Business Commons^™

The 1-2-3 Of Market Research For Business Startups: A Case Study In Library Instruction, Daniel S. Lê, Marie-Louise Watson

University Library Faculty Publications

This article describes a practical way to teach student entrepreneurs to search and use market data for business startup plans. The conventional way of teaching students to find articles and business intelligence based on a class assignment can be challenging for many students without an academic business background. This library instruction approach sequentially uses three databases enriched with business data and infographics to support the development of critical thinking for student entrepreneurs. It teaches entrepreneurial personality support, analysis, visualization, and market mapping.

The 1-2-3 Of Market Research For Business Startups: A Case Study In Library Instruction, Daniel Le, Marie-Louise Watson

Georgia Library Quarterly

This article describes a practical way to teach student entrepreneurs to search and use market data for business startup plans. The conventional way of teaching students to find articles and business intelligence based on a class assignment can be challenging for many students without an academic business background. This library instruction approach sequentially uses three databases enriched with business data and infographics to support the development of critical thinking for student entrepreneurs. It teaches entrepreneurial personality support, analysis, visualization, and market mapping.

The Effects Of Information Literacy Instruction On Business Students’ Job Readiness, Daniel S. Le, Adrienne Graham, Jeremy Walker, Marie-Louise Watson

University Library Faculty Publications

The purpose of this study is to examine college student perceptions of information literacy instruction and to what extent library instruction influences students’ attitudes in their business research during their job-readiness training through the Panthers Advanced Career Experience (PACE). The findings suggest that library instruction intervention positively influenced and increased confidence in completing the information research for their client-based consultation projects

Supporting The Changing Practices Of Teaching In Business At Queens College, City University Of New York, James Tasato Mellone, Edward F. Wall Iii, Qiong Xu

Publications and Research

This investigation sheds light on the teaching practices of Queens College (QC) faculty in Business. It identifies the Business faculty’s teaching support needs in order to develop ideas for improving Library services to them. This report is the result of research conducted under the guidance of Ithaka S+R, and in accordance with Office of Regulatory Compliance procedures at QC. Using a grounded theory approach to qualitative research, the investigators conducted in-person audio-recorded semi-structured interviews of seven full-time QC faculty who teach Business courses. Evidence derived from the transcribed interviews informed analysis of the current state of QC’s Business teaching experience, …

Bridging The Gap: Engaging Business Sophomores To Ensure Information Literacy Competency, Heather A. Crozier, Harry J. Wilson

Heterick Faculty Scholarship

This project showcases a two-week series of assignments that are designed to illustrate the value of information literacy skills to undergraduate sophomore business students. We demonstrate how the project integrates with our business curricula and show how leveraging the expertise of librarians ultimately improves the quality of education for our students.

Finding Information To Help Plan A Small Business, Andrée Rathemacher

Technical Services Faculty Presentations

Thank you note for a presentation offered to South County Community Action's Business Ownership Opportunities Services and Training Program (BOOST) on September 22, 1998.

Introduced participants of the BOOST. Program to library resources that could assist them in starting a small business. BOOST aims to assist low-income people set up micro-businesses based on their particular skills and interests.

Offered a total of seven presentations between 1996 and 2000 [6/11/1996, 3/20/1997, 1/26/1998, 9/22/1998, 4/28/1999, 2/10/2000, 6/27/2000].

Finding Information To Help Plan A Small Business, Andrée Rathemacher

Technical Services Faculty Presentations

Thank you note for a presentation offered to South County Community Action's Business Ownership Opportunities Services and Training Program (BOOST) on June 11, 1996.

Introduced participants of the BOOST. Program to library resources that could assist them in starting a small business. BOOST aims to assist low-income people set up micro-businesses based on their particular skills and interests.

Offered a total of seven presentations between 1996 and 2000 [6/11/1996, 3/20/1997, 1/26/1998, 9/22/1998, 4/28/1999, 2/10/2000, 6/27/2000].