Business Commons^™

Service Quality Of Mhealth: Development And Validation Of A Hierarchical Model Using Pls, Shahriar Akter, John D'Ambra, Pradeep Ray

Shahriar Akter

Advancing research on service quality requires clarifying the theoretical conceptualizations and validating an integrated service quality model. The purpose of this study is to facilitate and elucidate practical issues and decisions related to the development of a hierarchical service quality model in mobile health (mHealth) services research. Conceptually, it extends theory by reframing service quality as a reflective, hierarchical construct and modeling its impact on satisfaction, intention to continue using and quality of life. Empirically, it confirms that PLS path modeling can be used to estimate the parameters of a higher order construct and its association with subsequent consequential latent …

Trustworthiness In Mhealth Information Services: An Assessment Of A Hierarchical Model With Mediating And Moderating Effects Using Partial Least Squares (Pls), Shahriar Akter

Shahriar Akter

The aim of this research is to advance both the theoretical conceptualization and the empirical validation of trustworthiness in mHealth (mobile health) information services research. Conceptually, it extends this line of research by reframing trustworthiness as a hierarchical, reflective construct, incorporating ability, benevolence, integrity, and predictability. Empirically, it confirms that partial least squares path modeling can be used to estimate the parameters of a hierarchical, reflective model with moderating and mediating effects in a nomological network. The model shows that trustworthiness is a second-order, reflective construct that has a significant direct and indirect impact on continuance intentions in the context …

Gradual Changes In Repeat Customers' Adoption Behavior Toward Responses To Mobile Direct Mail Coupon Promotions, Shahriar Akter

Shahriar Akter

Service businesses record the number of visitors as a measure of the performance of their business. However, summarized observations such as the total number of visits per month provide little insight on individual-level visiting behavior. In addition, behavior may change over time, especially in a swiftly changing environment induced by mobile promotions. This paper presents an individual level model for shop visiting behavior based on data of a beauty salon. The model focuses on gradual changes toward responses to mobile direct mail (DM) coupons based on the shop visit interval (SVI) of the beauty salon. This means that as someone …

Quality Modeling In Healthcare: A Study Of Mhealth Service, Shahriar Akter

Shahriar Akter

No abstract provided.

Mobile Dm Coupon Promotion In Japan: A Case Study On Response Behavior Changes In Services Consumption, Shahriar Akter

Shahriar Akter

This chapter investigates the changes in customers’ responses to mobile direct mail (DM) coupons on the shop visit probability (SVP) of a beauty parlor. Two experiments were carried out to examine the promotional effects of mobile DM coupons. The first experiment, conducted in 2004, compared mobile DM coupons with postcard DM coupons. The mobile DM coupons were found to have no effect on SVP, although positive effects were observed for postcard DM coupons. The second experiment, conducted in 2005 with three types of mobile DM coupons, compared the responses of new customers with those of repeat customers. The results varied …

Exploring Loyalty In Mobile Information Services: The Role Of Sound Amusements, Shahriar Akter

Shahriar Akter

The aim of this research is to explore consumer loyalty in mobile amusement information services, using a behaviors-atisfaction‐ loyalty framework. Among many different frameworks of satisfaction‐loyalty, we investigated the impact of ‘use behavior’ on ‘satisfaction’ and that of ‘satisfaction’ on ‘loyalty,’ which results in a strong support of the existing model. It confirms that, on both paths, there are significant associations between a latent variable and a measurement variable of stronger amusement element than that of weaker ones. The results show that amusement contains seven types of measurement variables (i.e., E‐mail, SMS, MMS, Music, Ringtones, Video Streaming, Games) which have …

Serving The Poor By Marketing Information, Developing A Sustainable Village Phone Model In Bangladesh, Shahriar Akter, Jay Rajasekera, Mahfuzur Rahman

Shahriar Akter

Wireless technologies have created an unprecedented opportunity for rural customers in the developing world to solve their communication and information problems in an instantaneous, interactive and customised way. The framework of the study focuses on existing mobile village phone model in Bangladesh and suggests ways to make it sustainable through mobile information services marketing. The study has treated ‘village phone’ as a cost effective and interactive channel through which various information services can be marketed to serve customers in the rural settings.

