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California Polytechnic State University, San Luis Obispo

Theses/Dissertations

Entrepreneur

Articles 1 - 6 of 6

Full-Text Articles in Business

Underwood Ranches And Huy Fong Foods: An Exclusive Relationship, Kelsey Wright, Baylie Duncan, Sierra Withrow, Bryce Yoshimoto Dec 2016

Underwood Ranches And Huy Fong Foods: An Exclusive Relationship, Kelsey Wright, Baylie Duncan, Sierra Withrow, Bryce Yoshimoto

Case Studies in Agribusiness

The case presents Underwood Ranches, a 3rd generation farm founded in 1867, and Huy Fong Foods, a hot sauce producer know for Sriracha. Underwood was wondering if they would go under when they approached Huy Fong, a hot sauce company named after the boat on which its found escaped Vietnam. The result was a sole supplier to an innovative specialty food producer.


Kiler Ridge Olive Oil Farm, David Ayala, Martin Andersen, Rudy Raimondi Dec 2015

Kiler Ridge Olive Oil Farm, David Ayala, Martin Andersen, Rudy Raimondi

Case Studies in Agribusiness

Gregg Bone, a Cal Tech trained engineer, is a serial entrepreneur who has started 13 successful businesses, mostly in the tech industry. After a bicycle trip through Tuscany, his wife Audrey wanted to plant 40 olive trees in their backyard, which Gregg thought would be an expensive hobby. Better to plant 835 trees on a 58 acre property near Paso Robles, CA, in 2010. Five years later Gregg modified and installed an Italian olive mill for his own olives and as a custom crush operation. As a craft olive oil business, they marketing similarly to how neighboring wineries market their …


House Of Bread Case Study, Audrey Butler, Danica Cramer Danica Cramer, Mackenzie Thesman, Alicia Warren Jun 2015

House Of Bread Case Study, Audrey Butler, Danica Cramer Danica Cramer, Mackenzie Thesman, Alicia Warren

Case Studies in Agribusiness

Sheila McCann became bored with her public defender job and decided to open her own business. She made a list what she wanted from a business and came to open House of Bread. She uses high quality ingredients and stresses the craft nature of her small batch baking. With her San Luis Obispo store running well, she looked for where else she would like to live and settled on Truckee, CA, known for its outdoor activities. With this new store she is exploring franchising.


Re:Find Distillery, Ronald Cain, Kasey Urman, Taylor Frias Dec 2014

Re:Find Distillery, Ronald Cain, Kasey Urman, Taylor Frias

Case Studies in Agribusiness

When Alex and Monica Villicana started their winery in 2002, they had no intention of starting a distillery. But in order to have the right ratio of skins to juice they had to bleed off and dispose juice. Trying to find a use for the excess juice, they distilled it into vodka and gin. Much to their surprise, they quickly sold out. The case discusses licensing and technical issues of starting a distrillery.


The Lean Bookstore, Joshua Hirahara, Scott Santore Mar 2014

The Lean Bookstore, Joshua Hirahara, Scott Santore

Industrial Technology and Packaging

The bookstore industry has been changing in recent years with the growing popularity of e-books and self-publishing. The publishing houses are losing their grip on the industry because a greater portion of books are being sold by companies who don’t need to sell books to stay afloat, and overproduction is rampant, with 40% of all printed books being pulped. Bookstores have been suffering because of the high costs associated with the current value stream. E-books aimed to reduce these costs but have been cannibalizing their print counterpart and do not generate enough revenue to offset the loss of print sales. …


Optimizing Finance Procurement For New Businesses, Kyle Schoenberger Mar 2010

Optimizing Finance Procurement For New Businesses, Kyle Schoenberger

Graphic Communication

When starting a business in the Graphic Communication field, capital is nearly always needed to purchase equipment as most of these graphics based businesses require state of the art computers, printing presses, and large facilities to conduct business. Such expenses can range from a few thousand to a few million dollars. While some might have previous experience procuring business capital, many have none. Being that these items are crucial to starting a business in the Graphic Communication industry, capital is a keystone to success. This study addresses the problem of how to optimize efforts when seeking capital through bank loans …