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Full-Text Articles in Business
Integrating Product Innovation Theory Through A Multitheoretical Approach, Joseph P. O'Connor Jr.
Integrating Product Innovation Theory Through A Multitheoretical Approach, Joseph P. O'Connor Jr.
Joseph P. O'Connor Jr.
Firm-level product innovation theory today is ambiguous, conflated, fragmented, incomplete, unbalanced and inconsistent. This paper addresses these shortcomings and distinguishes between the overall process of product innovation (new product development) and its outputs of new-to-the firm, internally-sourced product invention, externally-sourced product adoption, and product commercialization. Because product innovation theory involves multiple domains (decision-making, processes and outputs), a multitheoretical approach is taken that employs four theoretical building blocks of related theories that explain firm-level product innovation: evolution (evolution, path-creation, path-dependence theories), intelligence (organizational learning, rational search, knowledge management theories), decision-making (limited rationality, contingency, real options theories) and resources/capabilities (resource-based view, dynamic …
Creating And Appropriating Value In Alliance Portfolios Through Portfolio Composition And Structure, Joseph P. O'Connor Jr.
Creating And Appropriating Value In Alliance Portfolios Through Portfolio Composition And Structure, Joseph P. O'Connor Jr.
Joseph P. O'Connor Jr.
This paper advances theory on firm alliance portfolio value creation and appropriation by examining alliance portfolio composition and structure decisions. Using organizational learning, social capital and transaction cost economics theories, this research explores firm alliance portfolio value maximization while pursuing exploratory and exploitative business strategies. This paper formulates a dynamic approach to alliance portfolio management theory through its alliance portfolio composition and structure propositions that identify desirable new member attributes and preferred alliance network configurations.
Pathway To Organizational Ambidexterity: Why And How Firm Exploitation Promotes Its Future Exploration, Joseph O'Connor
Pathway To Organizational Ambidexterity: Why And How Firm Exploitation Promotes Its Future Exploration, Joseph O'Connor
Joseph P. O'Connor Jr.
This paper addresses the challenge that firms face in pursuing organizational ambidexterity because of the tendency for firm exploitation to crowd out firm exploration. Overcoming this challenge, this paper outlines why and how firm exploitation promotes its future exploration in the context of the firm’s product innovation process. March’s (1991) exploration-exploitation choice multitheoretical perspectives are employed to identify exploration and exploitation as distinct innovation learning processes that produce unique innovation outcomes: exploration creates product invention while exploitation generates product adoption and product innovation. This paper explains why firms choose to invest in either future exploration or future exploitation, and how …