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Staff Council Minutes, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

Staff Council Agenda, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

The Hr Connection, Georgia Southern University

Georgia Southern University Human Resources Newsletters

• E L E C T R O N I C W - 2
• W E L L N E S S C O R N E R
• H O L I D A Y S A F E T Y
• H O L I D A Y F I R E F A C T S

Staff Council Agenda, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

November 2022 Human Resources Connection, Georgia Southern University

Georgia Southern University Human Resources Newsletters

• Make a Difference in Georgia

• NOVEMBER Fire Safety Tips!

• R E C R U I T I N G S E L F S E R V I C E T R A I N I N G

• St. Joseph’s/Candler Mobile Mammography Unit is Coming to YOU!

• Upcoming USG Well-Being Events

• Class C Operator/ WEX Card Training Update

• Tap Deadline!

Hiring Decisions: Impacts Of Applicant Gender And Social Media Presence, Alicia Ostrowski

Honors College Theses

Studies show that hiring decisions can be influenced by an applicant’s social media profile (Broughton et al., 2013) as well as their gender (Garcia-Retamero & Lopez-Zafra, 2009). Women, compared to men, are more likely to face hiring discrimination (Garcia-Retamero & Lopez-Zafra, 2009) and many hiring managers tend to look at an applicant’s social media profiles for additional information during the hiring process (Broughton et al., 2013). There is a lack of substantial research on the combination of these two factors. This study examined the effects of gender and social media type on hiring decisions.

Taking Flight, Georgia Southern University

Taking Flight (College of Business) (2014-2023)

• Taking Flight- November 2022
• Message from the Dean

Staff Council Minutes, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

Staff Council Agenda, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

Staff Council Minutes, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

Department Of Human Resources News, Georgia Southern University

Georgia Southern University Human Resources Newsletters

• Making a Difference In Georgia

The Hr Connection, Georgia Southern University

Georgia Southern University Human Resources Newsletters

• USG 2023 OPEN ENROLLMENT

• SHARED SICK LEAVE PROGRAM ENROLLMENT DATES OCTOBER 24 – NOVEMBER 4

• Upcoming USG Well-Being Events

• The More You Know

• Your Retirement Plan At Work

• OCTOBER Fire Safety Training

Taking Flight, Georgia Southern University

Taking Flight (College of Business) (2014-2023)

• Taking Flight- October 2022
• Message from the Dean

College Students’ Purchase Behaviors Of Single-Serve Premium Juices, Robin Hardin, Michelle L. Childs, Win G-Y Koo, Kwangho Park

Journal of Applied Marketing Theory

There has been a surge in demand for premium single-serve juices, and college students may be in the forefront of this growing trend because of the perceived social status accompanied by their consumption. External influence (i.e., peer influence and social status) emerged as a component of motivation for the use of premium juices. Findings contribute to Veblen’s theory of conspicuous consumption, demonstrating that consumer motivation for status-laden products occurs even for consumable products that are relatively low cost.

Comparing The Effects Of User Generated Video Reviews And Brand Generated Advertisements On Consumer Decisions On Youtube, Vaibhav Shwetangbhai Diwanji, Jaejin Lee

Journal of Applied Marketing Theory

This empirical study examines the effects of user generated vlogs (UGV) versus brand generated ads (BGA) on consumer decisions on YouTube. UGV refers to any type of review video content about brands or products, created and published by users on YouTube. BGA refers to brand generated advertisements on YouTube. Guided by the elaboration likelihood model of persuasion, this online experimental research involved a 2 (source: UGV versus BGA) X 2 (involvement: high versus low) X 2 (gender: male versus female) between-subjects research design. Results showed that UGV elicited significantly greater effects on consumer brand attitudes and purchase intentions than BGA, …

The Role Of Consumer Resilience On Situated Learning, Active Coping And Well-Being While Dealing With Service Experiences: Psychological Flexibility As A Moderator, Mousumi Bose

Journal of Applied Marketing Theory

Extant research has discussed how consumers cope with numerous stressors and how coping can help with their well-being. Additionally, recent research has highlighted the importance of situated learning or learning that takes place in the same context in which it is applied, in the process of coping with stressful service encounters. This research relates to the effect consumer resilience can have on situated learning, active coping and well-being, especially when faced with stressful service situations. Results from an online survey of consumers demonstrated the positive effect of resilience on situated learning that affects active coping through partial mediation. Both situated …

Defining Health Care Marketing: A Review Of Scholarly And Other Textual Sources, Gary Daniel Futrell

