Business Commons^™

Assessing The Market Niche Of Eurasian Rail Freight In The Belt And Road Era., Xu Zhang, Hans-Joachim Schramm

Articles

This paper presents an overview of the recent development of Eurasian rail freight in the Belt and Road era and further evaluates its service quality in terms of transit times and transport costs compared to other transport modes in containerised supply chains between Europe and China.

A trade-off model of transit time and transport costs based on quantitative data from primary and secondary sources is developed to demonstrate the market niche for Eurasian rail freight vis-a-vis the more established modes of transport of sea, air, and sea/air. In a scenario analysis, further cargo attributes influencing modal choice are employed to …

A Study Of Mazuism Religious Tourism In Taiwan: An Example Of Dajia Jenn Lann Temple, Chang Hsiao-Ming, Lin Ching-Hui, Huang Yen-Chen

International Journal of Religious Tourism and Pilgrimage

Although the study of Mazuism has been popular among scholars, few have attempted to touch upon its religious tourist behaviour; however, as the purpose of their travel is to worship at the Mazu Temple, it is thus, a tourism destination. Therefore, from the perspective of religious sustainable operation, it is important to understand the tourist behavior patterns of religious tourists visiting Mazu Temple. The purpose of this study is to analyze the interrelationships between destination image, service quality, perceived value, satisfaction, and behavioural intention. This study is conducted with convenience sampling methods for tourists visiting Jenn Lann Temple in Dajia, …

Exploratory Factor Analysis, Daire Hooper

Books/Book Chapters

Factor analysis examines the inter-correlations that exist between a large number of items (questionnaire responses) and in doing so reduces the items into smaller groups, known as factors. These factors contain correlated variables and are typically quite similar in terms of content or meaning. Unlike other methods discussed in this book, exploratory factor analysis (EFA) does not discriminate between variables on whether they are independent or dependent, but rather it is an interdependence technique that does not specify formal hypotheses. It is in this sense it is ‘exploratory’ in nature as it allows the researcher to determine the underlying dimensions …

Clarifying The Ambiguities Between The Servicescape And Service Quality: A Field Study, Daire Hooper, Joseph Coughlan, Michael R. Mullen

Conference Papers

Service quality is commonly described as a multi-dimensional concept under which a range of dimensions are subsumed. The number of these dimensions can vary widely with no consensus as to what should be considered as a service quality sub-construct. The American stream of thought has drawn heavily on Parasuraman (1991; 1985; 1988) and his colleagues’ SERVQUAL model which consists of five key dimensions. While replications of the dimensional structure have proven difficult (Babakus and Boller 1992; Cronin and Taylor 1992; Finn and Lamb 1991; Gagliano and Hathcote 1994) the tangibles dimension has appeared repeatedly in service quality studies and almost …

The Influence Of The Servicescape On Post-Consumption Processes, Daire Hooper

Doctoral

The physical and atmospheric cues in service environments have long been accepted as potent contributors to consumers’ overall evaluations of their service experiences. Theoretical frameworks conceptualising how these environmental cues impact on both emotional and cognitive processes have been put forward, yet the empirical work supporting these theories has become highly disjointed with a great deal of confusion regarding what should be classified as an environmental stimulus. By integrating the extant literature, this dissertation attempts to overcome theoretical ambiguities and proposes a second order factor model of service environments, also known as the servicescape, which is subsequently tested using a …