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Social and Behavioral Sciences

Theses/Dissertations

2020

Business

Articles 1 - 3 of 3

Full-Text Articles in Business

The Future’S So Bright: A Business Plan And Market Research Analysis Of Fraze, Elizabeth Lanford May 2020

The Future’S So Bright: A Business Plan And Market Research Analysis Of Fraze, Elizabeth Lanford

Honors Theses

This thesis is an overview of the creation and operation of Lindy and Liz, LLC dba Fraze. Fraze is an online boutique specializing in custom, beaded sunglasses. This thesis contains details of the founding, operation, and future of the business. The following business plan will give insights to marketing strategies, target audience demographics, and sourcing procedures.

Accompanying this business plan is market research relevant to the target market of Fraze. Part I details secondary research about the effects of social media on this target market and their consumption habits. It also contains insights about the products and marketing techniques most …


Motivations, Impact And Outcomes Affiliated With Short-Term Study Abroad Programs For Business Students, Laura Katherine Skipper May 2020

Motivations, Impact And Outcomes Affiliated With Short-Term Study Abroad Programs For Business Students, Laura Katherine Skipper

Chancellor’s Honors Program Projects

No abstract provided.


The Decline Of American Entrepreneurship: An Analysis Of Causes Of Macro Market Trends And A Changing American Economic System, Owen Flomberg May 2020

The Decline Of American Entrepreneurship: An Analysis Of Causes Of Macro Market Trends And A Changing American Economic System, Owen Flomberg

Chancellor’s Honors Program Projects

No abstract provided.