Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 2 of 2

Full-Text Articles in Business

A Brand New Narrative: Social Attitudes Toward Conflict Resolution And Inefficiency In Marketing And Branding, Emily Skinner Jan 2020

A Brand New Narrative: Social Attitudes Toward Conflict Resolution And Inefficiency In Marketing And Branding, Emily Skinner

Department of Conflict Resolution Studies Theses and Dissertations

This study aimed to bring to light infield internal assumptions, expectations, and knowledge that may influence limitations on fostering an environment that can increase a social demand for conflict resolution services, knowledge, and practices. The research explored if the field’s marketing is influenced by the macro social norms, assumptions, and expectations of conflict and if they influence how the field communicates with its market. The study’s goal was to investigate if the marketing and the branding of conflict resolution are influenced by the social fact of conflict as negative. This study explored conscious and unconscious broad patterns of common-sense knowledge, …


Conflict Style Is Not A Label: The Relationship Of Age, Education Level, Work Level, Reason For Assessment, And Time Between Assessments To Conflict Style Change, Michael P. Kelly Jan 2020

Conflict Style Is Not A Label: The Relationship Of Age, Education Level, Work Level, Reason For Assessment, And Time Between Assessments To Conflict Style Change, Michael P. Kelly

Department of Conflict Resolution Studies Theses and Dissertations

Organizations and research that are only measuring conflict style one time, are treating conflict style as a trait or label. However, conflict style can change over time, and with context. Even the circumstances around the conflict itself may impact how individuals handle conflict. This means that individuals may demonstrate different conflict styles in different circumstances. There is little research that explores the implications of individual conflict style change if measured at different times and in different circumstances. Nor is there much research that explores what factors may have an influence on conflict style change. This study explores whether conflict style …