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Hospitality Review Volume 31 Issue 2 2013, Fiu Hospitality Review

Hospitality Review

No abstract provided.

Multiple Stakeholder Market Orientation: A Conceptualization And Application In The Field Of Destination Marketing, Nathaniel Discepoli Line

Doctoral Dissertations

The market orientation (MO) paradigm suggests that generating and reacting to information from the product market facilitates the development of sustainable competitive advantage and enhanced organizational performance. However, the proliferation of MO as the dominant empirical approach for the investigation of the marketing concept has not gone unchallenged. Recently, proponents of “the stakeholder marketing movement” have suggested that the customer- and competitor-centric approaches characteristic of the currently accepted MO paradigm marginalize the increasingly important role of salient external stakeholders in the process of value creation. In the spirit of the stakeholder marketing perspective, the present research proposes a more broadly …

The Impact Of Airport Service Quality Dimension On Overall Airport Experience And Impression, Redha Widarsyah

UNLV Theses, Dissertations, Professional Papers, and Capstones

This research examines the relationship between seven airport service dimensions (Access, Services and Facilities, Dining, Shopping, Service Personnel and Security, Environment, and Immigration and Customs) and overall passenger perceptions of service quality. The study used convenience sampling collecting data from a total of 304 travelers who were passengers at four major international airports in the West Coast region of United States - Las Vegas McCarran International, Los Angeles International, San Francisco International, and Seattle-Tacoma International. The data was collected online through Qualtrics with a self-administered questionnaire and it was analyzed using multiple linear regression.

Airport access, environment, dining, and immigration …

The Main Burdens Of Doing Business Perceived By Family-Owned Hospitality Enterprises In Slovakia, Ľudmila Šmardová, Ľuboš Elexa

Journal of Entrepreneurship, Management and Innovation JEMI

The main aim of the article is to identify the main burdens of doing business perceived by Slovak family owned hospitality businesses as well as to assess their view on the prospects for family businesses in Slovakia. The article analyzes primary data gained from an opinion survey conducted by means of a questionnaire in 2013. The business environment perception is evaluated according to the perception of certain external business environment indicators (conditions of doing business) depicted on the basis of the results of the pilot survey conducted in 2009 and the research carried out in 2010/2011. The results allowed us …