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Articles 1 - 3 of 3
Full-Text Articles in Business
When And How Trustworthiness Matters: Knowledge Transfer And The Moderating Effect Of Causal Ambiguity, Robert J. Jensen, Gabriel Szulanski, Rossella Cappetta
When And How Trustworthiness Matters: Knowledge Transfer And The Moderating Effect Of Causal Ambiguity, Robert J. Jensen, Gabriel Szulanski, Rossella Cappetta
Faculty Publications
The recognition that better use of existing internal knowledge could enhance survival chances or organizations has spawned substantial interest in the transferability of routinized, experiential learning to additional settings within the organization Previous research has established that trustworthiness of the source enhances such knowledge transfer. More recent work, however, suggests that this may not always be the case. Yet, little systematic attention has been paid to moderating conditions. The major purpose of this paper is to identify a moderator, causal ambiguity, which delineates the conditions as to when and how a recipient's perception of the trustworthiness of a source affects …
인터넷 쇼핑몰에서 고객신뢰, 태도, 관계몰입과 구매의도의 구조적 관계에 관한 연구, Hyeong Yu Jang, Ki Han Jung
인터넷 쇼핑몰에서 고객신뢰, 태도, 관계몰입과 구매의도의 구조적 관계에 관한 연구, Hyeong Yu Jang, Ki Han Jung
Asia Marketing Journal
No abstract provided.
The Role Of Trust In The Marketing And R&D Interface During The Npd Process: A General Framework, Elias Kyriazis, Janette K. Rowland
The Role Of Trust In The Marketing And R&D Interface During The Npd Process: A General Framework, Elias Kyriazis, Janette K. Rowland
Faculty of Commerce - Papers (Archive)
A gap exists in our understanding of the role that "trust" plays within organisations that produce new products. Recent organisational research suggests that trust plays a more significant role in modern organisational structures than previously thought. Trust encourages efficient information sharing, it limits defensive behaviours, encourages citizenship behaviours, it leads to co-operation and teamwork, and encourages collaboration. The NPD literature has traditionally focused on "integration methods" which promote information sharing and interaction amongst participants. Trust has been viewed as a "by product" of these approaches. A framework is proposed which highlights the important role that management play in creating an …