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Articles 1 - 6 of 6
Full-Text Articles in Business
Rise Of Facebook, Amazon, Apple, Netflix, Google During Covid-19 Pandemic, Shivraj Pisal
Rise Of Facebook, Amazon, Apple, Netflix, Google During Covid-19 Pandemic, Shivraj Pisal
Electronic Theses, Projects, and Dissertations
FAANG is an acronym for Facebook, Apple, Amazon, Netflix, and Alphabet (which was previously known as Google), the five most important technology giants in the United States. The technology breakthroughs of these companies have had a significant impact on global economies, since they create jobs, link people, supply goods, and generate entertainment. As a result, a detailed analysis of FAANG stocks adds to the existing body of knowledge. Furthermore, because stock markets are very volatile and are influenced by a variety of known and unknown causes, it is vital to employ adequate tools for assessing their behavior (Jadhav et al., …
A Text-Mining Approach To Evaluate The Importance Of Information Systems Research Themes, Navid Aghakhani, Arben Asllani
A Text-Mining Approach To Evaluate The Importance Of Information Systems Research Themes, Navid Aghakhani, Arben Asllani
Communications of the IIMA
This study combines text-mining techniques and exploratory factor analysis to identify significant research themes in the information systems (IS) field during the last decade. We analyzed 483 papers that have been published in the Management Information Systems Quarterly (MISQ) journal since 2010. We found that the most published themes in the MISQ are: (1) the impact of information systems and digital innovation on organizational performance, (2) the influence of computer-mediated communication and social media within individuals and groups, (3) information systems development and project management, (4) design science, and (5) decision making and information Systems. We also perform econometric analysis …
Trust And Closeness: A Mixed Method For Understanding The Relationship Of Social Network Users, Lei Yang, Xue Wang, Margaret Meiling Meiling Luo
Trust And Closeness: A Mixed Method For Understanding The Relationship Of Social Network Users, Lei Yang, Xue Wang, Margaret Meiling Meiling Luo
Journal of International Technology and Information Management
Mutual trust among social networks users encourages positive communications, so it is critical to study trust in the context of online social networks. In this study, we built a model to calculate trust of social media users. Data was collected from Qzone (Tencent Technology Co., Ltd.), a SN service (also known as QQ) in China. We identified 150 QQ users and 3 friends from each of the users; data of these users were collected by Python program. The relationship between trust and closeness was constructed using an ordinary least squares regression model, and the factors that influence trust between social …
An Examination Of The Impact Of Gender And Culture On Facebook Privacy And Trust In Guam, Sathasivam Mathiyalakan, George Heilman, Kevin K.W. Ho, Wai Law
An Examination Of The Impact Of Gender And Culture On Facebook Privacy And Trust In Guam, Sathasivam Mathiyalakan, George Heilman, Kevin K.W. Ho, Wai Law
Journal of International Technology and Information Management
Facebook, the world’s largest social network, allows users to develop a profile containing personal information. Users may choose privacy settings to control information access, but improper settings risk personal exposure. Several US studies examining gender differences in privacy management found that females have more privacy concerns. This study investigates gender differences in Facebook privacy settings among college students in Guam, a US territory whose ethnicity and culture differ from mainland US. Results show that neither gender trusts Facebook nor feels Facebook protects them. Significant differences in number and type of privacy settings indicate females are more security conscious. Gender differences …
Crowdsourcing Management Education Assessment, Owen P. Hall Jr, Charla Griffy-Brown
Crowdsourcing Management Education Assessment, Owen P. Hall Jr, Charla Griffy-Brown
Journal of International Technology and Information Management
Assessment is now at the center of the new business education zeitgeist. This focus is the direct result of feedback from the business community regarding the growing gap between their needs and graduates from many business schools. Recently this divide has fallen under even closer scrutiny because of increasing student debt and the growing controversy over return-on- investment. Today business leaders are looking for web-savvy, problem-solving graduates. To this end, AACSB and regional accrediting bodies are calling for the adoption of comprehensive collaborative learning strategies to better align graduates’ skill sets with the real needs of business. Crowdsourcing, which is …
Conceptual Models On The Effectiveness Of E-Marketing Strategies In Engaging Consumers, Cheristena Bolos, Efosa C. Idemudia, Phoebe Mai, Mahesh Rasinghani, Shelley Smith
Conceptual Models On The Effectiveness Of E-Marketing Strategies In Engaging Consumers, Cheristena Bolos, Efosa C. Idemudia, Phoebe Mai, Mahesh Rasinghani, Shelley Smith
Journal of International Technology and Information Management
Effective marketing has always been an important factor in business success. Without the ability to identify customers and convince them to purchase the product or service being offered, businesses would not survive. Recent advancements in technology have given rise to new opportunities to engage customers through the use of electronic marketing (e-marketing). E- marketing draws from traditional marketing principles, while also expanding the types of strategies available to companies. Websites, social media, and online marketplaces are just some examples of how businesses are leveraging e-marketing approaches to connect with potential customers. In formulating sound e-marketing strategies, it is important for …