Business Commons^™

Development Of An Organizational Hardiness Construct: Examining Configurations Of Sensemaking, Organizational Identity, And Enactment., Joshua Lloyd Ray

Doctoral Dissertations

The purpose of this study is to develop the construct of organizational hardiness which is thought to distinguish organizations that thrive under conditions of turbulence and uncertainty from organizations that whither under these same conditions. This new construct is based on individual hardiness which is a constellation of personality dispositions that a large body of empirical work has suggested supports individual performance under conditions of turbulence and uncertainty. Paralleling the individual hardiness dispositions of challenge, commitment, and control, organizational hardiness is posited to consist of the organizational level constructs of sensemaking, organizational identification, and enactment. The development of organizational hardiness …

Lean And Six Sigma In Hospitality Organizations: Benefits, Challenges, And Implementation, Justin M. Lancaster

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose:

The purpose of this paper to provide a plan and framework to successfully implement Lean and Six Sigma into a hospitality organization.

Chinese Culture And Casino Customer Service, Qing Han

UNLV Theses, Dissertations, Professional Papers, and Capstones

With the tightened competitive conditions in the gaming industry, it is essential for casino management to focus on customer service. Chinese customers are very important for the Las Vegas gaming market. Even though the games offered by the casinos are the core value that Chinese customers seek when visiting a casino, a warm, comfortable and intimate service will enhance their gaming experience as well. Understanding important Chinese culture factors such as superstitions, gaming characteristics and communication styles can help casino employees enhance the quality of the service they are able to offer to Chinese customers, thereby increasing satisfaction and retention.

Preparation Of A New Business: Shanghai Studio, Wai Hung Wu

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose Statement

The purpose of this professional paper is to develop a business plan for a hair salon studio concept that emphasizes customer focus and social responsibility.

Analysis On Jingtang Container Terminal Port Competition Strategy, Xiaojiao Du

World Maritime University Dissertations

No abstract provided.

Study On Strategy For Developing Shanghai Cruise Home Port, Xiaoyu Chen

World Maritime University Dissertations

No abstract provided.

Strategy Analysis Of Shanghai Changfu Shipping Co., Ltd, Jun Wang

World Maritime University Dissertations

No abstract provided.

Research On Empty Container Allocation Problem Of Small-Scale Liner Shipping Company In China, Jiaojiao Zheng

World Maritime University Dissertations

No abstract provided.

The Study On The Optimization For Coscon Fleet Deployment In The Asia-Europe Lane, Zhihao Lin

World Maritime University Dissertations

No abstract provided.

Research On Competitiveness Analysis Of Chinese Shipping Companies : With The Cpm Company As An Example, Qing Wang

World Maritime University Dissertations

No abstract provided.

Strategy Research On Competition And Co-Operation Of Shanghai Port And Ningbo Port, Zhouqi Yu

World Maritime University Dissertations

No abstract provided.

Exploring The Effectiveness Of Environmentally Sustainable Practices In Municipal Government: A Case Study Of The City Of Knoxville’S Department Of Parks And Recreation, Anthony Michael Brown

Masters Theses

Sustainability practices produce programs and services that meet current needs while preserving the environment and natural resources for the future. City parks and recreation departments are facing budget shortfalls and increasing expectations from customers. Governments are now embracing sustainability practices to create financial savings while also fostering relations with customers.

