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Impact Of Students’ Satisfaction With Their Internship Experience On Their Career Decision Intention To Stay In The Chinese Hospitality Industry: Moderating Role Of Organizational Climate And Organizational Culture, Lan Lu Mar 2022

Impact Of Students’ Satisfaction With Their Internship Experience On Their Career Decision Intention To Stay In The Chinese Hospitality Industry: Moderating Role Of Organizational Climate And Organizational Culture, Lan Lu

FIU Electronic Theses and Dissertations

This nonexperimental, quantitative study (N = 318) examined the hypothesized model of the relationship between Chinese interns' level of satisfaction, perceptions of organizational climate, perceptions of organizational culture, and career decision intention to stay in the hospitality industry when they graduate. An internet-based self-report battery of four scales was administered to students with an internship experience from the Marriott Tianjin China Program, a branch of the School of Hospitality & Tourism Management at Florida International University (FIU). Hypotheses were tested through correlational analyses and hierarchical regression analytic procedures.

The results show that the variables interns' satisfaction, perceived organizational climate, …


Tourist Responses To Tourism Experiences In Saudi Arabia, Faisal Mohammed Aldakhil Jul 2020

Tourist Responses To Tourism Experiences In Saudi Arabia, Faisal Mohammed Aldakhil

FIU Electronic Theses and Dissertations

A decade ago, the Kingdom of Saudi Arabia (KSA) was not perceived to be a popular tourism destination except for religious purposes, the government of KSA has been proactive in recent years building new destinations, changing longstanding policies, focusing on tourism and hospitality education, and renovating its image to attract domestic and international tourists. Tourism contributed to almost 9% of the Kingdom’s GDP in 2018, around 65 billion dollars (WTTC, 2019). The purpose of this paper is to understand the sentiment that tourists have regarding the new tourism campaigns in KSA, to have transparent feedback about the experiences and services …


The Influence Of Employee Engagement On Discretionary Effort And Job Performance In The Cruise Line Customer Contact Center Workplace, Stephen B. Rodoquino Iii Dec 2019

The Influence Of Employee Engagement On Discretionary Effort And Job Performance In The Cruise Line Customer Contact Center Workplace, Stephen B. Rodoquino Iii

FIU Electronic Theses and Dissertations

This nonexperimental, correlational study examined the relation among job fit,

psychological climate, and employee engagement and discretionary effort and job

performance. An Internet-based self-report survey was administered to a sample of 307

cruise line customer contact center reservation agents. The research hypotheses were

evaluated using correlational and hierarchical regression analytic procedures.

Job fit and psychological climate were linked positively and significantly with

employee engagement and employee engagement accounted for significant variance in

both discretionary effort and job performance. In evaluating the discretionary effort

conceptual model, after statistically controlling for gender, ethnicity and amount of job

experience, the results of the …


Perception Of Travel Motivation And Intention For Chinese Cruise Travelers: Toward An Integrated Model, Tianyu Pan Nov 2019

Perception Of Travel Motivation And Intention For Chinese Cruise Travelers: Toward An Integrated Model, Tianyu Pan

FIU Electronic Theses and Dissertations

Understanding the decision-making process and predicting cruise consumers behavior are critical. This study develops and tests a structural equation model (SEM) using the Theory of Planned Behavior (TPB) and Motivation – Satisfaction Theory to explain Chinese consumers travel motivation and behavioral intention in the cruise industry. Nine hypotheses were proposed regarding the relationships between second-order factor Motivation, travel satisfaction, and the original TPB constructs. Results of the study demonstrated that the integrated model fits the data relatively well, exploring the driving factors of Chinese consumers to participate in cruise travel. The path weight of every hypothesis is significant, and all …


#Fomo: How The Fear Of Missing Out Drives Consumer Purchase Decisions, Michelle Van Solt May 2019

#Fomo: How The Fear Of Missing Out Drives Consumer Purchase Decisions, Michelle Van Solt

FIU Electronic Theses and Dissertations

This research focuses on consumers’ experiential purchase decisions motivated by the fear of missing out (FOMO). I propose that consumers are more likely to attend an event when individuals with whom they have strong (weak) interpersonal ties will be present, because consumers will experience higher (lower) levels of FOMO. The results of one qualitative and four quantitative studies, including a behavioral study, demonstrate that purchase intent is higher when participants imagine that their close friends (i.e., strong ties) will attend, an effect mediated by FOMO and anticipated regret. Furthermore, the type of experience (i.e., ordinary, extraordinary) moderates the relationship of …


