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Full-Text Articles in Business

The Evolution Of 5g: Delineating The Impact And Limitations Across Transportation, Education, Healthcare, Agriculture, And Manufacturing, Thomas Bailey May 2023

The Evolution Of 5g: Delineating The Impact And Limitations Across Transportation, Education, Healthcare, Agriculture, And Manufacturing, Thomas Bailey

Information Systems Undergraduate Honors Theses

A world previously only thought possible in science fiction is about to become a reality. A world where doctors can operate on patients thousands of miles away. A world where students can experience ancient cities and distant galalike they are physically there. A world of fully self-driving cars. A world where every step of the supply chain is automated. A world where factories have a handful of employees overseeing robots handling the entire manufacturing process. A world of fully autonomous farms, where one farmer can manage an entire farm from seed to harvest from their smartphone. The development, implementation, and …


How Company Culture Can Make Or Break An Organization, Savannah Rubino May 2023

How Company Culture Can Make Or Break An Organization, Savannah Rubino

Information Systems Undergraduate Honors Theses

"Company culture" is one of many buzz phrases researchers use to define the climate of the modern workforce. It's a company's shared values and beliefs and manifests in the way they do business, what employees they attract, and even their bottom line. Company culture initially gained traction during the COVID-19 work-from-home wave when a remote setting allowed companies and employees alike to reevaluate the role of the workplace in their lives and how it shapes their personal and professional goals. This caused a pivot from "hustle" workplace culture to more of a holistic, balanced one. According to Forbes, hustle culture …


Man Vs. Machine: The Future Of Financial Advising, Rylee Driggs May 2023

Man Vs. Machine: The Future Of Financial Advising, Rylee Driggs

Finance Undergraduate Honors Theses

This research evaluates the potential impact of artificial intelligence on the financial advising industry, particularly regarding the demand for human financial advisors within the industry as artificial intelligence rapidly evolves. With the recent launch of ChatGPT, a cutting-edge AI chatbot, the role of financial advisors, which previously seemed mostly exempt from any technological alternatives due to the essential emotional intelligence of a human financial advisor, is potentially at risk for replacement. This research provides an in-depth analysis on the feasibility of artificial intelligence replicating necessary humanlike characteristics of a human financial advisor and utilizes results of an anonymous survey where …


Discovering Data-Driven Solutions: A Practical Guide For Small Businesses Implementing Data Analytics, Katherine Richoux May 2023

Discovering Data-Driven Solutions: A Practical Guide For Small Businesses Implementing Data Analytics, Katherine Richoux

Information Systems Undergraduate Honors Theses

In today’s highly competitive business environment, small businesses are under growing pressure to fight for market share. To do this, a competitive advantage must be established to outperform other business competitors both big and small. One way that small businesses can create a competitive advantage is by utilizing their data and applying basic data analytics. Data analytics is the process of collecting and analyzing large sets of raw data using statistical tests to identify patterns and insights to make conclusions that inform business decisions. The use of data analytics is not exclusive to large corporations and can be greatly beneficial …


Digital To Phygital: An Analysis Of How A Better Collaboration Between Interior Designers And Mobile App Developers Could Improve The Future Of Retail, Hayden Wyrick May 2023

Digital To Phygital: An Analysis Of How A Better Collaboration Between Interior Designers And Mobile App Developers Could Improve The Future Of Retail, Hayden Wyrick

Interior Design Undergraduate Honors Theses

Interior designers and mobile app developers equally play a role in the design of omnichannel retailing spaces (either within the physical or digital realm) where retailers and consumers interact with each other; yet they hardly work in tandem. Omnichannel retailing creates a seamless experience for consumers when interacting with a retailer and allows them to purchase items in a cross-channel setting. Consumer expectations of retailers’ omnichannel approaches are increasing, and therefore this study investigates two of the most successful retailers, Walmart and Amazon, through a qualitative approach of case studies, interviews, and public observations. This study intended to explore the …


Exploring Social Media Sentiment Analysis In Relation To Common Stock, Landon Johnson May 2023

Exploring Social Media Sentiment Analysis In Relation To Common Stock, Landon Johnson

Finance Undergraduate Honors Theses

Many institutions, investors, and researchers have sought to gain insights into consumer attitudes and behaviors by leveraging social media. However, trading strategies utilizing social sentiment have been observed to often provide returns roughly equivalent to or less than those of standard market indexes. This observation raises several questions: does the efficacy of social sentiment analysis vary from firm to firm? Are price or volume directly correlated with social sentiment? Does social sentiment display any predictive ability? The following analysis attempted to answer these questions by comparing one week’s worth of data from Twitter users to price and volume data from …