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Entrepreneurial Alertness, Technological Innovation, And New Product Development [Article Published In Chinese]., Ren Hong Zhu, Jin Tong Tang, Patrick J. Murphy

Patrick J. Murphy

Alertness is a key precondition for opportunity recognition. However, models of alertness are still immature because of theoretic ambiguity and wide differences of definitions. This paper tries to re-define the concept of alertness from a perspective of information processing in terms of accumulation, transformation, and selection of opportunity-relevant information. It raises an assumption that alertness precedes innovation, while innovation plays a role of intermediary variable to breed business development of new products and services. During the empirical studies, data is collected in the two countries with different cultural backgrounds, and the findings of the hierarchical regression analysis give support to …