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Full-Text Articles in Business

Volunteers: Their Role In The Management Of The Visitor And Pilgrimage Experience, Peter Wiltshier Dec 2014

Volunteers: Their Role In The Management Of The Visitor And Pilgrimage Experience, Peter Wiltshier

International Journal of Religious Tourism and Pilgrimage

This paper examines the key conditions and parameters for management under which volunteers perform a valuable service to visitors in the context of sacred or secular visits to specific key sites. The paper considers consumers as visitors for sacred and secular purposes; it is situated at the CathedralchurchofAll SaintsinDerby,England. It is based on the premise that satisfied consumers will spread the word of how well expectations were exceeded by perceptions. It is further based on the premise that resources provided for tour guiding, visitor support and explanation and information provision by volunteers are exceptionally well located and an integral part …


Understanding Perceptions And Attitudes To Risk In The Tourism Industry, Anthony Clayton, Lourdes Cisneros Mustelier, Maximiliano E. Korstanje Nov 2014

Understanding Perceptions And Attitudes To Risk In The Tourism Industry, Anthony Clayton, Lourdes Cisneros Mustelier, Maximiliano E. Korstanje

International Journal of Religious Tourism and Pilgrimage

An increasingly complex and rapidly-evolving array of risks presents one of the greatest challenges for decision-makers in all sectors, including the transport and tourism industry. The prospects of an international destination can be profoundly damaged in minutes as a result of a major outbreak of infectious disease, a natural disaster or a terrorist incident. It is therefore vital to understand the changing nature of risk and the ways that risks are perceived and understood, especially as people tend to respond to the perception of risks rather than actual risks, which means that their responses are not always rational and can …


Loyalty Programs: An Examination Of The Best Practices In Selected Luxury Chain Hotels, Julie Poincenot Mar 2014

Loyalty Programs: An Examination Of The Best Practices In Selected Luxury Chain Hotels, Julie Poincenot

Recreation, Parks, and Tourism Administration

Loyalty programs enable companies to reward their return customers. In the hotel industry, a loyalty program is a useful and beneficial tool to improve their customer service and entice their guests to stay with them on return visits. The purpose of this study was to conduct a best practices study on loyalty programs in luxury hotel chains. The researcher used a best practices matrix to examine the loyalty programs of Fairmont Hotels and Resorts, Omni Hotels and Resorts, and Kimpton Hotels and Restaurants. The study found that companies should benchmark their programs by aligning their benefits with companies similar to …