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Fast-Food Franchises: An Alternative Menu For Hotel/Casinos, Larry D. Strate, Francis X. Brown
Fast-Food Franchises: An Alternative Menu For Hotel/Casinos, Larry D. Strate, Francis X. Brown
Hospitality Review
In their discussion - Fast-Food Franchises: An Alternative Menu for Hotel/Casinos - by Skip Swerdlow, Assistant Professor of Finance, Larry Strate, Assistant Professor of Business Law, and Francis X. Brown, Assistant Professor of Hotel Administration at the University of Nevada, Las Vegas, their preview reads: Hotel/casino food service operations are adding some non-traditional fare to their daily offerings in the form of fast-food franchises. The authors review aspects of franchising and cite some new Las Vegas food ideas.”
The authors offer that the statewide food and beverage figures, according to the Nevada Gaming Abstract of 1985, exceeded $1.24 billion. Most …