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Full-Text Articles in Business
Perceptions Of Personal Risk In Tourists’ Destination Choices: Nature Tours In Mexico, Gregory E. Osland, Robert Mackoy, Marleen Mccormick
Perceptions Of Personal Risk In Tourists’ Destination Choices: Nature Tours In Mexico, Gregory E. Osland, Robert Mackoy, Marleen Mccormick
Scholarship and Professional Work - Business
Terrorism, pandemic diseases, and other threatening events have recently heightened the sense of personal risk for tourists considering international travel. This article addresses the paucity of research assessing perceptions of risk both before and during travel to risky destinations. Tourists on two nature tours in Mexico were interviewed and observed while engaged in the travel. Many types of specific perceived risks were uncovered, including insect-borne disease, traffic accidents, financial losses, and unattained goals. Some correlates of perceived risk were tour company reputation, stage of family life cycle, age, and motivation. Based on the types of perceived risk and the factors, …
Security Risk And Social Presence In E-Commerce, Amy Isabelle Wright
Security Risk And Social Presence In E-Commerce, Amy Isabelle Wright
Undergraduate Honors Thesis Collection
The object is to investigate the relationship between consumers' sense of security of a store and their purchasing intention from the store. This was investigated by evaluating how perceptions of security vary among pure play websites with no social presence on the one hand and with social presence on the other; and click and mortar websites with no social presence on the one hand, and social presence on the other. It was also investigated by evaluating how social presence might mitigate the risk of security perceived by consumers. The research method included a scenario given to each participant which requires …