Employees’ Responses To Positive Feedback From Customers And Managers, I Hsuan Tsai Jun 2018

Employees’ Responses To Positive Feedback From Customers And Managers, I Hsuan Tsai

FIU Electronic Theses and Dissertations

The purpose of this research is to understand the impacts of positive feedback from customers and managers and the extrinsic rewards and intrinsic rewards on job satisfaction. Furthermore, this research will examine how employees in the hospitality industry react to positive feedback and to explore whether this positive feedback has practical applications to help increase employee satisfaction. A total of 500 questionnaires were distributed, 339 valid surveys from respondents with experience working in the hospitality industry were returned. The results indicated that positive feedback from customers as well as summarized positive customer feedback delivered by managers have positive relationships with …


A Quantitative Investigation Exploring Illicit Drug Use Inside And Out Of The Foodservice Industry, Kristen Kaminski Nov 2016

A Quantitative Investigation Exploring Illicit Drug Use Inside And Out Of The Foodservice Industry, Kristen Kaminski

FIU Electronic Theses and Dissertations

The primary purpose of this study was to perform a follow-up quantitative investigation of foodservice employees’ illicit drug use behaviors, experiences with illicit drug use prevention efforts, and perceived negative outcomes associated with illicit drug use as compared to the non-foodservice labor force. An online survey was designed for this study to collect data and independent t-tests were conducted to analyze the data and test the hypotheses. Results indicated foodservice employees are more likely to use illicit drugs and are more concerned with short-term negative outcomes as a result of illicit drug use than the non-foodservice labor force. Furthermore, illicit …


Consumers’ Reactions To Sanitation In Casual Dining, Quick-Service, And Fine Dining Restaurants, Haeik Park, Barbara Almanza Jul 2015

Consumers’ Reactions To Sanitation In Casual Dining, Quick-Service, And Fine Dining Restaurants, Haeik Park, Barbara Almanza

Hospitality Review

Consumers’ concern about food safety, sanitation, and health has increased since food-borne illnesses still frequently occur in the US. This article explored consumers’ perceptions, emotions, and behavioral intention about the sanitation of the physical environment in three different restaurant settings, casual dining, quick-service, and fine dining restaurants. Disgust was the most strongly felt negative emotion, but no significant differences were found for negative emotional reactions to dirty conditions among the three types of restaurants. Positive emotional reactions were significantly different among the restaurant types. Behavioral intention was also significantly different among the three restaurant types as a reaction to dirty …


Examining How Wi-Fi Affects Customers Loyalty At Different Restaurants: An Examination From South Korea, Jiyeon Jeon Jun 2015

Examining How Wi-Fi Affects Customers Loyalty At Different Restaurants: An Examination From South Korea, Jiyeon Jeon

FIU Electronic Theses and Dissertations

The main research objective of this study was to determine whether Wi-Fi affects customer's loyalty and how its impact differs depending on the type of restaurants: coffee shops, fast food restaurants, and casual dining restaurants. For the study I designed a primary field survey to collect data and performed multiple linear regression analysis to test the study hypotheses.

Findings show that Wi-Fi service factors turned out to be significant for all types of restaurants for both attitudinal and behavioral loyalty. Wi-Fi service factors were more important for coffee shop loyalty than fast-food restaurants or casual dining restaurants. However, not all …


Perceived Value Of Fast-Food Restaurant Franchises In The Usa, Yisak Jang Mar 2015

Perceived Value Of Fast-Food Restaurant Franchises In The Usa, Yisak Jang

FIU Electronic Theses and Dissertations

The main research objective of this study was to find out whether perceived value significantly affects consumers’ purchase intention. Additionally, this study examined if there are any significant differences in perceived value for different fast-food restaurant brands and attempted to identify which fast-food restaurant is perceived to be the industry leader.

A total number of six fast-food restaurants (McDonalds, Subway, Starbucks, Wendy’s, Burger King, and Taco Bell) were selected. Findings showed that among the five perceived service value dimensions, Starbucks is the leader in terms of quality, emotional response, and reputation.

