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The Effects Of Covid-19 Preoccupation On Business Activity: A Bounded Rationality Perspective, James White
The Effects Of Covid-19 Preoccupation On Business Activity: A Bounded Rationality Perspective, James White
Undergraduate Honors Theses
Using the unique conditions afforded by the global pandemic, we examine Simon’s influential 1947 Bounded-rationality theory with empirical data. We attempt to correlate a shift in attention with a decrease in routine organizational activity. Using a relative measure for interest in COVID-19 topic prevalence from Google Trends and sales activity from a diverse sample of business to business companies. Our results support Simon’s theory. We found a moderate relationship between routine activity and a global shift in attention. Furthermore, the data highlight a possible theoretical threshold necessary for an event to cause divergence.