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Panel 5 Paper 5.3 Rural Intangible Cultural Heritage And Ethnic Tourism: Experiences Of Yunnan, China, Junjie Su
ISCCL Scientific Symposia and Annual General Meetings // Symposiums scientifiques et assemblées générales annuelles de l'ISCCL // Simposios científicos yy las Asambleas Generales Anuales
China is an active player in the international arena of intangible cultural heritage (ICH). While China is transforming from an agricultural country to an industrial country, rural heritage, either tangible or intangible, is facing tremendous challenges and opportunities. Among Chinese provinces, Yunnan in Southwest of China can be regarded as the best case to investigate the issues of protection, use and transmission of rural heritage as Yunnan is a unique province of China because of its ethnic cultural diversity and geographic diversity. Based on literary studies and fieldworks, this paper illustrates history, cases, theories and practices in the protection and …
Making Ethnic Tourism Good For The Poor, Jean Junying Lor, Shelly Kwa, John A. Donaldson
Making Ethnic Tourism Good For The Poor, Jean Junying Lor, Shelly Kwa, John A. Donaldson
Research Collection School of Social Sciences
How can ethnic tourism alleviate rural poverty? Due to the difficulty of simultaneously expanding tourism while promoting pro-poor tourism, most villages traverse one of two developmental pathways: 1) ensuring an inclusive structure before expanding, or 2) expanding before building an inclusive structure. This study compares four comparable cases in Southwestern China to understand the politics behind the decision to choose different pathways, and the impact each pathways has on local residents. While the first pathway requires a careful balance to maintain a pro-poor structure as tourism volume expands, the second pathway presents apparently insurmountable barriers to poverty reduction due to …
The Moderation Of Gender And Generation In The Effects Of Perceived Destination Image On Tourist Attitude And Visit Intention: A Study Of Potential Chinese Visitors To Australia, Songshan (Sam) Huang, Robert Van Der Veen
The Moderation Of Gender And Generation In The Effects Of Perceived Destination Image On Tourist Attitude And Visit Intention: A Study Of Potential Chinese Visitors To Australia, Songshan (Sam) Huang, Robert Van Der Veen
Research outputs 2014 to 2021
The overall purpose of this study is to examine the moderating roles of gender and generation in the effects of perceived destination image on tourist attitude and visit intention among Chinese potential tourists to Australia. Australia is one of the preferred destinations to Chinese tourists, and the China market emerges to be increasingly important to destination marketing organizations in Australia. Echoing the call for more gender studies in the tourism literature and also based on the generation theory, this study employed a cross-sectional questionnaire survey design and used structural equation modelling in its analysis. Survey data were collected through convenience …