Business Commons^™

Franklin Boulevard Redevelopment Project Area Market Analysis, Joshua Chapman

Master's Theses

The following Market Analysis is an analysis of the Franklin Boulevard Redevelopment Project Area. The analysis is divided into the following four sections: ♦ Planning Context ♦ Real Estate Market Conditions ♦ Emerging Market Opportunities & Case Studies ♦ Conclusion The report serves as an opportunity to aide stakeholders of the Franklin Boulevard Redevelopment Project Area. Stakeholders include residents, business owners, the City of Sacramento, County of Sacramento, Sacramento Housing and Redevelopment Agency (SHRA), and the North Franklin District Business Association (NFDBA). The stakeholders are continually searching for data and creative examples of how to transform the area into a …

Consumers And Benefits Of Genetically Modified Vegetables, Megan Carter Judge

Master's Theses

With the adoption of biotechnology in many agricultural products with first-generation biotechnology traits such as increased pest resistance, greater herbicide resistance, and increased yields the growers have accepted them. The next wave of biotech crops have second-generation traits, such as improved nutrient content, extended shelf life, reduced pesticide and herbicide application (a consumer demanded trait), and better taste. Will these consumer benefits offset any concern that the consumer has regarding biotechnology? What are those benefits and how should the information be communicated to the consumer?

Three focus groups give insight to the proposed questions. The focus groups were done in …