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Full-Text Articles in Business

Social Media Social Network Clusters During A #Festivalemergency, Courtney Gabrielle, Christine Van Winkle, Kevin Huynhk Sep 2019

Social Media Social Network Clusters During A #Festivalemergency, Courtney Gabrielle, Christine Van Winkle, Kevin Huynhk

TTRA Canada 2019 Conference

No abstract provided.


The Yosakoi Festival And Rural Revitalization In Kōchi Prefecture, Japan, Amy L. Kostka May 2019

The Yosakoi Festival And Rural Revitalization In Kōchi Prefecture, Japan, Amy L. Kostka

Senior Honors Projects

Japan has been experiencing a population decline in rural areas since post World War II. Rural prefectures including Kōchi have been participating in nationwide efforts as well as local efforts to maintain population and hopefully attract more people to these areas. These efforts have been collectively categorized under the term rural revitalization. Rural revitalization has many aims: to encourage pride in local cultural practices, to attract tourists and new residents, and to boost local economies. In this study I examined how a festival might assist in rural revitalization efforts. Exploring the literature involving revitalization efforts provided the scaffolding for my …


What Supports Are Needed To Encourage And Assist Community Festivals And Events To Succeed And Grow? An Empirical Study., Helen Mcdwyer Jan 2019

What Supports Are Needed To Encourage And Assist Community Festivals And Events To Succeed And Grow? An Empirical Study., Helen Mcdwyer

Theses

Abstract: Communities are motivated to host festivals and events for a myriad of reasons. They generate important economic and social benefits for an area with increased visitor numbers, increased local spending and greater community cohesion. Festival and event tourism is an important segment of the overall tourism product in Ireland, particularly in an area such as Kerry where there is a heavy reliance on tourism. Many festivals and events in Kerry are organised by community and voluntary groups and yet these groups are increasingly pressurised to increase the professionality of their offering to compete for regional funding and sponsorship. Changes …