Multivariate analysis of variance (MANOVA) and multiple regression analysis …


The Impact Of Different Types Of Media On Tourists' Behavioral Intentions, Jihwan Park Mar 2015

The Impact Of Different Types Of Media On Tourists' Behavioral Intentions, Jihwan Park

FIU Electronic Theses and Dissertations

The primary purpose of this study was to examine how much different types of media affect a tourist’s decision when choosing a destination to travel. Further, this study attempted to investigate the impact of the different types of media on a tourist’s behavioral intentions. A primary field survey was designed for this study to collect data and multivariate analysis of variance (MANOVA) was performed to analyze the data and test the hypotheses. As a result, the most influential media form for choosing a destination to travel was social media, while brochure ranked the last. Subsequently, demographic factors showed noticeable propensities …


Consumer Perceptions Of Sustainability In The Cruise Industry, Lindsay Marie Ackerman Mar 2015

Consumer Perceptions Of Sustainability In The Cruise Industry, Lindsay Marie Ackerman

FIU Electronic Theses and Dissertations

This thesis addresses the lack of available research regarding consumer perceptions of sustainability in the cruise industry. The study was conducted by administering an anonymous online survey with cruise message board participants and social media users. The survey was available to all consumers, including consumers who have not cruised. The survey focused on general reasons a consumer books a cruise, consumer travel behaviors, sustainability of the cruise industry, and sustainable factors that may impact a consumers’ choice of a cruise line. The goal of this research was to determine any patterns and trends that may emerge regarding consumer perceptions. The …


Using The Involvement Construct To Understand The Motivations Of Customers Of Casual Dining Restaurants In The Usa, Bharath M. Josiam Ph.D., Alexandria C. Kalldin M.S., Jennifer L. Duncan M.S. Feb 2015

Using The Involvement Construct To Understand The Motivations Of Customers Of Casual Dining Restaurants In The Usa, Bharath M. Josiam Ph.D., Alexandria C. Kalldin M.S., Jennifer L. Duncan M.S.

Hospitality Review

The purpose of this study was to investigate the motivations that push consumers to dine out and restaurant attributes that pull diners to a specific restaurant. Surveys were administered to a convenience sample of 559 respondents at a large university in the Southwest of the USA. Crosstabs, ANOVA, Correlations, Factor Analysis and Multiple Regression were employed to explore differences and relationships between variables. Findings identified a profile of diners at casual restaurants. Using the involvement construct, the push-pull motivational framework, and the hedonic and utilitarian motivational framework, results of this study indicate two primary reasons behind the decision to dine …


Customer Satisfaction And Behavioral Intentions: The Case Of Aruba-- Small Island Nation, Yang Cao, Robin Dipietro, Gerald Kock Feb 2015

Customer Satisfaction And Behavioral Intentions: The Case Of Aruba-- Small Island Nation, Yang Cao, Robin Dipietro, Gerald Kock

Hospitality Review

Tourism studies related to small island destinations have become a research stream amongst many academics in recent years. The current study investigates tourist satisfaction related to a tour operator on the island of Aruba that specializes in jeep and bus tours. As there is an increased expenditure pattern for these types of activities, companies are looking for ways to improve customer satisfaction and behavioral intentions. Results indicate that tourists are generally satisfied with the tour company; however a difference in satisfaction ratings was obtained for respondents 61 years old or above. Four factors were extracted from tourists’ satisfaction attributes and …


Tequila At Sunrise: Spring Break Travel Motivations And Risk Behaviors Of American Students In Acapulco, Mexico, J. Carlos Monterrubio Ph.D., Bharath M. Josiam Ph.D., Jennifer Duncan Feb 2015

Tequila At Sunrise: Spring Break Travel Motivations And Risk Behaviors Of American Students In Acapulco, Mexico, J. Carlos Monterrubio Ph.D., Bharath M. Josiam Ph.D., Jennifer Duncan

Hospitality Review

Little research has been completed regarding spring break motivations and behaviors of American students in foreign destinations, specifically in Mexico. This paper looks at push and pull motivations in relation to drug and alcohol consumption and findings indicate greater drug and alcohol use among those who selected “party reputation” and “to go wild” as travel motivations. Binge drinking, sexual activity, and drug use among students on spring break in Acapulco, Mexico were also analyzed and compared to past findings within the United States. Results suggest that students are involved in heavy alcohol consumption and significant drug use. Additionally, high rates …


Are Consumers Ready For Mobile Payment? An Examination Of Consumer Acceptance Of Mobile Payment Technology In Restaurant Industry, Cihan Cobanoglu, Wan Yang, Anna Shatskikh, Anurag Agarwal Feb 2015

