Business Commons^™

Marketing Plan For Create: Art Studio And Workshop, Rachel Marter

Honors Projects

CREATE: Art Studio and Workshop is a privately-owned art studio that hosts classes, workshops, and camps for both children and adults of varying skill levels. They offer topics such as painting, drawing, hand lettering, and other mixed media options. Although they teach courses for all age groups, their primary focus is the children’s classes. CREATE is owned by two Perrysburg moms: Deborah Lambdin and Kerry Wellstein. They founded the studio in 2014 and are currently in their fifth year of business. They thrive on the idea that art is not solely about the finished product, but rather the process, and …

The “Perfect Parent” Campaign’S Failure: Applying A Job Market Model For Successful Foster Family Recruitment And Retention, Alexis N. Collins

Honors Projects

Since 2014, Washington state’s Department of Child and Family Services (DSHS) has seen a dramatic drop in foster care providers. From 2005 to 2015, only 102 of 1,100 foster families licensed in 2005 were still providing care. As of 2015, the number of available homes has dropped to more than 1,000 below the normal level (at 4,600. homes.) Many issues are cited as contributing to these numbers, such as problematic administrative practice, unbearable social worker caseloads, and a sluggish system unresponsive to change. Other problems include an increase in behavioral problems amongst children coming into the system. This project seeks …

Understanding Humor In Female Leadership, Lillian Hollar

Honors Projects

This research investigates the relationship between humor, gender, and leadership effectiveness. To explore the relationship between these factors, I asked individuals what they thought about the relationship between humor and their experiences with female leaders. For this research, female is defined as a person who identifies as a woman. Humor is defined as the act of making jokes to elicit a response. My research focuses on the relationship between humor and female leadership as measured by individuals’ attitudes. The results show that some people believe there is a correlation between humor and female leadership, but does not prove conclusively that …

Budgeting In Student Life: An Educational Website, Heather Grunden

Honors Projects

An applied honors project in the form of a website prototype. The purpose of this website is to introduce college students to the concept of budgeting and to teach them the core steps of creating their own budget, since many existing budgeting applications are pay-to-use, and the free options tend to have little to no instruction.

Covered International: A Proposal For Growth, Sarah Shumaker

Honors Projects

The following proposal examines the operation of Covered International, a nonprofit organization committed to helping women who have been victims of domestic violence, sexual exploitation, and trafficking, Contemporary ideas and suggested changes are detailed that will foster the growth of the organization through education and awareness, funding, and expansion.

Digitally Curating Undergraduate Editors’ Voices With The Fuse Box, Alexandra Butler

Honors Projects

The Forum for Undergraduate Student Editors (FUSE) is a national organization focused on creating a community of undergraduate editors. Every year, FUSE hosts an annual conference at a member institution as well as a caucus at the American Writers and Writing Programs (AWP) Conference. Through the rest of the year, FUSE has used their website and Facebook to keep in touch with the members. However, FUSE was not using this digital platform to their advantage, nor were they building a deliberate brand with their online efforts. Because of this, membership gain was only through the AWP Caucus or through word-of-mouth; …

Excel Technique Workshop, Kendall Newcomer

Honors Projects

This research paper identifies key Microsoft Excel skills for users at the beginner and intermediate stage. The document consists of 3 consecutive workshops based off the Microsoft Excel skills identified.

Music & Media: A Senior Recital & Honors Project, Kayla Luteran

Honors Projects

Music & Media: A Senior Recital & Honors Project is a cross-media marketing strategy. The main purpose of this project was to develop visually appealing, informative graphic elements and branding to effectively promote a musical performance. This is interdisciplinary in nature and includes written and oral communication.

While many music students post about their senior recital on social media or place flyers, they do not develop a thorough methodology for generating buzz about their event. Although musical preparation is of utmost importance for a performance, I believe that time should be spent on all aspects of planning the recital. With …

Sales Leaders & Consultants Transition, Collin Newton

Honors Projects

The Bowling Green American Marketing Association (BGAMA) has been recognized as one of the top 5% chapters in the world for 5 consecutive years. The Sales Leaders & Consultants (SLAC) is a sub group of the BGAMA founded in 2017. The vision was to form a group of elite, competent, engaged students who have an interest in developing professional selling skills. After one year, SLAC has reached 15 members, engaged 4 corporate partners, received recognition at national competitions, and saved members over $300 through seeking rejection. 100% of graduating seniors had accepted job offers prior to the beginning of their …

Comparing Parental Leave Packages Across Countries, Angel Alls-Hall

Honors Projects

This project focuses on parental leave, which is a combination of maternity and paternity leave, and compares the existing policies in the United States to the United Kingdom, Norway, and Japan.