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UNLV Theses, Dissertations, Professional Papers, and Capstones

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What Do They Do In Las Vegas Strip Casinos? An Analysis Of The Attitudes And Behaviors Of Gen Y Casino Customers, Mei Iok Un Dec 2013

What Do They Do In Las Vegas Strip Casinos? An Analysis Of The Attitudes And Behaviors Of Gen Y Casino Customers, Mei Iok Un

UNLV Theses, Dissertations, Professional Papers, and Capstones

Totaling over 63 million, Generation Y, also known as the Millennial Generation, is the new generation of casino customers (U.S. Department of Commerce, 2011). While there are no specific dates to mark its beginning and ending, individuals born between 1982 and 1994 are generally considered as Millennials or Gen Yers. A survey conducted by the American Gaming Association (2013) revealed that Gen Y casino customers made up the highest casino visitation rate with 39% having visited a casino in the previous year; however, it is also shown that Gen Yers spends more on non-gaming departments and have less intention to …


An Analysis Of The Socio-Economic Impact Of Casino Gambling In Mesquite, Nevada, And Its Implications For Public Policy, Janice K. Herfeld May 2000

An Analysis Of The Socio-Economic Impact Of Casino Gambling In Mesquite, Nevada, And Its Implications For Public Policy, Janice K. Herfeld

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study is a preliminary analysis of the socio-economic impact of casino gaming in Mesquite, Nevada. Mesquite is being studied from this perspective in order to provide policymakers with information that will aid in the determination of public policy relevant to and in conjunction with casino gaming activity. A combination of site visits to the area and interviews with casino executive personnel and relevant law enforcement was conducted for the purposes of gathering information for this study. Three police departments (Mesquite, Nevada, Cedar City, Utah and St. George, Utah) were interviewed to determine the crime rate in jurisdiction. Relevant data …