Are Consumers Ready For Mobile Payment? An Examination Of Consumer Acceptance Of Mobile Payment Technology In Restaurant Industry, Cihan Cobanoglu, Wan Yang, Anna Shatskikh, Anurag Agarwal

Hospitality Review

As an emerging payment method, mobile payment technology is perceived to be a secure and effective substitute of traditional debit/credit card payment. Although several reports and scholars claimed that mobile payment technology would become a major future payment method, consumers rather caught on this trend slowly, and little is known about key determinants of consumers’ acceptance of mobile payment. To close that gap, the current study extended the classic Technology Acceptance Model by adding four additional predictors that are relevant to hospitality industry. The study results suggested that compatibility with lifestyle was the strongest predictor of consumers’ intention to adopt …


Predicting Lodging Manager Annual Salary Based On Metropolitan Statistical Area Attributes And Lodging Industry Performance: Exploring The Concept, Nicholas J. Thomas, Eric Adam Brown, Donald Schoffstall, Lisa Y. Thomas Feb 2015

Predicting Lodging Manager Annual Salary Based On Metropolitan Statistical Area Attributes And Lodging Industry Performance: Exploring The Concept, Nicholas J. Thomas, Eric Adam Brown, Donald Schoffstall, Lisa Y. Thomas

Hospitality Review

Using multiple regression analysis, lodging managers’ annual mean salaries in 143 Metropolitan Statistical Areas (MSA) within the U.S. were analyzed to identify what relationships existed with variables related to general MSA characteristics, along with the lodging industry’s size and performance. By examining the relationship between these variables, the authors predict the long-term possibility of predicting lodging industry managers’ salaries. These predictions may have an impact on financial performance of an individual lodging property or organization. Through this paper, this concept was applied and explored within U.S. MSAs. These findings may have value for a variety of stakeholders, including human resources …


Looking At Residents’ Attitudes Towards Spring Break Tourism In Texas Through The Lens Of Community Attachment, Marianna Strzelecka Ph. D., Bharath M. Josiam Ph.D., Daniel L. Spears Ph.D., J. Carlos Monterrubio Ph.D. Feb 2015

Looking At Residents’ Attitudes Towards Spring Break Tourism In Texas Through The Lens Of Community Attachment, Marianna Strzelecka Ph. D., Bharath M. Josiam Ph.D., Daniel L. Spears Ph.D., J. Carlos Monterrubio Ph.D.

Hospitality Review

The growth of spring break tourism in many destinations has become problematic, predominantly due to the excessive behaviour of college students. This paper examines residents’ attitudes toward spring break tourism in South Padre Island (located in Texas, USA) through the lens of community attachment. By understanding the attitudes of residents of the host communities, tourism planners and policy-makers can create policies to shape the character of tourism according to the residents’ needs. The findings suggest that, at this point in time, community residents perceive that the benefits of spring break tourism benefits exceed its’ costs. Also, the short and intense …


“Namastey London”: Bollywood Movies And Their Impact On How Indians Perceive European Destinations, Bharath M. Josiam Ph.D., Daniel Spears Ph.D., Kirti Dutta Ph.D., Sanjukta A. Pookulangara Ph.D., Tammy L. Kinley Ph.D. Jun 2014

“Namastey London”: Bollywood Movies And Their Impact On How Indians Perceive European Destinations, Bharath M. Josiam Ph.D., Daniel Spears Ph.D., Kirti Dutta Ph.D., Sanjukta A. Pookulangara Ph.D., Tammy L. Kinley Ph.D.

Hospitality Review

The aim of this study is to analyze the perception of European destinations through the eyes of Indian Bollywood film viewers to determine how perception is influenced by what is viewed in films. Researchers surveyed Indian consumers and collected 670 usable surveys. European destinations were divided into top five and bottom five destinations for Indian tourists, and data was then compared to world tourism statistics. Results indicate differences in destination preference among Bollywood viewers and worldwide tourist trends. Findings indicate that prominently featuring a landscape within Bollywood films can significantly impact Indians’ perception on the destinations’ image. European countries frequently …


The Influence Of Servicescape And Local Food Attributes On Pleasure And Revisit Intention In An Upscale-Casual Dining Restaurant, Robin B. Dipietro, Jeffrey Campbell May 2014

The Influence Of Servicescape And Local Food Attributes On Pleasure And Revisit Intention In An Upscale-Casual Dining Restaurant, Robin B. Dipietro, Jeffrey Campbell

