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California State University, San Bernardino

Communications of the IIMA

2015

Business

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Full-Text Articles in Business

A Networking-Based View Of Business Model Innovation: Theory And Method, Rong Fu, Li Qiu, Liang Quyang Jan 2015

A Networking-Based View Of Business Model Innovation: Theory And Method, Rong Fu, Li Qiu, Liang Quyang

Communications of the IIMA

After reviewing the literature, the concept of Business Model or E-Business Models are discussed in Ms paper. Firms keep interacting with each other and build all kinds of relationships among them. Based on the theory of business networks, we put forward a networking-based view of business model analysis frame. When we make decisions to choose one or other business models, first, the source of value should be found. Second, business network models, which show the procedure of value creation and distribution, should be analyzed. Third, we choose the feasible network among networks we analyzed. Finally, the firms' strategy to ensure …


The Business Models Of E-Marketplace, Weijun Zheng Jan 2015

The Business Models Of E-Marketplace, Weijun Zheng

Communications of the IIMA

An electronic marketplace (EM) is an inter-organizational information intermediary that enables participating buyers and sellers to exchange information about price and product offerings and to cooperate on commodity exchange. Prior researches on EM design have not defined EM business model clearly. With a review of existing literatures on business model, this paper developed taxonomy of EM business models and classified existing EMs business model from a network role perspective. Further discussion of the evolution of EM business model is provided at the end.