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Liberty University

Doctoral Dissertations and Projects

2023

Employee engagement

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Full-Text Articles in Business

Redesigning An Effective Pathway To Consumer Loyalty For Sustainable Competitive Advantage, Stephen P. Panczak Dec 2023

Redesigning An Effective Pathway To Consumer Loyalty For Sustainable Competitive Advantage, Stephen P. Panczak

Doctoral Dissertations and Projects

The qualitative case study aimed to study the impact of leadership behaviors on delivering hospitality frontline employee services to customers to sustain consumer loyalty and gain a sustainable competitive advantage in the South Florida hospitality and tourism industry. The flexible design allowed the researcher to develop specific research questions while focusing on the problem statement, which addressed the potential inability of U.S. business leaders in service-related industries to gain customer loyalty, resulting in the possible loss of competitive advantage for the organizations. The researcher selected a highly successful South Florida luxury hotel resort, and twenty-nine professionally diversified participants were interviewed …


Cultivating Employee Relationships, Kimberly Lynn England Jul 2023

Cultivating Employee Relationships, Kimberly Lynn England

Doctoral Dissertations and Projects

The study was a qualitative flexible study on the actions and behaviors of employees and their leaders in cultivating internal relationships that have an impact on the business results of an organization. Using various triangulation methods, interviews, observations, and archived data, the study is constructive in design. I interpreted the experiences of the 20 participants (6 leaders and 14 employees). The flexible design allowed for follow-up questions that required changing the scope of the data collection as more data occurred. Validity and reliability are important factors in the qualitative research as these factors add to the credibility of the findings. …


The Effects Of Positive Leadership Behaviors And Organizational Justice On Employee Engagement, Felicia A. Long Mar 2023

The Effects Of Positive Leadership Behaviors And Organizational Justice On Employee Engagement, Felicia A. Long

Doctoral Dissertations and Projects

Increasing employee engagement has been a challenge for many organizations in recent years, especially in America. Most research has focused on organizational factors related to engagement; few have explored interactional issues from a positive leadership perspective. This study sought to contribute to research on engagement by exploring its relationship with fairness and trust This study viewed fairness from the perspective interactional justice, as defined by the interactional justice scale of Colquitt’s Organizational Justice Scale (OJS). This study also viewed trust from the perspective of leader trustworthiness, a positive leadership attribute. The purpose of this quantitative study was to examine the …