Hospitality Review

The current study looks at the relationship between servicescape, emotional product involvement, perceived quality of local foods, the positive emotion of pleasure, and revisit intention in an upscale buffet style restaurant on a university campus in the Southeastern U.S. Test results show positive relationships between all of the constructs in the proposed conceptual model. The study also gives practitioners and academics insights into practices that can help to market the use of local foods through the restaurant environment in order to engage emotionally involved customers. This marketing can illicit pleasurable feelings and increase perceived product quality of local foods with …


An Evaluation Of Three Nutrition Labeling Formats For Restaurant Menus, Li Ge, Carl Behnke, Barbara Almanza Mar 2014

An Evaluation Of Three Nutrition Labeling Formats For Restaurant Menus, Li Ge, Carl Behnke, Barbara Almanza

Hospitality Review

This study evaluated three menu nutrition labeling formats: calorie only information, a healthy symbol, and a nutrient list. Daily sales data for a table-service restaurant located on a university campus were recorded during a four-week period from January to February 2013 to examine changes in average nutritional content of the entrees purchased by customers when different nutrition labels were provided. A survey was conducted to assess the customers’ use of nutrition labels, their preferences among the three labeling formats, their entree selections, their cognitive beliefs with regard to healthy eating, and their demographic characteristics. A total of 173 questionnaires were …


Reaching An Underserved Wine Customer: Connecting With The African American Wine Consumer, Rhonda Hammond, Sandra Sydnor, Eunjoo Kang Mar 2014

Reaching An Underserved Wine Customer: Connecting With The African American Wine Consumer, Rhonda Hammond, Sandra Sydnor, Eunjoo Kang

Hospitality Review

Marketing strategies addressing underserved African American wine customers’ needs that also positively impact producers’ and retailers’ clientele was the impetus for this exploratory, qualitative paper. African Americans demonstrate a thirst to elevate their education about and be more involved in the wine industry as evidenced by the proliferation of African American wine-tasting groups designed to help educate and expose their membership to a variety of wines. Moreover, compared to the average adult, African-American wine drinkers are 241% more likely to have spent $20 or more on a bottle of store bought wine (Arbitron, 2005). Despite African Americans’ representation as one …


A Review Of Merger And Acquisition Wave Literature: Proposing Future Research In The Restaurant Industry, Jewoo Kim, Tianshu Zheng Mar 2014

A Review Of Merger And Acquisition Wave Literature: Proposing Future Research In The Restaurant Industry, Jewoo Kim, Tianshu Zheng

Hospitality Review

The purpose of this study is to identify research trends in Merger and Acquisition waves in the restaurant industry and propose future research directions by thoroughly reviewing existing Merger and Acquisition related literature. Merger and Acquisition has been extensively used as a strategic management tool for fast growth in the restaurant industry. However, there has been a very limited amount of literature that focuses on Merger & Acquisition in the restaurant industry. Particular, no known study has been identified that examined M&A wave and its determinants. A good understanding of determinants of M&A wave will help practitioners identify important factors …


Hospitality Graduate Students’ Program Choice Decisions: Implications For Faculty And Administrators, Hubert B. Van Hoof, Luorong Wu, Lu Zhang Mar 2014

Hospitality Graduate Students’ Program Choice Decisions: Implications For Faculty And Administrators, Hubert B. Van Hoof, Luorong Wu, Lu Zhang

Hospitality Review

Despite rapid growth in the quality and volume of hospitality graduate research and education in recent years, little information is available in the extant body of literature about the program choices of hospitality management graduate students, information that is crucial for program administrators and faculty in their attempts to attract the most promising students to their programs. This paper reports on a study among graduate students in U.S, hospitality management programs designed to understand why they chose to pursue their degrees at their programs of choice. Given the large numbers of international students presently enrolled, the study additionally looked into …


Gimme' A Break: Offering Sabbaticals As An Optional Leave Benefit In The Lodging Industry, Kimberly J. Harris, Gretchen L. Rivera, Cydna Bougae Mar 2014

Gimme' A Break: Offering Sabbaticals As An Optional Leave Benefit In The Lodging Industry, Kimberly J. Harris, Gretchen L. Rivera, Cydna Bougae

Hospitality Review

ABSTRACT

The purpose of this study is to investigate the extended leave programs offered by lodging companies in the United States and to suggest a model that could be used in the lodging industry. This model mirrors successful sabbatical leave programs offered by leading companies featured in the annual report, 100 Best Companies to Work For (from this point forward, referred to as 100 Best), published on-line by Fortune Magazine, 2013 (CNN, 2013). While extended leave programs are not entirely lacking in the industry, our research discovered that such leave systems are rare. According to the companies investigated that …


