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Articles 1 - 25 of 25
Full-Text Articles in Business
Automation Of Data Analysis In Formula 1, Adam Joseph Mourad, Prescott Jeanne Delzell, Patrick Conner Mccabe
Automation Of Data Analysis In Formula 1, Adam Joseph Mourad, Prescott Jeanne Delzell, Patrick Conner Mccabe
Industrial and Manufacturing Engineering
This paper explores economic solutions for Formula 1 racing companies who are interested in data visualization tools. The research was conducted on the current development of data gathering, data visualization, and data interpretation in Formula 1 racing. It was found that a large chunk of racing companies within the league needs an affordable, effective, and automated visualization tool for data interpretation. As data collection in Formula 1 arises, the need for faster and more powerful software increases. Racing companies profit off-brand exposure and the more a racing team wins, the more exposure they receive. The goal of the paper focuses …
The Need For A Real Estate Development Capstone Course, Will Robert Kieckhefer
The Need For A Real Estate Development Capstone Course, Will Robert Kieckhefer
Construction Management
Cal Poly has extremely well-known programs in Construction Management, Business, Engineering, and Architecture. All of these programs have contributed multiple leaders to the building industry every year yet have neglected to integrate the different disciplines that overlap within the industry. The research the author has collected to support the need for a real estate development capstone course included in-person interviews, online research, personal experience, and team surveys. The research concluded the need for a real estate development capstone course that would integrate students from the school of Business, Architecture, and Construction Management. In order to build a successful project, all …
Feasibility Of Collaborative Alliance Association For Non-Competitive Small Business Contractors, Brody Allen Gill
Feasibility Of Collaborative Alliance Association For Non-Competitive Small Business Contractors, Brody Allen Gill
Construction Management
Small business construction contracting firms around the country struggle with growing their business successfully. This is a result of unknown results from new business practices and few resources to initiate programs that can improve productivity and efficiency. A simple solution could give small business construction contractors the opportunity to share ideas, compare company analytics and promote professional networking in a non-competitive, collaborative alliance. The goal of this project is to determine if a collaborative alliance association using data benchmarking would be an effective solution for non-competitive small business contractors to grow their businesses. Thereafter being proven effective, is such an …
Interdisciplinary Student Competition For California Polytechnic State University - San Luis Obispo, Forest G. Gobble
Interdisciplinary Student Competition For California Polytechnic State University - San Luis Obispo, Forest G. Gobble
Construction Management
Cal Poly has a reputation for producing some of the best qualified graduates in their respective fields of study. While this is very important, curricular activities involving collaboration between students within the same college are limited (excluding same major). Beyond that, collaboration opportunities across colleges are even more rare. When graduates enter the workforce, many are thrust into highly collaborative environments across various disciplines. Industry professionals have shown a strong desire for young people who have had exposure to realistic problems and experience working with other professions outside of their own field of expertise. The question needing answering is, would …
The Future Of Work: How Employers Are Adjusting To Millennial Expectations, Felipe Vallejo
The Future Of Work: How Employers Are Adjusting To Millennial Expectations, Felipe Vallejo
Agricultural Education and Communication
The purpose of this research was to examine how agricultural based companies are staying ahead while new technology advancements and millennial expectations are influencing future labor markets.