Mhealth- An Ultimate Platform To Serve The Unserved, Shahriar Akter

Shahriar Akter

Objectives: To summarize major current developments and research in the field of mobile health (mHealth) services. Methods: Reports on the unique characteristics of mHealth platform and its role in delivering health services to the resource poor settings. Also, it evaluates different mHealth applications and identifies key success factors and challenges. Results and Conclusion: mHealth, based on the most ubiquitous and widely accepted technology, offers an unprecedented opportunity to serve the unserved by right time medical information services. There is growing evidence that it has already transformed healthcare delivery in many resource poor settings through its low cost, high reach and …

Managing People And Technology: The Challenges In Csr And Energy Efficient Shipping, Momoko Kitada, Aykut Ölçer

Aykut Ölçer

This paper addresses the challenges of managers in the shipping industry to implement energy efficient measures in ship operations and their roles of managing both people and technology under the fulfilment of their corporate social responsibility (CSR). An increasing pressure on shipping companies to concern about marine environment, including energy efficiency, has led managers to consider CSR as their ethical business practices. It is an accepted norm that shipping is generally the most environmentally friendly mode of transport in terms of CO2 produced per ton nautical mile. Despite an extensive amount of research available to improve energy efficiency in shipping, …

Moving Education In2 The Future: Creating The Next Generation Of Innovators, Lawrence Bergie, Britta Mckenna

Lawrence Bergie

What started as planning for the next generation of inquiry-based learning led to an entirely new center for innovation and entrepreneurship! Hear how this innovative idea moved to the design of a physical innovation hub and see how IMSA has transformed a former computer lab IN2 a working prototype of their future space. Dive into the many aspects of creating innovation spaces: design process, STEM foundation and entrepreneurship cornerstone, Makerspace development through a student leadership and service initiative, collaboration potential with community partners and local/regional business entities, student inquiry and research potential and the ability to showcase area emerging technology …

Background Briefing: Living In A Smart World - People As Sensors-20130620 0104-1, Rob Manson, Alexander Hayes, Susannah Sabbine, Katina Michael, Lucy Simmonds

Alexander Hayes Mr.

From Google glass to embedded tokens, camera-based smart technologies will soon be on the market but the potential and pitfalls are not yet well understood. There are likely to be many implications of living in smartworlds – smart grids, smart infrastructure, smart homes – and as we start wearing sensors like cameras on us: smart people. Everyday products such as automatic flush toilets and taps are already starting to use more sophisticated camera-based computer-vision technologies. While wearable and embedded sensors can give us many benefits, there is the potential for them to become mechanisms of control by smart infrastructure monitoring …

Workshop | Body Worn Video Recorders: The Socio-Technical Implications Of Gathering Direct Evidence, Katina Michael, Alexander Hayes

Alexander Hayes Mr.

- From in-car video recording to body-worn video recording

- Exploring available technologies: how do they work, pros and cons

- Storing direct evidence in secure storage: factors to consider

- Citizens “shooting” back with POV tech – what are their rights?

- Crowdsourced sousveillance- harnessing public data for forensic profiling

- Police force policies and practices on the application of new media

Living In A Smart World - People As Sensors, Bernie Goldie, Katina Michael, Alexander Hayes

Alexander Hayes Mr.

Associate Professor Katina Michael from UOW’s School of Information Systems and Technology is the program chair of ISTAS13.

“Smart people interacting with smart infrastructure means that intelligence is driving decisions,” Professor Michael said.

“People wearing sensors (e.g. temperature, physiological characteristics), location data loggers, microphones, cameras, tokens, and other wearable and embeddable systems can see direct benefits for a host of applications including health and well-being, emergencies, convenience, and care-oriented solutions.”

