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Full-Text Articles in Business
The Effects Of Entrepreneurial Orientation And Commitment To Objectives On Performance, Mark Simon, Chanel Stachel, Jeffrey G. Covin
The Effects Of Entrepreneurial Orientation And Commitment To Objectives On Performance, Mark Simon, Chanel Stachel, Jeffrey G. Covin
New England Journal of Entrepreneurship
The relationship between entrepreneurial orientation (EO) and performance is often moderated by different factors. Specifically, scholars have called for research examining whether commitment to long-term objectives improves EO’s effectiveness, believing that commitment may help firms overcome obstacles associated with EO. In response, we collected survey data from executives in 126 small, high-technology firms, and found that EO and commitment to objectives enhanced sales growth. In addition, the study determined that commitment to objectives was associated with greater increased sales growth of companies high in EO, as compared to those low in EO.
Customer Service And Satisfaction: Competitive Advantage And Beyond, Stanley Bazan
Customer Service And Satisfaction: Competitive Advantage And Beyond, Stanley Bazan
New England Journal of Entrepreneurship
This article examines how excellence in customer service and satisfaction can be a major source of competitive advantage and profits for small businesses. The costs and causes of poor service and satisfaction are discussed and special emphasis is given to the value of the lifelong customer. Methods to pursue the goal of completely satisfying customers 100 percent of the time are examined. Leadership, aggressive problem solving, problem-solving teams, and assessment of customer service are among the topics reviewed.