The Center Of Success: A Case Study On Hilton's Company Culture, Elsie G. Lamo
The Center Of Success: A Case Study On Hilton's Company Culture, Elsie G. Lamo
Experience Industry Management
Company culture is an essential element to the success of any organization. This is especially true in the hospitality industry where positive employee experiences are vital to customer satisfaction. The purpose of this study was to examine the company culture of Hilton. Data were sourced primarily from Hilton websites, third-party websites, and academic articles. This study found that Hilton’s culture is shaped by compelling mission, vision, and value statements that drive every organizational aspect. Additionally, award-winning reward, recognition, and training programs sustain and reinforce a culture that grants Hilton a unique competitive advantage. To maintain market leadership, Hilton must continually …
Graduate Internship Report - Cactus Ropes, Chelsey K. Bushnell
Graduate Internship Report - Cactus Ropes, Chelsey K. Bushnell
Agricultural Education: Graduate Internship Reports
This internship was a partnership between the Cal Poly Rodeo program and Cactus Ropes. I interned with marketing and promotion for Cactus Ropes. My main responsibility was managing and creating promotional jackpot ropings, creating promotional highlight videos for social media, promotional marketing ideas for the Poly Royal Rodeo, promotional highlight shots of the night at the rodeo, and involving Cactus Ropes with with Cal Poly Rodeo. I also participated in other aspects of promotions and events, including taking promotional photographs of rodeo athletes using Cactus Ropes, assisting in event planning, and promoting ropes and products. Besides organizing the awards given …
Aged Graduate Internship In Agricultural Education, Darby Ann Toth
Aged Graduate Internship In Agricultural Education, Darby Ann Toth
Agricultural Education: Graduate Internship Reports
The AGED 539 Internship Report including the Alternative Manure Management Program (AMMP) Demonstration Project and supporting Educational Materials connects dairy operators with resources to complete California Department of Food and Agriculture Grants in order to successfully assist in reducing Greenhouse Gas Emissions in California.
Engaging High School Students Towards A Career In Cybersecurity, Caroline Rose Ster
Engaging High School Students Towards A Career In Cybersecurity, Caroline Rose Ster
Journalism
The following study acknowledges the numerous jobs available in cybersecurity and searches for ways to use public relations efforts to engage high school students towards a career in cybersecurity. While the field of cybersecurity is growing and the amount of jobs are increasing, there is currently not enough people pursuing a career in cybersecurity. This lack of professionals is dangerous because there are simply not enough professionals that are seeking to progress the field, and there’s not enough people to fight the increasing number of cyberattacks. The main goal for this project was to discover public relations tactics that can …
Bonipak Trucker Lounge Improvements, Lauren M. Reade
Bonipak Trucker Lounge Improvements, Lauren M. Reade
Agricultural Education and Communication
Bonita Packing Company, also known as Bonipak, has been a produce grower and shipper in the Santa Maria Valley for nearly 90 years and has contracts with customers all over the United States and Canada. Since 1932, the family owned and operated business has maintained steady growth as the population continues to rise all while making it a goal to uphold their family values and maintain their deep roots within the community. Transitioning into a fourth generation family farm, the Bonipak team hopes to continue to promote growth and maintain a positive reputation within the community and beyond. With multiple …
Creation And Implementation Of Marketing Collateral For The Agricultural Education And Communication Department At California Polytechnic State University, San Luis Obispo, Bekah Marjorie Reed
Creation And Implementation Of Marketing Collateral For The Agricultural Education And Communication Department At California Polytechnic State University, San Luis Obispo, Bekah Marjorie Reed
Agricultural Education and Communication
In January, 2019 the author created a template in Adobe InDesign to input information to be gathered from professors. The intent of the template was to display relevant information to help students learn more about their future faculty: hometown, areas of research, industry/teaching experience, alma maters, among other information (email address, office location, and office phone number). The author then developed questions and emailed all of the faculty and staff in the Agricultural Education and Communication Department along with a request for a headshot from each member. For those who did not have a headshot available to them, or who …
The Wine Stone Inn, Kendall N. Doud
The Wine Stone Inn, Kendall N. Doud
Agricultural Education and Communication
The Wine Stone Inn is a new 12-room boutique hotel currently being built in Old Town Orcutt, California. The hotel is seeking a grand opening that will attract vintner business, agribusiness, and agricultural vendors for the hotel, and help promote local wineries and breweries in the Santa Maria Valley. Orcutt is a growing township, which is becoming very attractive to visitors because of the walking distance to restaurants, local pubs, wine venues, and other businesses that project growth in the future. Agribusiness makes up a small percentage of the corporate market and agritourism is a growing segment in this area. …
