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Full-Text Articles in Business
Africa Business Research As A Laboratory For Theory-Building: Extreme Conditions, New Phenomena And Alternative Paradigms Of Social Relationships, Helena Barnard, Alvaro Cuervo-Cazurra, Stephan Manning
Africa Business Research As A Laboratory For Theory-Building: Extreme Conditions, New Phenomena And Alternative Paradigms Of Social Relationships, Helena Barnard, Alvaro Cuervo-Cazurra, Stephan Manning
Management and Marketing Faculty Publication Series
Africa is an increasingly important business context, yet we still know very little about it. We review the challenges and opportunities that firms in Africa face and propose that these can serve as the basis for extending current theories and models of the firm. We do so by challenging some of the implicit assumptions and stereotypes on firms in Africa and proposing three avenues for extending theories. One is taking the extreme conditions of some Africa countries and using them as a laboratory for modifying current theories and models of the firm, as we illustrate in the case of institutional …
How Hybrids Manage Growth And Social-Business Tensions In Global Supply Chains: The Case Of Impact Sourcing, Chacko G. Kannothra, Stephan Manning, Nardia Haigh
How Hybrids Manage Growth And Social-Business Tensions In Global Supply Chains: The Case Of Impact Sourcing, Chacko G. Kannothra, Stephan Manning, Nardia Haigh
Management and Marketing Faculty Publication Series
This study contributes to the growing interest in how hybrid organizations manage paradoxical social—business tensions. Our empirical case is ‘impact sourcing’ – hybrids in global supply chains that hire staff from disadvantaged communities to provide services to business clients. We identify two major growth orientations - ‘community-focused’ and ‘client-focused’ growth - their inherent tensions and ways that hybrids manage them. The former favors slow growth and manages tensions through highly-integrated client and community relations; the latter promotes faster growth and manages client and community relations separately. Both growth orientations address social-business tensions in particular ways, but also create latent constraints …
Convincing The Crowd: Entrepreneurial Storytelling In Crowdfunding Campaigns, Stephan Manning, Thomas A. Bejarano
Convincing The Crowd: Entrepreneurial Storytelling In Crowdfunding Campaigns, Stephan Manning, Thomas A. Bejarano
Management and Marketing Faculty Publication Series
This study examines the structure of entrepreneurial stories in pursuit of mobilizing resources from crowds. Based on a comparative analysis of Kickstarter crowdfunding campaigns, we examine in particular how, across different project types, project histories and potential futures are framed and interlinked in narratives to appeal to funders. We find that projects are narrated in different styles – as ‘ongoing journeys’ or ‘results-in-progress’ – to convey project value. The former style narrates projects as longer-term endeavors powered by creative initial ideas and a bold vision, inviting audiences to ‘join the journey’; the latter narrates projects more narrowly as a progression …