However, Professor Michael said these emerging technologies and applications have the potential to become controlling applications because they are used for example to make decisions, generate alerts and log employee …

Optimal Patent Policy With Endogenous Cross-Border Acquisitions, Abhra Roy, Aniruddha Bagchi

Abhra Roy

The issue of optimal patent protection is of great importance since the inclusion of the trade related aspects of intellectual property rights accord into the purview of the World Trade Organization. Hitherto, the literature has focused on the optimal patent regimes from the perspective of developed and/or developing nations assuming that firms in different countries operate independently. We investigate the interaction between optimal patent regimes and cross-border mergers in a North–South framework. In this scenario, we show that forming cross-border mergers increase welfare and reduce the optimal patent length in both regions by reducing competition in the Southern market. As …

Bewitched By Technopoly, Brad Kallenberg

Brad J. Kallenberg

No abstract provided.

What Christians Can Learn From Technologists, Brad Kallenberg

Brad J. Kallenberg

No abstract provided.

Is Technology Good News?, Brad Kallenberg

Brad J. Kallenberg

No abstract provided.

Using Social Media As A Tool For Learning: A Multi-Disciplinary Study, Julie A. Delello, Rochell R. Mcwhorter, Kerri M. Camp

Rochell McWhorter

Mix It Up! The Art Of Remixing Content., Conny Liegl

Conny Liegl

You are wearing multiple hats. You have little time. You have a tiny budget. Revise your workflow, and practice the art of remixing: it will save your valuable time, money and allow you to focus on the really important tasks. To cultivate a remix mindset means realizing it is okay not to start from scratch every time. Making use of existing resources and materials, and producing a new product by combining or editing them is a creative way to save resources. We will explore areas of improvement, and boost your daily productivity by identifying duplicated efforts in your organization. Implementing …

Siting ‘Scientific Spaces’ In The Us: The Push And Pull Of Regional Development Strategies And National Innovation Policies, Jennifer Clark

Jennifer Clark

How To Successfully Harness The Power Of Partners With The Ecosystem Advantage, Arnoud De Meyer

Arnoud De Meyer

In a recent research published by Professor Arnoud De Meyer, President and Professor at the Singapore Management University and Professor Peter Williamson, who is a Professor of International Management at Judge Business School at Cambridge, they described six keys to unlocking the ecosystem advantage. These are pinpointing where value is created; defining an architecture of differentiated partner roles; stimulating complementary partner investments, reducing the transaction costs, facilitating joint learning across the network; and engineering effective ways to capture profit.

But what does all this mean to companies especially since customers today are increasingly demanding complex, integrated solutions rather than standardised …

‘Campus Connect’: An Infosys Program To Develop India’S Information Technology Ecosystem, Arnoud De Meyer, Peter Williamson, Havovi Joshi, Christopher Dula

Arnoud De Meyer

This case is set in April 2013, and discusses the key elements that have contributed to the success of Infosys Ltd’s Campus Connect Program (CC) in developing India’s IT talent over the past eight years. The CC programme had been developed by Infosys in response to a growing belief among India’s IT industry majors that the large number of fresh graduates they were looking to recruit from engineering colleges were neither readily employable nor sufficiently industry-ready. The programme was envisaged to address this problem through an industry-academia initiative that would architect the education experience of engineering students. The goal was …

Rolls-Royce In Singapore: Harnessing The Power Of The Ecosystem To Drive Growth, Arnoud De Meyer, Peter Williamson, Havovi Joshi, Christopher Dula

Arnoud De Meyer

This case is set in April 2013, and discusses the key elements that have contributed to the successful operations of the Rolls-Royce Singapore Seletar Campus. The new facility has clearly succeeded in its objective to develop a talent ecosystem of engineering excellence, which would be a key factor in enabling the Group to significantly increase in size as the decade progresses. In 2006, Rolls-Royce had decided to expand its production capacity and set up operations outside the UK to meet growing customer demands and future growth. Asia was the Group’s largest and fastest growing market, with almost half of their …