The purpose of this single case study was twofold: (1) to examine the effectiveness of one city department’s strategies in outsourcing its environmental sustainability program through a performance contract with Ameresco; and (2) to examine the perceptions of key department employees about the effectiveness of the sustainability initiative. A …

Strategic Planning For A Multi-Organization Nonprofit Entity: A Case Study Of The Connecticut Boys & Girls Clubs’ 2007-2008 Strategic Planning Process, Jill Terrell-Ouazzani

Capstone Collection

The purpose of this case study analysis is to explore the development of Connecticut Boys & Girls Clubs’ Three Year Strategic Plan in order to discover the strengths as well as the areas to improve for future statewide strategic planning initiatives. Through a series of interviews, an online survey and thorough document reviews, I examined the process CT Boys & Girls Clubs used in 2007-2008 to develop a statewide, multi-organization strategic plan. To provide context, I also conducted a thorough literature review focused on strategy, strategic planning and collaboration management. The findings and analysis reveal that the Strategic Planning Taskforce …

Preventing Workplace Injuries Commonly Sustained By Hotel Guestroom Attendants, Jennifer Daros

UNLV Theses, Dissertations, Professional Papers, and Capstones

Introduction:

Hotels are generally organized into various departments. These provide specialized services to guests. Almost every hotel in the world has (in one form or another) a housekeeping department. Guestroom attendants (GRAs) are a primary component of any housekeeping department. GRAs (also known as maids, housekeepers, or room/suite service attendants) are employed by hotels to clean guestrooms, change bed linens, restock supplies, and provide turn down services when requested (see Appendix A). Those employed as GRAs frequently suffer injuries at work that can be costly to employers. This paper reviews some of the more common causes of GRA workplace injuries …

Hotel Front Office Training: Turning Expense Into Investment, Thomas Sanders

UNLV Theses, Dissertations, Professional Papers, and Capstones

The process of employee training is typically looked upon as an expense, but perhaps a more insightful view would be to consider employee training an investment. This becomes possible when employees are taught to execute service-marketing principles during customer interactions. Well-executed interactions then lead to satisfied guests, repeat purchases, and company profitability. The purpose of this paper is to develop a customer focused training guideline integrating service-marketing concepts into the front office employee training process. A literature review was conducted to identify service marketing concepts and best training practices that can be applied to the hotel employee workplace. This information …

The Modern Brand: A Guide To The Intigration Of Csr Practices Into Hotel Branding, Matthew Warren

UNLV Theses, Dissertations, Professional Papers, and Capstones

Introduction:

There are certain components of the hospitality industry that make it unique in comparison to other industries. One of those components is the perishability that is associated with the hotel product. When it comes to hotel rooms, if a room is left empty then there is instantly lost profit for that property with no way of recovering it. In order to make maximum profit all rooms must be filled each night, this makes the task of attracting customers of the upmost importance within the industry. One of the primary ways in which hospitality companies have strived to attract customers …

Hospitality Loyalty Program Effectiveness Evaluation Rubric, Nazia Charania

UNLV Theses, Dissertations, Professional Papers, and Capstones

This paper examines the various loyalty program strategies and design elements utilized within the hospitality industry and evaluates the implications of the various strategies on establishing and fostering loyalty among consumers within a hyper competitive industry. In order to maintain competitive parity, many programs have constantly lowered reward thresholds and increased program offerings, making such programs very costly and with little direct evaluation in their ability to stimulate true loyalty. In a society bombarded by loyalty programs in almost all industries, consumers are becoming very savvy in comparing their personal rewards to the effort and inconveniences incurred by enrolling. The …

Learning From The Enemy: Identity, Conflict, And Inter-Organizational Learning, Patricia Anne Macdonald

Electronic Thesis and Dissertation Repository

Conflict provides an opportunity to learn. However, conflict also activates identity and dysfunctional learning processes that protect identity. Neither the learning nor the identity literatures provide an explanation for how some organizations overcome that challenge; and relatively little research has considered the connection between identity, conflict and organizational learning.

This thesis attempts to fill this gap through a qualitative research study that examines the relationships between identity, conflict, and organizational learning, using a comprehensive practice based model of inter-organizational learning.

The specific research questions guiding this study are: What is the role of identity in organizational learning between organizations in …

Partial Budgeting Analysis Of Conventional Pump Over Versus Pulsair Cap Management System For A Large–Scale California Winery, Zachary Thomas Hicks

Agribusiness

The purpose of this project was to evaluate the financial feasibility of implementing an automated gas injection system from Pulsair as an alternative to the traditional pump over cap mixing technique that is used during the alcoholic fermentation stage of winemaking.

