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Full-Text Articles in Business
Creating Business Value Through E-Marketplace Trading, Susan Standing
Creating Business Value Through E-Marketplace Trading, Susan Standing
Theses: Doctorates and Masters
Electronic marketplaces (e-marketplaces) have been researched over many years from the study of electronic data interchange (EDI) systems to the current internet based trading platforms. Early e-marketplaces connected a buyer and supplier using proprietary systems that established a market hierarchy. The buyer was responsible for the system, established the terms of trade and the electronically enabled supplier could connect to the system. These systems were costly to build, which limited their use, and only organisations with an integrated system could use them. The web based e-marketplaces opened up the possibility of connecting many buyers and suppliers and enabling electronic transactions. …
Transformation Theory And E-Commerce Adoption, Mark P. Brogan
Transformation Theory And E-Commerce Adoption, Mark P. Brogan
Theses: Doctorates and Masters
This thesis investigates business transformation on the Internet; particularly the nature and significance of Cyber transformation theory and the Marketspace Model as a framework for E-commerce adoption. E-commerce can raise a firm's productivity, transform customer relationships and open up new markets. The extent to which nations become adopters of E-commerce is set to become a source of comparative national competitive advantage (or disadvantage) in the twenty first century.
Evaluating The Use Of The Web By Print Firms, Greg Parry
Evaluating The Use Of The Web By Print Firms, Greg Parry
Research outputs pre 2011
The disruptive impact of electronic commerce on the print industry has the potential to radically transform its value proposition. The challenge for the industry is to utilise the disruptive aspects of emerging technology to offer customers greater variety in the delivery of information and communication, and take advantage of potential cost innovations to improve declining rates of return. This paper reviews these developments and reports on an exploratory study of the Australian print industry that suggests that the extent of transformation has, to date, been limited.