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Full-Text Articles in Business
Lee Kong Chian School Of Business Year In Review 2021-2022, Singapore Management University
Lee Kong Chian School Of Business Year In Review 2021-2022, Singapore Management University
SMU Corporate Reports
As Singapore and the world reopens, this has led to changes, especially as people feel safe to travel abroad again. This has impacted us of course. We have seen an 8.9 percent drop in undergraduate applications from our 2022 high. This decline is due in no small part to the relaxation of travel restrictions. However, despite the drop, the quality of applications this year is similar or maybe even slightly better than the year before. In the end, we matriculated 884 students, above our target. This includes 38 scholarship recipients who accepted our offer, representing a record yield. We have …
The 1-2-3 Of Market Research For Business Startups: A Case Study In Library Instruction, Daniel S. Lê, Marie-Louise Watson
The 1-2-3 Of Market Research For Business Startups: A Case Study In Library Instruction, Daniel S. Lê, Marie-Louise Watson
University Library Faculty Publications
This article describes a practical way to teach student entrepreneurs to search and use market data for business startup plans. The conventional way of teaching students to find articles and business intelligence based on a class assignment can be challenging for many students without an academic business background. This library instruction approach sequentially uses three databases enriched with business data and infographics to support the development of critical thinking for student entrepreneurs. It teaches entrepreneurial personality support, analysis, visualization, and market mapping.
The 1-2-3 Of Market Research For Business Startups: A Case Study In Library Instruction, Daniel Le, Marie-Louise Watson
The 1-2-3 Of Market Research For Business Startups: A Case Study In Library Instruction, Daniel Le, Marie-Louise Watson
Georgia Library Quarterly
This article describes a practical way to teach student entrepreneurs to search and use market data for business startup plans. The conventional way of teaching students to find articles and business intelligence based on a class assignment can be challenging for many students without an academic business background. This library instruction approach sequentially uses three databases enriched with business data and infographics to support the development of critical thinking for student entrepreneurs. It teaches entrepreneurial personality support, analysis, visualization, and market mapping.
Does The Dna Of Business Schools Need To Change?, Arnoud Cyriel Leo De Meyer
Does The Dna Of Business Schools Need To Change?, Arnoud Cyriel Leo De Meyer
Research Collection Lee Kong Chian School Of Business
The causes, effects and consequences concern corporate governance and organisational management as much as political conflict, environmental sustainability and foreign diplomacy. In Business Schools on an Innovation Mission, a report released by the Association to Advance Collegiate Schools of Business in May 2010, management and leadership were clearly positioned, side-by-side with science and technology, as vital components to the innovation value chain. The business world exists as an eco-system of business, government, NGOs and non-profits, each interlocking. To be truly a "School for Business" it is also important to build strong relationships and strategic partnerships with the business world. In …