There were various costs involved in this project that were determined and explained through the use of the partial budgeting method. The costs that were thoroughly analyzed included equipment, labor, utility, and initial investment costs for the Pulsair system as well as the related pump over operation costs. After the two methods associated numbers were evaluated, they were then …

Self Service Technology In Airports And The Customer Experience, Hannah Drennen

UNLV Theses, Dissertations, Professional Papers, and Capstones

Justification:

This paper will help the airline industry identify how SST has influences customer behavior and reactions to SST while also understanding how airlines have been affected financially by the use of SST. The material discussed will help readers understand where the airline industry stood years ago, where the airline industry stands today and where it has the potential to stand 5 – 10 years down the road with the use of SST. The information will present both the positive and negative affects SST has on the airline industry and will assist in moving the industry forward in implanting SST …

Sustainability’S Correlation To Profit, Cheryl Annissa Drummond

UNLV Theses, Dissertations, Professional Papers, and Capstones

Sustainability and its correlation to profits in hospitality institutions is the subject of this paper. The lack of knowledge about sustainability and the benefits of sustainable practices are discussed. The evaluation of a GreenSeal (2010) Bronze certification G46-Restaurant audit is also examined. Research includes the review of industry experts’ findings on the subject and the social costs and benefits are evaluated based on the goal of economic, ecological, and social sustainability.

Identify Key Business Strategies To Target The Mass Market In Macau, Chia-Li Chen

UNLV Theses, Dissertations, Professional Papers, and Capstones

Statement of Purpose:

The purpose of this paper is to examine Macau’s present gaming environment and identify factors that will contribute to the success of a mass gaming market in Macau. The study intends to provide economic justification and tourism policy considerations which support the growth of Macau’s mass gaming market by taking advantage of the booming Chinese economy and the fast growing popularity of gaming in China. In addition, this study will examine literature supporting Macau’s transformation from a simpler gamblers’ destination into a Las Vegas style international gaming, entertainment, and tourism destination, as well as arguments for sustaining …

Explore Guerrilla Marketing Potentials For Trade Show, Jie Chen

UNLV Theses, Dissertations, Professional Papers, and Capstones

This is an exploratory research paper trying to identify effective guerrilla marketing practices in solving tradeshow marketing challenges. Major problems faced by trade show marketers are analyzed in the beginning: limited marketing budget, ineffective marketing tools and dissatisfaction from exhibitors. The study introduced guerrilla marketing methods by both exploring the theory and identifying successful cases. At the end, specific guerrilla marketing guidelines were built for tradeshow marketers.

Take Me Out Of The Ball Game: The Efficacy Of Public Subsidies In The Success Of Professional Sports Stadiums, Jonah Chodosh

CMC Senior Theses

This paper weights the relative advantages of multiple factors that lead to the success of professional sports stadiums in major markets, though a discussion of the arguments for and against public subsidies towards these projects. Using a logit statistical model, the paper determines that the two factors determining the highest likelihood of venue success include multiple tenants and access to mass transit. The analysis demonstrates that public subsidies towards stadiums don’t generate sufficient economic returns, and that successful stadiums can be created without using taxpayer funds.

The Effects Of Netflix And Blockbuster Strategies On Firm Value, Andrew K. Jordan

CMC Senior Theses

Blockbuster and Netflix are two firms in the home video rental market that experienced vastly different outcomes. Netflix vastly increased its firm value while Blockbuster lost its dominant market position and slid into bankruptcy. This paper examines the strategies pursued by Blockbuster and Netflix and the impact these strategies had on firm value. This paper finds that on average Blockbuster’s strategies did not have a significant impact on its firm value while Netflix’s strategies increased its firm value. Specifically, Netflix’s strategies in the areas of service improvement and promotional activity created the most value. The strategies each firm pursued in …