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Articles 1 - 4 of 4
Full-Text Articles in Business
An Exploration Of Strategic Alignment In Higher Education, Linda Jimenez
An Exploration Of Strategic Alignment In Higher Education, Linda Jimenez
Wayne State University Dissertations
The aim of this study is to explore the faculty’s experience and perspective of the alignment between their research, teaching, and service to the institutional priorities. Presently, higher education faces institutional issues that are unique with varying contexts and where strategic alignment has a vital influence on organizational performance. Although faculty’s core activities are service, teaching, and research, the enduring and prevailing challenges in higher education require faculty to expand their roles of core activities and engage in broader strategic initiatives of institutions. The need for this study is driven by a shortage of evidence about whether and how faculty …
Customer Choice Modeling For Retail Category Assortment Planning And Product-Line Extension, Elham Nosratmirshekarlou
Customer Choice Modeling For Retail Category Assortment Planning And Product-Line Extension, Elham Nosratmirshekarlou
Wayne State University Dissertations
Growing competitiveness and increasing availability of data is generating great interest in data-driven analytics across industries. One of the areas that has gained a lot of attention is Customer choice modeling, which aims to explain the choices individual customers make in choosing from a set of products based on their preferences. While effective customer choice modeling is essential to a wide variety of application domains, including retail, it is challenging in practice due to limitations around the quality of the data available for modeling and potentially complex choice behaviors. This dissertation presents a hybrid modeling approach that relies on both …
New Perspectives And Insights On The Intersection Of Business Model Design And Open Innovation: A Multi-Method Approach, Alexander Hermann Tobias Hagenmeyer
New Perspectives And Insights On The Intersection Of Business Model Design And Open Innovation: A Multi-Method Approach, Alexander Hermann Tobias Hagenmeyer
Wayne State University Dissertations
ABSTRACT
NEW PERSPECTIVES AND INSIGHTS ON THE INTERSECTION OF BUSINESS MODEL DESIGN AND OPEN INNOVATION: A MULTI-METHOD APPROACH
by
ALEXANDER HERMANN TOBIAS HAGENMEYER
August 2020
Advisor: Dr. Ratna Babu Chinnam
Major: Industrial Engineering
Degree: Doctor of Philosophy
Today’s fast-moving economy, characterized by uncertainty, rapid change and highly competitive landscapes, challenges firms to innovate effectively, which requires them in turn to increasingly innovate openly. The key idea of the notion of open innovation is that “not all the smart people work for you”. Instead, useful ideas and knowledge are spread over firms of all sizes in many parts of the world. …
Design Thinking & Strategic Product Planning For Highly Engineered Products, Shannon Dare Wayne
Design Thinking & Strategic Product Planning For Highly Engineered Products, Shannon Dare Wayne
Wayne State University Dissertations
This paper offers an integrated framework to systematically address routine challenges plaguing early product development for highly engineered and complex products, such as automobiles. The framework includes up-front strategic product planning leveraging ‘design thinking’ and ‘design execution’ through a structured process to enable adaptation under uncertainties in the product development lifecycle for customer delight and program success. Included is product planning, from fuzzy front-end until product launch, and prioritizing aligned strategic initiatives while integrating design thinking throughout the process. We also discuss two real-world case studies to emphasize the efficacy of the framework and to demonstrate practical examples of how …