Business Commons^™

Effects Of Unorthodox Ceo Behaviors, Peter Heinzerling

Senior Honors Projects

By investigating erratic activities performed by CEO Elon Musk, we want to examine the relationship between unorthodox CEO activities and the effects that these activities have on the company internally. We want to know how these actions affect employees, which would then impact the financial performance of said companies. While there are numerous examples of Musk saying and doing crazy things, we primarily focused on his involvement in the rise of Dogecoin. This case study serves as an excellent example of Musk’s odd behavior as CEO by continuously influencing the price of a cryptocurrency that is not backed by any …