas at different temperatures. This cogeneration system is capable of charging a smartphone’s battery using the heat of everyday objects like a hot cup or a radiator, or a human hand. …


Young Adults Achieving For Local Non-Profit: Ambassadors Of Social Change, Meghan Brown, Adam Mahadeo, Steven Rizzo, Dawn Distefano Mba, Phd Nov 2020

Young Adults Achieving For Local Non-Profit: Ambassadors Of Social Change, Meghan Brown, Adam Mahadeo, Steven Rizzo, Dawn Distefano Mba, Phd

Faculty Works: Business (1973-2022)

Molloy College students in conjunction with a local non-profit have joined forces to not only move an organization forward, but to be agents of change toward social good in their local community. The students take their newly learned skill sets and develop a business plan that will allow Board members to implement shortly after their consulting projects are complete. What happens over the course of this project is not only are the students’ efforts rewarded by making strides to assist a local non -profit, but their demeanor changes throughout this entire process. The students transform themselves into ambassadors, making the …


Investing In Socially-Minded Young Adults: Because Nice Matters, Patrick Kennedy, Dawn Distefano Mba, Phd Nov 2020

Investing In Socially-Minded Young Adults: Because Nice Matters, Patrick Kennedy, Dawn Distefano Mba, Phd

Faculty Works: Business (1973-2022)

The research herein is part of a fourteen-week research project involving Molloy College students located in Rockville Centre, NY. This project comes from students learning professional skills and much more during the capstone experience. The students worked with a ‘live’ non-profit located on Long Island and their efforts were to serve for the greater good of society while moving the assigned non-profit forward with its mission. This senior project also promotes civic engagement within their local community with this all-inclusive real-world project. Hence the students put together turnkey recommendations that would assist the non-profit to implement their findings leading toward …


Pandemic Pricing Policies: Professional Prerogative Or Political Plaything, Bruce Haller, Steven Kent Nov 2020

Pandemic Pricing Policies: Professional Prerogative Or Political Plaything, Bruce Haller, Steven Kent

Faculty Works: Business (1973-2022)

Pricing a product is considered an important component of the marketing mix that induces consumer behavior. During the 2020 Covid-19 pandemic, price gouging emerged from obscure rarely litigated business law to sensational above the fold headlines. $79.99 hand sanitizer went from a ridiculous pricing decision to an abuse of power and a criminal offense. This paper will begin with an overview of common pricing strategies and then examine the limits placed on pricing in the form of laws which prohibit price gouging. While many of the jurisdictions which make short term increases in the price of certain goods and services …


Agents Of Change - Continuing A Legacy, Kristen Callahan, Jacob Plaut, Jessica Strauber, Dawn Distefano Mba, Phd Nov 2020

Agents Of Change - Continuing A Legacy, Kristen Callahan, Jacob Plaut, Jessica Strauber, Dawn Distefano Mba, Phd

Faculty Works: Business (1973-2022)

Students throughout their academic journeys become agents of change when they experience transformational learning. The students at Molloy College in conjunction with local non-profits have partnered to advance society with their field research. While the mission is fascinating for the assigned non-profit, what is truly amazing is how the capstone course shapes our students to become good citizens in our society. There are overarching rewards for all parties involved whether it be the students, faculty, members of the non-profit, and our community at large. Three consulting teams are created to address the most relatable charges to the assigned non-profit. However, …


An Mba Capstone Consulting Experience In The Midst Of Covid-19, Jacqueline Bassey, Carolyn Hartmann, Rich Nyhus, Phil Quinones, Brian M. O'Neill Nov 2020

An Mba Capstone Consulting Experience In The Midst Of Covid-19, Jacqueline Bassey, Carolyn Hartmann, Rich Nyhus, Phil Quinones, Brian M. O'Neill

Faculty Works: Business (1973-2022)

In alignment with Molloy College’s commitment to civic engagement, the MBA program requires prospective graduates to complete its Capstone course, which entails providing consulting services to a not-for-profit organization. The course requires students to apply their cross-disciplinary knowledge and skills to solve real problems for their clients. In one short semester, students must form working relationships with fellow project members, develop an understanding of their client’s mission and objectives, and propose solutions that address their client’s challenging problems. The semester culminates with the delivery of a written proposal, a formal presentation to the client, and a final reflection. This paper …


The Sustainable Closet, Ryan Mott, Jessica Strauber, Meryl Rosenblatt Mba Nov 2020

The Sustainable Closet, Ryan Mott, Jessica Strauber, Meryl Rosenblatt Mba

Faculty Works: Business (1973-2022)

The technology that created the boom in online shopping has turned the local thrift store into a mainstream phenomenon. Customers of the future will look for ways to recycle, resell or upcycle, and will be drawn to the incredible value of buying secondhand, with millennials and Gen Z adopting second hand faster than other age groups. This will have a significant positive impact on global sustainability, as the fashion industry produces 10% of all carbon emissions, is the second-largest consumer of the world’s water supply, and pollutes oceans with microplastics. The clothing industry follows oil as the second largest industrial …


Higher Education Underperformance, Precovid19!, Maureen L. Mackenzie Ph.D. Nov 2020

Higher Education Underperformance, Precovid19!, Maureen L. Mackenzie Ph.D.

