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Full-Text Articles in Business

Spotify: Strategic Plan And Analysis, Riley T. Sletten Jan 2021

Spotify: Strategic Plan And Analysis, Riley T. Sletten

Undergraduate Theses, Professional Papers, and Capstone Artifacts

Spotify is a worldwide music and podcast streaming company. Spotify has the most active users of any audio streaming company in the world and is a key competitor in a growing industry. It is important to evaluate the external environment and internal forces that impact Spotify’s strategic decision-making to identify opportunities and threats that could change the audio streaming landscape. Drawing on industry research, company financial statements, and media reports, this paper analyzes the external and internal environment of Spotify to identify a strategic recommendation for the company going forward. I analyze different business frameworks to evaluate the competitive landscape …


Strategic Planning Within The Department Of Defense: A Focus On Strategic Hierarchical Consistency, Thomas E. Hartzell Sep 1998

Strategic Planning Within The Department Of Defense: A Focus On Strategic Hierarchical Consistency, Thomas E. Hartzell

Theses and Dissertations

Mandated within the Department of Defense (DoD) by the Government Performance and Results Act (GPRA) of 1993, strategic planning is a systematic process organizations employ to envision the future and direct actions to desired outcomes within that future. Unfortunately, strong evidence suggests DoD and United States Air Force (USAF) planning efforts to date have met with limited success. This research explores one reason for this limited success. Towards this end, it defines a strategic hierarchical consistency construct and proposes a scale to measure one component, the alignment of mission, vision, and goal statements among a hierarchy of organizational plans. It …


Effects Of Group Support Systems On United States Air Force Strategic Planning Efforts, Bryan K. Hasty Sep 1998

Effects Of Group Support Systems On United States Air Force Strategic Planning Efforts, Bryan K. Hasty

Theses and Dissertations

Strategic planning at an Air Force wing is a team based activity that offers many advantages to the Air Force. But, it is clear there are still questions about how to properly conduct strategic planning to produce the highest quality plans in the most effective and efficient manner. To answer this question, the Air Force created a research project aimed at discovering new methods to improve strategic planning at Air Force wing levels using a computer-mediated communication system. The research project's goal is to apply collaborative processes and technologies, such as Group Support Systems (GSS), to improve the quality of …