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Full-Text Articles in Business
Transformation Theory And E-Commerce Adoption, Mark P. Brogan
Transformation Theory And E-Commerce Adoption, Mark P. Brogan
Theses: Doctorates and Masters
This thesis investigates business transformation on the Internet; particularly the nature and significance of Cyber transformation theory and the Marketspace Model as a framework for E-commerce adoption. E-commerce can raise a firm's productivity, transform customer relationships and open up new markets. The extent to which nations become adopters of E-commerce is set to become a source of comparative national competitive advantage (or disadvantage) in the twenty first century.
Assessing The Success And Evaluating The Benefits Of Government-Sponsored Regional Internet-Trading Platforms For Small And Medium Enterprises: A Western Australian Perspective, Denise E. Gengatharen
Assessing The Success And Evaluating The Benefits Of Government-Sponsored Regional Internet-Trading Platforms For Small And Medium Enterprises: A Western Australian Perspective, Denise E. Gengatharen
Theses: Doctorates and Masters
The Internet has been viewed as an opportunity for small and medium enterprises (SMEs) to efficiently compete in the global arena with their larger counterparts by overcoming distance and size. However, research has shown that actual uptake of Internet e-commerce by SMEs has been lagging behind that of larger companies. Fearing a growing digital divide between large companies and SMEs, some governments have taken specific measures to encourage SME participation in ecommerce. One of the more direct government initiatives to hasten the progression of SMEs on the e-commerce adoption curve is the creation, sponsorship and management of regional Internet trading …