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- Cultural awareness; Heritage tourism; Marketing; Social acceptance; Toleration (1)
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Articles 1 - 5 of 5
Full-Text Articles in Business
What Happens Here? Educating Las Vegas’S Guests During Covid-19, Marta Soligo
What Happens Here? Educating Las Vegas’S Guests During Covid-19, Marta Soligo
UNLV Gaming Research & Review Journal
When, in 2003, the Las Vegas Visitors and Convention Authority (LVCVA) launched the tag line “What happens here, stays here,” it reinforced the idea, already supported by the media, that in Sin City everything is allowed. Looking at the COVID-19 crisis, one might wonder how, after being seen for years as a place without restrictions, Las Vegas could convince its tourists to respect some rigid safety guidelines. This paper tries to answer that question starting from the framework of the host-guest relationship, which is widely used in anthropology and sociology of tourism. On the one hand, I state that short-time …
Book Review: The Strip. Las Vegas And The Architecture Of The American Dream., Marta Soligo
Book Review: The Strip. Las Vegas And The Architecture Of The American Dream., Marta Soligo
UNLV Gaming Research & Review Journal
Book Review: The Strip. Las Vegas and the Architecture of the American Dream
Cultural Acceptance And Its Effect On Tourism, I-Hsuan Shih
Cultural Acceptance And Its Effect On Tourism, I-Hsuan Shih
UNLV Theses, Dissertations, Professional Papers, and Capstones
This professional paper examines the relationship between cultural acceptance in conjunction with social perception and cultural tourism promotion strategies. It provides a matrix to evaluate the likely success of promoting a specific cultural aspect of a destination and suggestions for ways of dealing with a lack of cultural acceptance or negative perceptions. It underscores the need for tourism strategic planners to take into account the cultural acceptance of a proposed project by the host community before proceeding.
Where Locals Play: Neighborhood Casino Landscapes In Las Vegas, Rex J. Rowley Ph.D.
Where Locals Play: Neighborhood Casino Landscapes In Las Vegas, Rex J. Rowley Ph.D.
Occasional Papers
Neighborhood casinos—gaming properties that target a primarily local market—are an influential feature on the Las Vegas cultural landscape. Such institutions reveal a number of geographical patterns that have important implications in gaming and place studies. The distinguishing characteristics of neighborhood casinos underscore the importance of proximity to a market, a focus that is evident in their advertising strategies. Additionally, the prominence of such casino-resorts within their respective neighborhoods makes them important symbols and indicators of the character of the surrounding community. These unique institutions teach lessons that can potentially be extrapolated to other gaming markets around the country.
Cultural Tourism Products: A Case Study In The Xi’An City, Yining Zhang
Cultural Tourism Products: A Case Study In The Xi’An City, Yining Zhang
UNLV Theses, Dissertations, Professional Papers, and Capstones
Nowadays, culture has been a major driver of tourism. Cultural tourism is another form of tourism by involving cultural elements. Some people traveled specifically to gain a deeper understanding of the culture or heritage of a destination. In order to satisfy tourists’ cultural needs and wants, cultural tourism products typically attracts consumers by the cultural attributes. A cultural attest is not a cultural tourism product unless it transforms itself into products that could be consumed by tourists. The market value of cultural tourism can be realized by cultural tourism products. This paper is to explore the development and evaluation of …