Skyview Los Alamos Winemaker Pool Party Series 2019: Brand Reputation And Relationship Building Through Special Events, Jessica A. Mclin
Skyview Los Alamos Winemaker Pool Party Series 2019: Brand Reputation And Relationship Building Through Special Events, Jessica A. Mclin
Journalism
The following study was performed to determine the effect of planned special events on brand reputation and how they can be used as a tool for relationship building. There is a focus on outlining goals within an organization and identifying key publics that will assist in reaching said goals. The campaign’s focus was to create and publicize a Rosé Pool Party series, an opportunity for the newly reopened Skyview Hotel in Los Alamos, CA to work with and promote the surrounding business community. With scholarly research, the design of the campaign attempts to strategize event marketing to benefit the organization …
The Lone Coyote Of The National Basketball Association: A Case Study On The Organization Culture Of The San Antonio Spurs, Dylan O. Staub
The Lone Coyote Of The National Basketball Association: A Case Study On The Organization Culture Of The San Antonio Spurs, Dylan O. Staub
Experience Industry Management
Organizational culture exists within every professional sports team’s organization and makes up the organization’s DNA. The San Antonio Spurs are one such Professional Sports organization that innovates new global team building strategies that values the group as a whole over the individual. The purpose of this study was to examine the organizational culture of the San Antonio Spurs franchise in the National Basketball Association (NBA). The researcher used a best-practices guide to evaluate the San Antonio Spurs’ corporate culture. This study found that the San Antonio Spurs are effective in their organizational culture practices, however, could focus their efforts more …
"The James Gang": Keys To The Success Of Tobin James Cellars, Natalie A. Fink
"The James Gang": Keys To The Success Of Tobin James Cellars, Natalie A. Fink
Communication Studies
This study looks at what motivates people to join and sustain membership with a particular wine club in the Paso Robles area. The four flows of organizational communication were applied to discover what allows wineries to be successful in the direct-to-consumer wine market. The study will uncover the research question: Using the four flows of organizational communication, why do individuals join and sustain membership with Tobin James Cellars as part of the “James Gang” wine club? Interviews were conducted with both wine club members and employees in order to collect data to answer the research question. Strong relations amongst employees …
A Case Study Examining The Structure Of The Event Process At California Polytechnic State University, Ryan R. Baker
A Case Study Examining The Structure Of The Event Process At California Polytechnic State University, Ryan R. Baker
Master's Theses
The purpose of this study was to examine the structure of the event process on Cal Poly’s campus. An intrinsic case study method was used, and data were collected and analyzed using triangulation from three sources of information: documents, interviews, and participation research. Overall, the structure of the event management process on campus was found to be stable, but could use improvement. Cal Poly should consider establishing a specific, designated organization that would help centralize the event management process at Cal Poly. This organization could be in charge of training and updating event managers, approving events, monitoring volume of events …
Effects Of Supplemental Bid Documentation, Alexis M. Bynum
Effects Of Supplemental Bid Documentation, Alexis M. Bynum
Construction Management
As the complexity of construction projects increases, more work is being subcontracted out by general contractors who oversee the construction of the project. Research suggests that a variety of factors are impacting subcontractors when putting together a bid. These factors were considered in determining a proposed solution for simplifying the bid process. This case study attempts to analyze the bidding process of construction projects in order to improve the accuracy of bids. Traditionally, bid documents include plans and specifications. This study analyzes the effects of adding a scope of work, as ascertained by the general contractor for each trade, to …
Cost-Benefit Analysis Of Studying Spanish And Construction In Tandem, Daniel Joseph Eide
Cost-Benefit Analysis Of Studying Spanish And Construction In Tandem, Daniel Joseph Eide
Construction Management
Does Spanish bilingualism have measurable fiscal value in the U.S. construction industry? Studying and becoming proficient in Spanish is feasible, affordable, and can be accomplished at Cal Poly in conjunction with a Construction Management major. In a dynamic industry that values versatile employees, where communication is key to success, the capability of speaking Spanish is a substantial value-add in the workforce. Using qualitative and quantitative data analysis, it is concluded that individuals who possess English and Spanish-speaking abilities in the U.S. construction industry can expect a 3 percent wage premium when compared to English-only speakers. This study weighs the costs …
Financial Feasibility Of Leed Certified Buildings For Developers And Investors, Erik P. Henriksen
Financial Feasibility Of Leed Certified Buildings For Developers And Investors, Erik P. Henriksen
Construction Management
