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Articles 1 - 13 of 13
Full-Text Articles in Business
Cultivate: Inspiring Women In Their Pursuit Of Creativity And Entrepreneurship, Ana P. Campbell
Cultivate: Inspiring Women In Their Pursuit Of Creativity And Entrepreneurship, Ana P. Campbell
Senior Honors Theses
Cultivate Magazine’s purpose is to inspire and educate creative women in their business ventures. Furthermore, Cultivate serves as a catalyst for our readers’ business by featuring insightful interviews from other creative women and practical advice on how to run a successful creative business. In short, Cultivate’s target market is female creative business owners with occupations such as photographers, designers, writers, entrepreneurs, artists, and bloggers.
Microlending In The Third World: Does It Work?, Caleb J. Childers
Microlending In The Third World: Does It Work?, Caleb J. Childers
Senior Honors Theses
Microlending programs have recently been touted as a way to increase business development, equality, and income in impoverished nation (Yunus & Weber, 2007; Idris & Agbim, 2015); this confidence, however, may be misplaced. Research from inside these Third World nations is challenging the traditional thinking about what helps the poor succeed in other countries and how we can help; these studies call into question the efficacy of microlending and similar programs (Idris & Agbim, 2015; Banerjee et al., 2014; Yang & Stanley, 2012). In this paper, the effects of microloans in the Third World on income growth will be accessed …
The Celtic Way: Order, Creativity, And The Holy Spirit In The Celtic Monastic Movement, Fiona Leitch
The Celtic Way: Order, Creativity, And The Holy Spirit In The Celtic Monastic Movement, Fiona Leitch
Senior Honors Theses
The Celtic monastic movement lasted hundreds of years and is responsible for much of the spread of Christianity to the West. Much of the movement’s success can be attributed to the Celtic Christians’ understanding of the importance of the role of creative culture and order as well as an openness and responsiveness to the leading of the Holy Spirit. It is these three things working in tandem that influenced the success of the Celtic monastic movement. Although the movement ended a thousand years ago, it can offer guidance and wisdom for carrying out ministry today. A case study of Cuirim …
The Balanced Scorecard: The Key To Effective Strategic Management, Josiah D. Grimm
The Balanced Scorecard: The Key To Effective Strategic Management, Josiah D. Grimm
Senior Honors Theses
The intent of this paper is to define the importance of the balanced scorecard in the strategic management process. The need for the balanced scorecard will be established by explaining the roles of demand shifters, traditional management accounting, Senge’s concept of a learning organization, and the strategic management process. This will involve detailing the stages of the strategic management process and connecting them to the various aspects of creating a balanced scorecard. Ultimately, the goal of the balanced scorecard is to translate the overarching strategy into specific actions that can be implemented throughout the organization. Lastly, other strategic applications of …
The Effects Of The Internet On Marketing, Alexander M. Payne
The Effects Of The Internet On Marketing, Alexander M. Payne
Senior Honors Theses
With the use of the Internet, marketers are able to reach consumers where they work, play, shop, and live more efficiently than without it. Through e-commerce, social media, mobile phones, and much more, businesses are able to spread brand awareness, increase market share, and unveil new products. With this great opportunity comes an equally great responsibility, as businesses have now come under extreme scrutiny by their customers. In the Information Age, news travels faster and farther than ever before, with the news of ethical mishaps reaching even the smallest of shareholders. The most crucial element in e-commerce is trust and …
Business Women In The Middle East And North Africa: Barriers And Opportunities, Amanda L. Wolf
Business Women In The Middle East And North Africa: Barriers And Opportunities, Amanda L. Wolf
Senior Honors Theses
The Middle East and North Africa (MENA) region is a difficult business environment for women. Before deciding to join the MENA workforce, a woman must take into account barriers related to religious beliefs, oil booms, personal connections, and access to financing. She must also consider economic indicators of the region, some of which include GDP, population, and economic freedom. This paper focuses on female nationals and expatriates and provides information regarding the following: commonalities shared among nationals, definitions of nationals’ success, expatriate motivations, expatriate relational considerations, and an expatriate’s potential to succeed. The conclusion gives stories of Arab women in …
The Economic And Financial Effect Of Single Parent Homes, Douglas Sidey
The Economic And Financial Effect Of Single Parent Homes, Douglas Sidey
Senior Honors Theses
A crisis is facing the American population today because of the growing prevalence of single parent homes. This single parenthood produces a cyclical nature in which the families that get started have a hard time removing themselves from the patterns and problems of this cycle. This is due in large part to the financial issues that a family will face due to the divorce from, or loss of, a spouse. These financial issues affect not only the parent that is raising children alone, but it affects the children, the spouse that has left, and the economy at large. This phenomenon, …
