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Islands In A Sea Of Aaruul: Globalization And Mongolian Cheesemakers, Pearse Anderson
Islands In A Sea Of Aaruul: Globalization And Mongolian Cheesemakers, Pearse Anderson
Independent Study Project (ISP) Collection
Despite being a sparsely-populated country with less than 2% of its land arable, Mongolia has developed a rich and complex food culture, notably for its meat and dairy products, which could soon be at an historic high thanks to the tens of millions of animals on Mongolian pastureland. Many Mongolians and non-Mongolians view the countryside as a sea of milk that is currently being underutilized for economic exploitation. Various projects, whether funded and organized by international NGOs, the Mongolian government, or private companies, have tried to use Mongolian’s dairy resources to fill Mongolian demand, with more recent private ventures also …
Gender East And West: Transnational Gender Theory And Global Marketing Research, Katherine Sredl
Gender East And West: Transnational Gender Theory And Global Marketing Research, Katherine Sredl
School of Business: Faculty Publications and Other Works
Much of the prior scholarly research on global gender and marketing tends to focus on development. The post-socialist space does not fit neatly into this paradigm, given the diversity of its legacy of ideology, industrialization, feminist thought, and the post-socialist experience of privatization, democratization, European Union expansion, and, in some cases, war. This chapter uses the history of feminist thought in Yugoslavia and Croatia to highlight the contribution the post-socialist space brings to global gender and marketing research: questioning the role of the state in securing rights and questioning assumptions about individualism in a neoliberal era. I argue for an …