This is a case study on a small to mid-size private equity firm that deals with real estate development as well as investment to find out the financial feasibility of LEED certified buildings in today’s building climate. Interviews with two investment analysts at this firm who are versed in LEED certification about how it is looked at in their company as well as the broader industry will give insights into the feasibility of developing or investing in environmentally friendly buildings. This impacts the real estate and construction industries due to the fact that developers and investors are often times a …
The Profitability Of Converting Single-Family Residences Into Multi-Unit Rental Housing In San Luis Obispo, George L. Procida
The Profitability Of Converting Single-Family Residences Into Multi-Unit Rental Housing In San Luis Obispo, George L. Procida
Construction Management
This paper explains how a comparative case study was conducted to determine why some single-family homeowners in the San Luis Obispo area are converting their residences into multi-unit rental properties that can be rented out to several students rather than one family or couple. Through individual, semi-structured interviews, information was gathered on the homeowners' thoughts and experiences regarding the process and results of construction, the rental market as a whole, and the newly realized convenience or difficulties associated with the change in client base. It is important to note that one of the properties is divided into two sections. One …
New England Slave Trader: The Case Of Charles Tyng, Paul J. Michaels
New England Slave Trader: The Case Of Charles Tyng, Paul J. Michaels
Master's Theses
Charles Tyng has been heralded as an American hero after the posthumous publication of his memoir, Before the Wind: The Memoir of an American Sea Captain, 1808-1833, in 1999. Recent research involving British Treasury report books from the nineteenth century suggest otherwise – that Tyng actively promoted and was engaged in the illicit trade of African captives. A Boston Brahmin, Tyng applied the lessons of his time at sea with Perkins & Company, the opium trading firm, to his occupation as an agent of notorious slave trading firms in Havana. This paper uses as evidence records of the captures …
Tourism And The Developing World: A Comparative Analysis On Socio-Economic Development Between The Dominican Republic And Haiti, Megan Elise Reissig
Tourism And The Developing World: A Comparative Analysis On Socio-Economic Development Between The Dominican Republic And Haiti, Megan Elise Reissig
Recreation, Parks, and Tourism Administration
The tourism industry has been growing exponentially throughout the world, both in developed and underdeveloped countries. The industry is normally considered means of economic growth for a destination, however there is much controversy as to whether the social effects are positive or negative. The purpose of this study was to compare strategies of socio-economic development through tourism in select developing countries. In the cases of the Dominican Republic and Haiti, tourism has contributed greatly to economic development, and both countries should continue focussing efforts on tourism for means of economic development. However, they should focus on educating their citizens so …
Marketing The Arts: A Comparative Analysis Of The Social Media Practices Of Select Performing Arts Centers, Lindsey Morin
Marketing The Arts: A Comparative Analysis Of The Social Media Practices Of Select Performing Arts Centers, Lindsey Morin
Recreation, Parks, and Tourism Administration
Performing arts centers (PACs) provide a cultural hub that aids in increasing civic engagement and social capital within a community. Attendance in the performing arts has been on the decline, which threatens the cultural richness of communities across the country. The purpose of this study was to examine the social media marketing practices of select California performing arts centers. The PAC, San Luis Obispo, San Diego Symphony and Segerstrom Center for the Arts were selected to be examined in this study. This was done by strategically analyzing the Facebook, Instagram and Twitter accounts for each of the three PACs utilizing …
The 2019 Communication Studies Career Symposium, Emily Beth Bernstein
The 2019 Communication Studies Career Symposium, Emily Beth Bernstein
Communication Studies
The Communication Studies Career Symposium is the annual networking and professional development event for the Communication Studies Department. This year, the goal was to inspire attendees toward career paths, provide internship and job opportunities, and further their professional development.
Quality Of Life Research For Cal Poly Construction Management Graduates In The Bay Area And Los Angeles County, Trevor Colbert
Quality Of Life Research For Cal Poly Construction Management Graduates In The Bay Area And Los Angeles County, Trevor Colbert
Construction Management
Construction Management Graduates from Cal Poly San Luis Obispo graduate at an impeccable 97.5% per year. On average over 78% of graduates relocate to the Bay Area or Los Angeles County, but how are graduates basing their decision on where to relocate? Sociology professor, Mark Schneider, developed an accurate way to measure the satisfaction of residents within a given city. Through subjective and objective social indicators, Schneider is able to gauge total life satisfaction. Analyzing data from interviews with recent graduates, economic data from local, state and federal governments, and personal knowledge from living in each area – an immense …