Cause-Related Marketing: A Critical Look At Marketplace Meeting Philanthropy, Lindsey Winneroski
Cause-Related Marketing: A Critical Look At Marketplace Meeting Philanthropy, Lindsey Winneroski
Senior Honors Theses
The following discussion offers a critical look at cause-related marketing (CRM), a strategic partnership between a corporate and nonprofit entity in which a portion of product sales, or a one-time donation, is given in support of a cause. CRM is an extension of a corporation’s social responsibility efforts in a push to meet increasing consumer demand for organizational accountability and social-consciousness. The discussion examines factors that have fed the mandate for corporate social responsibility, including a connection through online platforms and a generational cohort with a demand to “give back.” Research shows benefits of implementing CRM; however, many ethical issues …
Economic Powers That Be: U.S.-Russo Political Actions And Their Affect On The Russian Economy, Sharon R. Holland
Economic Powers That Be: U.S.-Russo Political Actions And Their Affect On The Russian Economy, Sharon R. Holland
Senior Honors Theses
The United States and Russia currently face political problems that undermine areas of trade and economics of both respective countries despite market forces. This analysis first gives an overview of key events in history to establish a basis of understanding of the foundation of U.S.-Russo political and economic relations. Secondly, an evaluation of the current issues that have pitted Russia and America against one another will shed light on the barriers of further development. Finally, utilizing both the past and present economic impacts forecasts three possible outcomes for U.S.-Russo political relations and the economic impacts that follow as a result.
Business As Missions: Applying Business As Missions To The Hospitality Industry, Leah J. Reist
Business As Missions: Applying Business As Missions To The Hospitality Industry, Leah J. Reist
Senior Honors Theses
Business is a vehicle highly useful for achieving specific missions for the kingdom of God that could not otherwise be accomplished. A Business as Missions (BAM) organization is one structure of business that focuses intently on accomplishing the mission of reaching others for the kingdom of God. BAMs can be utilized in virtually any industry; however, the following thesis focuses on the unique opportunities that exist within the hospitality industry. These unique opportunities are present because of its relational components and consumer demands for community and social interaction. A hostel is one specific form of a hospitality company that has …
Accounting For The Future: Reducing The Differences Between International And Domestic Accounting Standards And Becoming A Better Global Citizen While Maintaining Autonomy, Andrew R. Hassler
Accounting For The Future: Reducing The Differences Between International And Domestic Accounting Standards And Becoming A Better Global Citizen While Maintaining Autonomy, Andrew R. Hassler
Senior Honors Theses
In recent times, the FASB and the IASB have heavily discussed bringing the United States on board to utilize the same IFRS accounting standards that much of the rest of the world uses. At this present time, IFRS adoption in the United States is no longer actively being considered, and alternative means of convergence have become the preferred method for supporting globalization. This paper posits that in order to serve a worldwide business community, the principles-based approach is more conducive to the flexible modern environment. The practices currently utilized to jointly-research and co-develop accounting standards by both the FASB and …
The Role Of Music In The Enhancement Of Marketing, Kaitlyn V. Neese
The Role Of Music In The Enhancement Of Marketing, Kaitlyn V. Neese
Senior Honors Theses
Marketers use thousands of techniques in order to create the ideal brand image for products and services. There is no detail left unconsidered at the end of a marketing proposal. Everything from the font on a package to the actor used in commercials is extremely thought-out because marketers are not trying to sell a product; they are trying to sell a brand. Because of this, music is becoming increasingly important in marketing decisions. The types of music playing in a store, on a commercial, on a website, or at a worksite can all effect the image of a product, and …
Socially And Biblically Responsible Investing, Adam Stalcup
Socially And Biblically Responsible Investing, Adam Stalcup
Senior Honors Theses
The practice of socially responsible investing (SRI) has grown over the last century. A variation of this practice known as biblically responsible investing (BRI) has accompanied part of this growth. The introduction of non-financial criteria into the investment process has the potential to put an advisor’s counsel in opposition to the primary goal of investing, namely, to gain a return on one’s investment (William, 2009). This paper contains an overview of socially and biblically responsible investing, and a discussion concerning the scriptural and ethical ramifications of advising clients to invest in BRI.