The Relationship Between Leisure Traveler's Hotel Attribute Satisfaction And Overall Satisfaction, Mi Ran Kim Feb 2014

The Relationship Between Leisure Traveler's Hotel Attribute Satisfaction And Overall Satisfaction, Mi Ran Kim

Hospitality Review

Manystudies have been conducted about hotel attributesrelated tothehotel choice decision as a part ofacustomer’s pre- purchase behavior(Dolnicar&Otter, 2003). Althoughit iscritical for hotel managerstounderstand post-trip behavior because such behaviorsmaydirectlyinfluence their futurebehavior, therearefew researchstudieswhich examine hotel attributesrelated to acustomer’spost-trip behavior.This studyteststhe relationship between leisure traveler’shotel attribute satisfaction and overall satisfaction in the post-trip behaviorperspectiveina hotel setting andexaminestherelative impactofhotel attributesatisfaction in influencing overall satisfaction. Multiple regressionwas used totestthe relationship and hotel attribute satisfaction isan important antecedent tooverall satisfaction. Theoretical and practical implications ofthe studyare discussed.


To Chae Or Not To Chae, Raymond S. Schmidgall Ph.D., Cpa, James W. Damitio Feb 2014

To Chae Or Not To Chae, Raymond S. Schmidgall Ph.D., Cpa, James W. Damitio

Hospitality Review

Many certifications are available in many professions. They represent a level of achievement and provide a dimension of professionalism to a resume. This article reveals the results of research covering the degree the extent of certification of members of the Hospitality Financial & Technology Professionals. Further, obstacles and assists in taking the examination to become a Certified Hospitality Accountant Executive (CHAE) were determined. Thirty-seven percent of the respondents have earned their CHAE. The biggest obstacle to taking the exam according to 60% of the respondents who have not earned the CHAE was lack of time to prepare. The biggest assist …


Quantifying The Impacts Of The Recent Economic Crisis On A Regional Tourism Industry And Economy, Yun Ying Zhong, Tadayuki Hara Feb 2014

Quantifying The Impacts Of The Recent Economic Crisis On A Regional Tourism Industry And Economy, Yun Ying Zhong, Tadayuki Hara

Hospitality Review

The purpose of this study is to explore the accuracy issue of the Input-Output model in quantifying the impacts of the 2007 economic crisis on a local tourism industry and economy. Though the model has been used in the tourism impact analysis, its estimation accuracy is rarely verified empirically. The Metro Orlando area in Florida is investigated as an empirical study, and the negative change in visitor expenditure between 2007 and 2008 is taken as the direct shock. The total impacts are assessed in terms of output and employment, and are compared with the actual data. This study finds that …


Restaurant Industry Perspectives On Pro-Social Rule Breaking: Intent Versus Action, Catherine R. Curtis Ph.D. Feb 2014

Restaurant Industry Perspectives On Pro-Social Rule Breaking: Intent Versus Action, Catherine R. Curtis Ph.D.

Hospitality Review

The resounding message extracted from the service literature is that employees serve pivotal functions in the overall guest experience. This is of course due to the simultaneous delivery of personalized service provision with resultant consumption of those services. This simultaneous delivery and consumption cycle is at times challenged by a perceived desire to accommodate guest request that may violate, to a greater or lesser degree, an organizational rule. This is important to note because increased interactions with customers enable frontline employees to have a better sense of what customers want from the company as well as from the company itself …


Understanding Country Club Members’ Loyalty: Factors Affecting Membership Renewal Decisions, Theresa Clem, Swathi Ravichandran, Aryn C. Kapinski Feb 2014

Understanding Country Club Members’ Loyalty: Factors Affecting Membership Renewal Decisions, Theresa Clem, Swathi Ravichandran, Aryn C. Kapinski

Hospitality Review

Many private country clubs across the United States have experienced a declining or flat membership and smaller waitlists of members wanting to join. The objective of this study was to investigate whether member involvement, service quality, and perceived value, influence member satisfaction and intention to renew membership for members of private country clubs. An online survey instrument customized for the country club industry was distributed to members of two country clubs in northeast Ohio. Results indicate that involvement level of members and perceived value impact country club members’ satisfaction and intention to renew their membership. Managerial implications are discussed.