Journal of Applied Marketing Theory

A review of scholarly works and leading textbooks published for health care marketing courses shows that they do not adequately define the disciple. This paper promotes the use of the two-word form of health care and defines health care marketing as the activity, set of institutions, and processes for creating, communicating, delivering, & exchanging any good, service, or idea; performed to restore, maintain, or enhance the well-being of an individual or population. This paper fills a gap in the literature by providing linguistic and practical justification for using the two-word form of health care and connects the modern wellness paradigm …

Staff Council Meeting Minutes, Georgia Southern University

Staff Council Meeting Agenda and Minutes

• Staff Council:
• Presidential Updates & Comments | Updates from Dr. Kyle Marrero are as Follows
• Human Resources | Updates from Mandy Maynard
• Office of Inclusive Excellence | Updates from Jazzkia Jones
• Treasurer Report | Updates from Andrew Durden, Treasurer
• Committee Reports

Staff Council Agenda, Georgia Southern University

Staff Council Meeting Agenda and Minutes

No abstract provided.

Taking Flight, Georgia Southern University

Taking Flight (College of Business) (2014-2023)

• Taking Flight- September 2022
• Message from the Dean

Comments From The Editors, Tulay Girard, Melek Meral Anitsal

Journal of Applied Marketing Theory

Comments from the Editors:

We welcome you to the current issue of the Journal of Applied Marketing Theory. The objective of Journal of Applied Marketing Theory (JAMT) is to provide a reputable platform for publishing academic research that advances marketing knowledge and offer insights for marketing managers. In the current issue we are pleased to present five manuscripts that offer unique insights into a number of diverse topics. Each article received praise from our review team and we are happy to have the opportunity to present them to you in this edition of JAMT.

The Hr Connection, Georgia Southern University

Georgia Southern University Human Resources Newsletters

• THE HR CONNECTION

• Recruiting Updates!

• Upcoming USG Well-Being Events

• Calendar Year 2023 Holiday Schedule

• Professional Development Tracker

Investigating Consumer Concept In A Niche Retail Market, Gary R. Holmes, Clinton Amos, Grace Lixuan Zhang

Journal of Applied Marketing Theory

This paper examines the relationship between self-concept, store image, service quality, loyalty, and share of wallet in a high-end niche retail market. Data was obtained from a high-end outdoor retail store customer email database. Partial Least Squares (PLS), was used to assess the psychometric properties of the measurement model and to test the hypotheses. A significant positive relationship was found between actual self-concept and store image; store image and loyalty; service quality and loyalty; and loyalty and share of wallet. This research suggests service quality perceptions, and particularly store image will enhance loyalty and increase share of wallet. The concurrent …

Correction For Fall 1984

Southern Business Review

In the Fall 1984 issue of the Southern Business Review. Dr. P. R Chandy, Assistant Professor of Finance in the College of Business Administration at North Texas State University, was credited as author of the article,"A Linear Programming Model for the Selction of Optimal Government Bond Portfolios." The credits should have included the following co-authors:

Dr. Richard Cherry, Chairman

Department of Management. Marketing and Finance

College of Business

Lamar University

Mr. Thomas Anderson

Aramco Executive

Saudi Arabia

Are Males And Females Different In Their Job Attitudes And Performance: A Re-Examination, Shaker A. Zahra

Southern Business Review

Shaker A. Zahra is an Assistant Professor of Management in the School of Business Administration at Old Dominion University, Norfolk, Virginia.

Insider Trading And Option Market Efficiency, Ladd Kochman, Bruce Mcmanis

Southern Business Review

Ladd Kochman and Bruce McManis are Associate Professors of Finance in the College of Business Administration at Nicholls State University, Thibodaux, Louisiana.

Premiums On Convertible Bonds With Market Conditions, Adi S. Karna

Southern Business Review

Adi S. Karna is Professor of Business at lndiana/Purdue University at Fort Wayne.

Changes In Systematic Risk For Newly Listed Common Stocks, Scott A. Freeman

Southern Business Review

Scott A. Freeman is an Associate Professor of Finance at Boise State University, Boise, Idaho.

Moral Risk And Share Value: The Case Of Ibm And Hitachi, Dale O. Cloninger

Southern Business Review

Dale O. Cloninger is, Professor of Finance and Economics and Director of Programs, in Accounting and Financc at the University of Houston-Clear Lake.

Southern Business Review Title Page

Southern Business Review

Southern Business Review Title Page. Spring, 1985 Volume 11, Issue 1