Faculty Presentations: Business

Higher Education is facing severe market challenges and threats to its survival. The challenges that higher education leaders and stakeholders are facing are being both masked and exasperated by the 2020 Pandemic. Understanding the reasons for underperformance before the 2020 Pandemic, is essential. Recognition of the pre-pandemic challenges may prevent college and university leaders from pretending that these challenges did not previously exist. The challenge in facing reality is that much of the influences emerge from public doubt in the value of higher education. This paper and presentation focuses on the influences that both feed public doubt and the negative …


Melding Ethical Behaviors Into Leadership Expectations: Seeking To Make The Phrase, "Ethical Leadership" No Longer Necessary, Maureen L. Mackenzie Ph.D. Jun 2020

Melding Ethical Behaviors Into Leadership Expectations: Seeking To Make The Phrase, "Ethical Leadership" No Longer Necessary, Maureen L. Mackenzie Ph.D.

Faculty Works: Business (1973-2022)

Remember 'E-Commerce'? It was a distinct and emerging discipline. Now E-Commerce concepts are easily integrated into traditional business courses. The term ‘e-commerce,’ seems redundant. YET, we as scholars still maintain a distance between ‘Leadership’ and ‘Ethical Leadership’. When will the phrase, ‘Ethical Leadership,’ fade from the business vernacular as redundant? As scholars, we can study the distinction and seek to meld them so fully that the terms become synonymous. This paper presents an educational path to help leaders see the overlap so that each can develop a personal roadmap to tightly integrate the concepts in to their business practices.


The Legal And Ethical Considerations Of Using Social Media In The Recruiting And Hiring Stages Of Employment, Bruce Haller, Daniel R. Ball Jun 2020

The Legal And Ethical Considerations Of Using Social Media In The Recruiting And Hiring Stages Of Employment, Bruce Haller, Daniel R. Ball

Faculty Works: Business (1973-2022)

The use of social media in the recruiting and hiring process raises both legal and ethical considerations for employers. According to a 2018 survey, 70% of employers use social media to screen candidates during the employment process and 48% use social media to check on current employees (CareerBuilder, 2018). The obvious potential for abuse has generated legislative action, ethical debate, and an extensive search for best practices. This paper will examine the current legal parameters of the use of social media at the recruitment and selection process stages of employment. The ethics and appropriate ethical considerations of social media as …


Soaring House Prices Reflect A Shortage Of Homes Rather Than A New Housing Bubble, Peter L. D'Antonio Ph.D. Mar 2020

Soaring House Prices Reflect A Shortage Of Homes Rather Than A New Housing Bubble, Peter L. D'Antonio Ph.D.

Faculty Works: Business (1973-2022)

Home prices have soared by 58 percent during the past seven years and now stand 15 percent above boom-time highs. Although this steep rise is reminiscent of last decade’s housing bubble, the root cause is very different and implies a sharply divergent path for the housing market in coming years. The price rise during the housing boom was a symptom of excesses in housing. In contrast, the current price rise signals the need for more construction as the market faces growing shortages. This paper introduces a new housing supply metric to show that the massive overbuilding during the housing boom …


Measuring Brand Equity In The Digital Environment, Lydia Vlachos, Meka Bendahan, Meryl Rosenblatt Jan 2020

Measuring Brand Equity In The Digital Environment, Lydia Vlachos, Meka Bendahan, Meryl Rosenblatt

Faculty Works: Business (1973-2022)

The internet has had a major impact on the balance of information that for so long worked in favor of brand managers. Consumers are now empowered to interact with brands, and are often willing to “co-create” by sharing their experiences, product knowledge and ideas with brand communities and stakeholders. Although brand equity is an important source of competitive advantage, previous conceptualizations do not reflect the unique characteristics of the internet, and the new participatory approach to branding. Christodoulides, De Chernatony, Furrer, Shiu, & Abimbola, T. (2006) addressed this gap by developing a series of constructs and scale items that aligns …