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California State University, San Bernardino

Journal of International Technology and Information Management

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2008

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The Use Of Strategic Forces To Understand Competitive Advantages Provided By Information Technology, Gerald E. Evans, Clyde Neu Jan 2008

The Use Of Strategic Forces To Understand Competitive Advantages Provided By Information Technology, Gerald E. Evans, Clyde Neu

Journal of International Technology and Information Management

Porter’s Five Forces model of business strategy is foundational to understanding strategic forces and the role of information technology in the larger strategic framework of an organization. The authors describe how information technology changes the strength and/or influence of the competitive forces in Porter’s model. Furthermore, understanding how specific technologies potentially change specific forces within Porter’s model is the foundation of IT strategy. This theoretical framework of strategic alignment is developed through cases demonstrating how specific technologies change the strategic forces within specific industries and how organizations should take advantage of these changing forces. Empirical evidence for the validity of …