Business Commons^™

Students' Consumption Of Healthy Food Items Using A Social Marketing Intervention, Kayla Autumn Dalton

Masters Theses

This study was an analysis of student eating habits in an "all-you-care-to-eat" dining center at a mid-size, four year, Midwest residential institution. The present, quantitative study was replicated based off a study conducted in 2008 at a similar Midwest university by Diana Poovey Duncan. The present study examined college students' (n = 218) eating habits and consumption patterns over a nine-week study period. Participants were solicited to take the pre-intervention survey in person with incentives during the second week of the study while a post-intervention survey was sent electronically during the seventh week only to those whom provided an …