Momentum Investing And The Gfc: The Case Of The S&P/Asx100, Bruce Vanstone, Tobias Hahn

Tobias Hahn

This paper aims to contribute to the literature on momentum by documenting the performance of a variety of momentum strategies in the S&P/ASX100 index, and subsequently investigating whether the performance of these momentum strategies was affected by the Global Financial Crisis (GFC). Prior momentum studies in Australian equity markets have produced mixed results, describing performance ranging from startling outperformance to no effect. Firstly, we document returns to momentum strategies with varying formation and holding periods in the S&P/ASX100. We focus on practical strategies by measuring momentum in the S&P/ASX100. Many researchers test momentum strategies within artificially determined market strata created …

Momentum Investing And The Gfc: The Case Of The S&P/Asx100, Bruce Vanstone, Tobias Hahn

Bruce Vanstone

This paper aims to contribute to the literature on momentum by documenting the performance of a variety of momentum strategies in the S&P/ASX100 index, and subsequently investigating whether the performance of these momentum strategies was affected by the Global Financial Crisis (GFC). Prior momentum studies in Australian equity markets have produced mixed results, describing performance ranging from startling outperformance to no effect. Firstly, we document returns to momentum strategies with varying formation and holding periods in the S&P/ASX100. We focus on practical strategies by measuring momentum in the S&P/ASX100. Many researchers test momentum strategies within artificially determined market strata created …

Facilitating Communication About Migration Without Superhuman Strength, Molly Bonnard

Molly K Bonnard

No abstract provided.

Sentosa (B): Creating A Platform For Integrated Customer Engagement, Jason Woodard, Kevin Sproule

C. Jason Woodard

This case is the second part of a three-part series on the Sentosa Leisure Group based in Singapore. The three cases focus on: Case (A) – Marketing / Analytics Case (B) – IT solution design Case (C) – Long-term strategy Sentosa (B): After helping Sentosa define their business model in the A case, the focus shifts to developing an integrated information technology system to enable business growth while working with existing the constraints of existing infrastructure. The goal is to have an IT platform that would provide a total customer experience ranging from tickets to personalised offers. The second case …

Sentosa (A): Asia’S Favourite Playground, Jason Woodard, Kevin Sproule

C. Jason Woodard

This case is the first part of a three-part series on the Sentosa Leisure Group based in Singapore. The three cases focus on: Case (A) – Marketing / Analytics Case (B) – IT solution design Case (C) – Long-term strategy Sentosa (A): This case starts as Esther Wong, deputy director of solutions technology is tasked with boosting local attendance to Sentosa, the resort island near the heart of Singapore. The island had done well in attracting foreign visitors, and management saw the next challenge to be attracting locals to the island, who often saw it as expensive and difficult to …

Sentosa (C): Advancing Sentosa’S Strategy Through Integrated Customer Engagement, Jason Woodard, Kevin Sproule

C. Jason Woodard

This case is the third part of a three-part series on the Sentosa Leisure Group based in Singapore. The three cases focus on: Case (A) – Marketing / Analytics Case (B) – IT solution design Case (C) – Long-term strategy Sentosa (C): After successfully answering the ‘big’ questions like how to drive Sentosa’s core revenue and designing a new IT platform, students are asked to tie it all together. How can their learning be used to chart a strategy for the Sentosa Leisure Group? How can they realise the aggressive revenue and profit goals set forward by the board? In …

Innova Technology (B): Growing The Business For Anti-Loss Devices, Desai Narasimhalu, Sarita Mathur

Arcot Desai NARASIMHALU

This case is the second part of a two-part series on Innova Technology, a technology start-up company based in Singapore. The two cases focus on: Case (A) – Developing, producing and marketing a product innovation Case (B) – Growth strategies and its related challenges for a young technology company The case is set in November 2012, two months after the launch of PROTAG, a new anti-loss device developed by Rick Tan and his partner, Jonathan Lim. Tan is the chief executive officer of Innova Technology Private Limited, the company that manufactures and sells PROTAG. After a highly successful product launch, …